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The strategic assessment of Sherwin-Williams, one of the world’s leading paints and coatings companies, provides significant competitor information, analysis, and insight critical to the development and implementation of effective marketing and R&D programs. The report presents a comprehensive analysis of the company’s performance, capabilities, goals and strategies in the global paints and coatings market.

Contains 37 pages and 5 tables

The strategic assessment of Sherwin-Williams, one of the world’s leading paints and coatings companies, provides significant competitor information, analysis, and insight critical to the development and implementation of effective marketing and R&D programs. The report presents a comprehensive analysis of the company’s performance, capabilities, goals and strategies in the global paints and coatings market.

Contains 37 pages and 5 tables

Table Of Contents

2015 Sherwin-Williams in the Global Paint and Coatings Market: Strategic Direction, Marketing Tactics, Technological Know-How
SHERWIN-WILLIAMS
101 Prospect Avenue, N.W.
Cleveland, OH 44115-1075
Table of Contents
Page
I. Executive Summary . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1
II. Business Organization . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8
III. Senior Management . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12
IV. Facilities and Employees . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15
V. Technological Know-How . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 20
VI. Product Portfolio . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 21
VII. Marketing Tactics . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 25
VIII. Sales and Profit Growth . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 29
IX. RandD Expenditures and Major Programs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 35
X. Collaborative Arrangements . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 36
XI. Strategic Direction . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 37


List of Tables
Table 1: Sherwin-Williams Sales by Business Segment
Table 2: Sherwin-Williams Sales and Operating Profit Growth
Table 3: Sherwin-Williams Sales Growth by Business Segment
Table 4: Sherwin-Williams Profit and Margins by Business Segment
Table 5: Sherwin-Williams Profit Growth by Business Segment

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