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  4. > Consumer and Market Insights: Bakery and Cereals Market in Canada

Summary
This report brings together consumer insight and market data to provide a comprehensive brief of Canada's Bakery and Cereals market. This allows for the rapid identification of key growth opportunities across major Bakery and Cereals categories and their packaging.

Key Findings
- Economic recovery, augmented by a growing young population and low inflation rates will drive the market for consumer packaged goods in Canada.

- The Bread and Rolls category dominates volume consumption in Canada's Bakery and Cereals market.

- Hypermarkets and Supermarkets is the leading distribution channel in Canada's Food market.

- Flexible Packaging is the most commonly used packaging material while Film is the widely used container type in the Bakery and Cereals market.

- Morning Goods has the highest private label penetration amongst all the categories.

Synopsis
Canada's population is aging and this has created an opportunity for producers to introduce more 'better-for-you' products that cater to age specific requirements of older consumers. The Canadian Bakery and Cereals market is expected to grow at a moderate rate wherein Bread and Rolls and Breakfast Cereals are the leading categories. Hectic lifestyles combined with long working hours in Canada have contributed to flexible eating habits which favor increased on-the-go consumption.

Reasons To Buy
This overview of the Bakery and Cereals Market in Canada allows new entrants and established companies to gain rapid and comprehensive insight into market value and volume, category analysis, brand shares, distribution channel data, and packaging.

Table Of Contents

Consumer and Market Insights: Bakery and Cereals Market in Canada
Table of Contents
Introduction
Report introduction and definitions
Market Overview
Macroeconomic indicators - Population and age structure, GDP and Consumer Price Index
National retail and foodservice figures - Key Takeouts
Market value and volume for the Canada Bakery and Cereals market
Historical and projected consumption in the Canada Bakery and Cereals market
Degree of trade up/down-trade in the Canada Bakery and Cereals market
Market volume of Canada Bakery and Cereals by category
Historical and project market value of Canada Bakery and Cereals by category
Winners and losers in the Canada Bakery and Cereals market
Segment share of the category and change in market share in the Canada Bakery and Cereals market
Category level pricing in the Canada Bakery and Cereals market
Retailer and packaging
Leading retailers in the Canada food market
Leading distribution channels in the Canada Bakery and Cereals market
Leading distribution channels by category in the Canada Bakery and Cereals market
Canada Bakery and Cereals market by type of packaging
Canada Bakery and Cereals market by type of packaging closure/outer
Canada Bakery and Cereals market by type of packaging, forecasted
Private label performance compared to national brands in the Canada Bakery and Cereals market
Leading companies in the Canada Bakery and Cereals market by category
Leading brands in the Canada Bakery and Cereals market by category
Consumer trend analysis
Canadean's consumer trend framework and explanation of the sub-trends
For key trends in the Canada Bakery and Cereals market
How the trend is influencing consumption in the Canada Bakery and Cereals market
How to target the trend in the Canada Bakery and Cereals market
How the trend will evolve in the Canada Bakery and Cereals market
Key target demographic and the rate and which the trend will evolve
Key drivers in the market that will increasingly influence consumption
Innovation examples
New product examples launched in the Canada Bakery and Cereals market
Appendix
Country context
Sector overview
Category data
Segment data
Packaging data
Category definitions
Segment definitions
Channel definitions
Methodology
About Canadean

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