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  5. > 2015 GE in the Global Diagnostic Imaging Market: Strategic Direction, Marketing Tactics, Technological Know-How

A strategic assessment of GE, one of the world's leading diagnostic imaging companies, provides significant competitor information, analysis and insight critical to the development and implementation of effective marketing and R&D programs. The report presents a comprehensive analysis of the company's performance, capabilities, goals, and strategies in the global diagnostic imaging market.

Contains 127 pages and 9 tables

A strategic assessment of GE, one of the world's leading diagnostic imaging companies, provides significant competitor information, analysis and insight critical to the development and implementation of effective marketing and R&D programs. The report presents a comprehensive analysis of the company's performance, capabilities, goals, and strategies in the global diagnostic imaging market.

Contains 127 pages and 9 tables

Table Of Contents

2015 GE in the Global Diagnostic Imaging Market: Strategic Direction, Marketing Tactics, Technological Know-How
GENERAL ELECTRIC MEDICAL SYSTEMS
P. O. Box 414
Milwaukee, WI 53201
Table of Contents
Page
I. Executive Summary................................................................................................................1
II. Business Organization ...........................................................................................................6
III. Senior Management.............................................................................................................20
IV. Facilities and Employees.....................................................................................................23
V. Technological Know-How....................................................................................................29
VI. Product Portfolio .................................................................................................................40
VII. Marketing Tactics ...............................................................................................................78
VIII. Sales and Profit Growth......................................................................................................87
IX. RandD Expenditures and Major Programs.............................................................................98
X. Collaborative Arrangements...............................................................................................106
XI. Strategic Direction .............................................................................................................123


List of Tables
Table 1: GE Revenue By Operating Segment
Table 2: GE Revenue Growth by Operating Segment
Table 3: GE Operating Profit And Margins by Segment
Table 4: GE Operating Profit Growth by Segment
Table 5: GE Diagnostic Imaging Worldwide Sales and Operating Profit Growth
Table 6: GE Diagnostic Imaging Worldwide Sales by Geographic Region
Table 7: GE Diagnostic Imaging Worldwide Sales by Modality/Business
Table 8: GE Diagnostic Imaging Worldwide Sales by Modality/Business and
Geographic Region

Table 9: GE Diagnostic Imaging System Placements and Installed Base by
Modality and Geographic Region

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