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Sports Drinks in Sweden

  • February 2016
  • -
  • Euromonitor International
  • -
  • 27 pages

Towards the end of the review period, sales of sports drinks were boosted by the strong performance of the Celsius brand from People Choice. This was accompanied by the entry of new companies and brands in the category throughout 2014 and 2015, which also attributed to strong growth. The Lund-based Swedish company First Class Beverages of Sweden has been present in energy drinks with its White Tiger and Wolverine Energy Drink brands for two years and the company in January 2015 with its Temp...

Euromonitor International’s Sports Drinks in Sweden report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2011-2015), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sports Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Sports Drinks in Sweden
SPORTS DRINKS IN SWEDEN
Euromonitor International
February 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Category Data
Table 1 Off-trade Sales of Sports Drinks: Volume 2010-2015
Table 2 Off-trade Sales of Sports Drinks: Value 2010-2015
Table 3 Off-trade Sales of Sports Drinks: % Volume Growth 2010-2015
Table 4 Off-trade Sales of Sports Drinks: % Value Growth 2010-2015
Table 5 NBO Company Shares of Off-trade Sports Drinks: % Volume 2011-2015
Table 6 LBN Brand Shares of Off-trade Sports Drinks: % Volume 2012-2015
Table 7 NBO Company Shares of Off-trade Sports Drinks: % Value 2011-2015
Table 8 LBN Brand Shares of Off-trade Sports Drinks: % Value 2012-2015
Table 9 Forecast Off-trade Sales of Sports Drinks: Volume 2015-2020
Table 10 Forecast Off-trade Sales of Sports Drinks: Value 2015-2020
Table 11 Forecast Off-trade Sales of Sports Drinks: % Volume Growth 2015-2020
Table 12 Forecast Off-trade Sales of Sports Drinks: % Value Growth 2015-2020
Executive Summary
Rising Interest in Health and Wellness and Shortage of Time Steer Soft Drinks Development
Health and Wellness Trend Puts New Pressure on Soft Drinks Players
Coca-Cola Enterprises Sverige Remains the Clear Market Leader
Rising Demand for Short-cuts in Physical Training Call for New Product Launches
Sports and Energy Drinks Is Set To Remain the Biggest Key Driver of Growth in Soft Drinks
Key Trends and Developments
Improving Economy and Focus on Healthy Lifestyle Contribute To Increasing Value Sales
Sales of Functional and Naturally Healthy Soft Drinks Continue To Benefit From Busy Lifestyles
Demand for An Efficient Recycling System and Environmentally Friendly Packaging Solutions
Market Data
Table 13 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2010-2015
Table 14 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2010-2015
Table 15 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2010-2015
Table 16 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2010-2015
Table 17 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2015
Table 18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2015
Table 19 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2015
Table 20 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2015
Table 21 Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2010-2015
Table 22 Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2010-2015
Table 23 Off-trade Sales of Soft Drinks by Category: Value 2010-2015
Table 24 Off-trade Sales of Soft Drinks by Category: % Value Growth 2010-2015
Table 25 Total Sales of Soft Drinks by Fountain On-trade: Volume 2010-2015
Table 26 Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2010-2015
Table 27 NBO Company Shares of Off-trade Soft Drinks (as sold): % Volume 2011-2015
Table 28 LBN Brand Shares of Off-trade Soft Drinks (as sold): % Volume 2012-2015
Table 29 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2011-2015
Table 30 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2012-2015
Table 31 NBO Company Shares of Off-trade Soft Drinks: % Value 2011-2015
Table 32 LBN Brand Shares of Off-trade Soft Drinks: % Value 2012-2015
Table 33 Penetration of Private Label in Off-trade Soft Drinks (as sold) by Category: % Volume 2010-2015
Table 34 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2010-2015
Table 35 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2015
Table 36 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2015-2020
Table 37 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2015-2020
Table 38 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2015-2020
Table 39 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2015-2020
Table 40 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2015-2020
Table 41 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2015-2020
Table 42 Forecast Off-trade Sales of Soft Drinks by Category: Value 2015-2020
Table 43 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2015-2020
Table 44 Forecast Total Sales of Soft Drinks by Fountain On-trade: Volume 2015-2020
Table 45 Forecast Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2015-2020
Appendix
Fountain Sales in Sweden
Sources
Summary 1 Research Sources












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