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Location-based Services (LBS) Market in China 2015-2019

  • July 2015
  • -
  • Infiniti Research Limited
  • -
  • 76 pages

About LBS
LBS is used to track the location of users within a wireless network using location-enabled devices. LBS makes use of GIS technology and the Internet to track the location of users. The various location-enabled mobile devices are smartphones, tablets, PNDs, and location-enabled in-dash devices. LBS is used for discovering places and routes, tracking, obtaining traffic updates and real-time directions, routes to landmarks, information regarding ongoing local events, finding friends, location-based advertising, location-based shopping, location-based social networking, and location-enabled searches. It is also used for location-based entertainment and infotainment.
Technavio's analysts forecast the LBS market in China to grow at a CAGR of 52.18% over the period 2014-2019.

Covered in this Report
The report covers the present scenario and the growth prospects of the LBS market in China for the period 2015-2019. The report provides the segmentation of the market based on end-users and applications.
Technavio's report, LBS Market in China 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects in the coming years. The report includes a discussion of the key vendors operating in this market.
Key Vendor
• Alibaba Group
• Baidu
• Dianping.com
• Jiepang.com
• NavInfo
• Sky-Mobi
Other Prominent Vendors
• Bafang
• Kaikai.com
• NetEase
• Piaoao
• Qieke.com
• Sifang
• Sina
• TeleNav
• Tencent Holdings
Key Drivers
• Growing Use of Smartphones
• For a full, detailed list, view our report
Key Challenges
• Lack of Knowledge about LBS
• For a full, detailed list, view our report
Key Trends
• Introduction of Location-based Games
• For a full, detailed list, view our report

Key Questions Answered in this Report
• What will the market size be in 2019 and what will the growth rate be?
• What are the key market trends?
• What is driving this market?
• What are the challenges to market growth?
• Who are the key vendors in this market space?
• What are the market opportunities and threats faced by the key vendors?
• What are the strengths and weaknesses of the key vendors?

Table Of Contents

Location-based Services (LBS) Market in China 2015-2019
01. Executive Summary
02. List of Abbreviations
03. Scope of the Report
03.1 Market Overview
03.2 Product Offerings
04. Market Research Methodology
04.1 Market Research Process
04.2 Research Methodology
05. Introduction
06. Market Landscape
06.1 Market Overview
06.1.1 Macroeconomic Factors
06.1.2 Mobile Subscribers and LBS Subscribers in China
06.2 Market Size and Forecast
06.3 Five Forces Analysis
07. Market Segmentation by Application
07.1 Location-based Services in China 2014-2019
07.1.1 Market Size and Forecast
07.2 Location-based Search and Advertisement Market in China 2014-2019
07.2.1 Market Size and Forecast
07.3 Location-based Navigation Market in China 2014-2019
07.3.1 Market Size and Forecast
07.4 Location-based Infotainment Market in China 2014-2019
07.4.1 Market Size and Forecast
07.5 Location-based Tracking Market in China 2014-2019
07.5.1 Market Size and Forecast
07.6 Location-based Analytics Market in China 2014-2019
07.6.1 Market Size and Forecast
07.7 Indoor LBS Market in China 2014-2019
07.7.1 Market Size and Forecast
07.8 Location-based Recreation and Fitness Market in China 2014-2019
07.8.1 Market Size and Forecast
07.9 Digital Map Market in China
07.9.1 Market Size and Forecast
08. Buying Criteria
09. Market Growth Drivers
10. Drivers and their Impact
11. Market Challenges
12. Impact of Drivers and Challenges
13. Market Trends
14. Trends and their Impact
15. Vendor Landscape
15.1 Competitive Scenario
15.2 Market Share Analysis 2014
15.3 LBS Map Market Share Analysis 2014
15.4 Emerging Vendors
Key Vendor Analysis 39
15.5 Alibaba Group (AutoNavi Holdings)
15.5.1 Key Facts
15.5.2 Business Overview
15.5.3 Service Segmentation
15.5.4 Business Strategy
15.5.5 Recent Developments
15.5.6 SWOT Analysis
15.6 Baidu
15.6.1 Key Facts
15.6.2 Business Overview
15.6.3 Segmentation by Revenue 2014
15.6.4 Business Segmentation by Revenue 2013 and 2014
15.6.5 Geographical Segmentation by Revenue 2014
15.6.6 Business Strategy
15.6.7 Recent Developments
15.6.8 SWOT Analysis
15.7 Dianping.com
15.7.1 Key Facts
15.7.2 Business Overview
15.7.3 Recent Developments
15.7.4 SWOT Analysis
15.8 Jiepang
15.8.1 Key Facts
15.8.2 Business Overview
15.8.3 SWOT Analysis
15.9 NavInfo
15.9.1 Key Facts
15.9.2 Business Overview
15.9.3 Business Segmentation
15.9.4 Business Strategy
15.9.5 Key Information
15.9.6 SWOT Analysis
15.10 Maopao (Sky-Mobi)
15.10.1 Key Facts
15.10.2 Business Overview
15.10.3 Segmentation by Revenue 2014
15.10.4 Segmentation by Revenue 2013 and 2014
15.10.5 Geographical Segmentation by Revenue 2014
15.10.6 Business Strategy
15.10.7 Recent Developments
15.10.8 SWOT Analysis
15.11 Tencent
15.11.1 Key Facts
15.11.2 Business Overview
15.11.3 Business Segmentation by Revenue 2014
15.11.4 Business Segmentation by Revenue 2013 and 2014
15.11.5 Geographical Segmentation by Revenue 2014
15.11.6 Business Strategy
15.11.7 Recent Developments
15.11.8 SWOT Analysis
16. Other Reports in this Series



List of Exhibits
Exhibit 1: Overview of the LBS Market in China
Exhibit 2: Market Research Methodology
Exhibit 3: Components of LBS
Exhibit 4: Internet Users in China (millions)
Exhibit 5: Mobile Subscribers vs. LBS Subscribers in China
Exhibit 6: LBS Market in China 2014-2019 ($ billions)
Exhibit 7: Location-based Services in China 2014-2019 ($ millions)
Exhibit 8: Location-based Search and Advertisement Market in China 2014-2019 ($ millions)
Exhibit 9: Location-based Navigation Market in China 2014-2019 ($ millions)
Exhibit 10: Location-based Infotainment Market in China 2014-2019 ($ millions)
Exhibit 11: Location-based Tracking Market in China 2014-2019 ($ millions)
Exhibit 12: Location-based Analytics Market in China 2014-2019 ($ millions)
Exhibit 13: Indoor LBS Market in China 2014-2019 ($ millions)
Exhibit 14: Location-based Recreation and Fitness Market in China 2014-2019 ($ millions)
Exhibit 15: Digital Map Market in China 2015-2019 ($ millions)
Exhibit 16: LBS Map Market Share Analysis 2014
Exhibit 17: Alibaba Group: Service Segmentation 2013
Exhibit 18: Baidu: Segmentation by Revenue 2014
Exhibit 19: Baidu: Segmentation by Revenue 2013 and 2014 ($ millions)
Exhibit 20: Baidu: Geographical Segmentation by Revenue 2014
Exhibit 21: NavInfo: Business Segmentation
Exhibit 22: Sky-Mobi: Segmentation by Revenue 2014
Exhibit 23: Sky-Mobi: Segmentation by Revenue 2013 and 2014 ($ millions)
Exhibit 24: Sky-Mobi: Geographical Segmentation by Revenue 2014
Exhibit 25: Tencent: Business Segmentation by Revenue 2014
Exhibit 26: Tencent: Business Segmentation by Revenue 2013 and 2014 ($ millions)
Exhibit 27: Tencent: Geographical Segmentation by Revenue 2014

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