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UK Caravan and Park Home Insurance: Market Dynamics, Affinities and Partnerships is a report investigating the market for caravan and park home insurance in the UK. Key features include: an outline of market drivers and the value, growth and segmentation of the market from 2010 to 2014; quantification and commentary concerning the segmentation of policies in force by distribution channels used to buy them in 2014; estimates for underwriter market shares in 2014; a comprehensive listing of close to 30 affinity and partnership marketing relationships visible at the time of the research in 2015 for these types of policy; and forecasts for the value of the market up to 2018.

Table Of Contents

UK Caravan and Park Home Insurance: Market Dynamics, Affinities and Partnerships
Table of Contents

Executive Summary

Introduction

Market Analysis

List of Graphics / Tables



0.0 EXECUTIVE SUMMARY

1.0 INTRODUCTION

What is the report and the rationale for it?

Methodology

Definitions

Caravans and park homes

Operating models

Partner table syntax

Finaccord

UK affinity and partnership marketing publications

UK market research publications

UK consumer research publications

2.0 MARKET ANALYSIS

Market drivers

Touring caravans outnumber static caravans and park homes by volume…

Market size and growth

… although park homes are likely to generate the highest insurance market value

Distribution channels

Four main distribution categories are used for selling caravan insurance…

… with a number of brokers having established particular expertise in the area

Both aggregators and brokers are strong in the market for park home insurance

Affinities and partnerships

Caravan insurance is an especially fertile arena for affinity schemes

Market shares

Ageas and Aviva vie for leadership in the market for caravan insurance…

… although insurers at Lloyd's of London are likely to overtake them in the park home segment

Market forecast

The market for touring caravan insurance is likely to expand most rapidly up to 2018

LIST OF GRAPHICS /TABLES

0.0 EXECUTIVE SUMMARY

Key market data for UK caravan and park home insurance, 2010 to 2014

1.0 INTRODUCTION

2.0 MARKET ANALYSIS

Number of caravans (static and touring) and park homes in the UK, 2010 to 2014

Number of caravans (static and touring) and park homes in the UK, 2010 to 2014 (table)

Gross written premiums for caravan and park home insurance in the UK, 2010 to 2014

Gross written premiums for caravan and park home insurance in the UK, 2010 to 2014 (table)

Segmentation of distribution channels used for caravan insurance in the UK, 2014

Segmentation of distribution channels used for park home insurance in the UK, 2015

Affinity and partnership marketing relationships for caravan insurance in the UK, 2015

Affinity and partnership marketing relationships for caravan insurance in the UK, 2015 (continued)

Affinity and partnership marketing relationships for park home insurance in the UK, 2015

Estimated market shares of underwriters of caravan insurance underwriters, 2014

Estimated market shares of underwriters of caravan insurance underwriters, 2014 (table)

Estimated market shares of underwriters of park home insurance in the UK, 2014

Estimated market shares of underwriters of park home insurance in the UK, 2014 (table)

Gross written premiums for caravan and park home insurance in the UK, 2018 (forecast)

Gross written premiums for caravan and park home insurance in the UK, 2018 (forecast) (table)

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