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Homewares in China, Euromonitor International

  • 18 pages, published in June 2016
  • By Euromonitor International
  • Report Number: 3075469

Summary

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Ongoing economic slowdown in 2015 led to consumers being more price sensitive towards homeware goods. Homeware companies usually operated through both retail and commercial channels. Since government has controlled government spending, the commercial channel has had to face great decline. Hence, homeware companies have to adjust their strategies, prioritising investment in retail channels, such as opening online stores, introducing new products or customised products, and applying implantable ad...

Euromonitor International's Homewares in China report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2020 illustrate how market demand is expected to evolve in the medium-term


Product coverage: Dining, Kitchen.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Homewares market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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