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  5. > 2015 Givaudan in the Global Flavor and Fragrance Market: Strategic Direction, Marketing Tactics, Technological Know-How

A strategic assessment of Givaudan, one of the world’s leading flavor and fragrance companies, provides significant competitor information, analysis, and insight critical to the development and implementation of effective marketing and R&D programs. The report presents a comprehensive analysis of the company’s performance, capabilities, goals and strategies in the global flavor and fragrance market.

Contains 50 pages and 6 tables

A strategic assessment of Givaudan, one of the world’s leading flavor and fragrance companies, provides significant competitor information, analysis, and insight critical to the development and implementation of effective marketing and R&D programs. The report presents a comprehensive analysis of the company’s performance, capabilities, goals and strategies in the global flavor and fragrance market.

Contains 50 pages and 6 tables

Table Of Contents

2015 Givaudan in the Global Flavor and Fragrance Market: Strategic Direction, Marketing Tactics, Technological Know-How
GIVAUDAN
Chemin de la Parfumerie 5
CH-1214, Vernier, Switzerland
Table Of Contents
Page
I. Executive Summary ..................................................... 1
II. Ownership ............................................................ 7
III. Business Evolution ..................................................... 8
IV. Organization And Management ........................................... 21
V. Senior Management .................................................... 23
VI. Major Facilities ........................................................ 25
VII. Product Portfolio And Technological Know-How ............................ 31
VIII. Marketing Capabilities ................................................. 39
IX. Financial Analysis ..................................................... 41
X. Strengths And Weaknesses ............................................... 47
XI. Strategic Direction .................................................... 48


List of Tables
Table 1: Givaudan Business Evolution Major Milestones
Table 2: Givaudan Fragrance Introductions
Table 3: Givaudan Sales and Operating Profit Growth
Table 4: Givaudan Sales by Geographic Region
Table 5: Givaudan Sales Growth by Geographic Region
Table 6: Givaudan Sales Growth by Product Category

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