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Womenswear in Austria

  • February 2016
  • -
  • Euromonitor International
  • -
  • 34 pages

Womenswear accounted for 58% of total value sales of apparel in Austria in 2015, which underlines the fact that women are still the most avid purchasers of apparel in the country. Clothes and fashion are widely considered to be indispensable tools for expressing the lifestyle and personality of the modern Austrian women, many of whom are influenced by celebrity culture and the extensive media coverage given to clothing and fashion. However, many Austrian women have also become more savvy buyers...

Euromonitor International's Womenswear in Austria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Women's Nightwear, Women's Outerwear, Women's Swimwear, Women's Underwear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Womenswear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Womenswear in Austria
WOMENSWEAR IN AUSTRIA
Euromonitor International
February 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Womenswear: Volume 2010-2015
Table 2 Sales of Womenswear: Value 2010-2015
Table 3 Sales of Womenswear: % Volume Growth 2010-2015
Table 4 Sales of Womenswear: % Value Growth 2010-2015
Table 5 NBO Company Shares of Womenswear: % Value 2011-2015
Table 6 LBN Brand Shares of Womenswear: % Value 2012-2015
Table 7 NBO Company Shares of Women's Nightwear: % Value 2011-2015
Table 8 LBN Brand Shares of Women's Nightwear: % Value 2012-2015
Table 9 NBO Company Shares of Women's Outerwear: % Value 2011-2015
Table 10 LBN Brand Shares of Women's Outerwear: % Value 2012-2015
Table 11 NBO Company Shares of Women's Swimwear: % Value 2011-2015
Table 12 LBN Brand Shares of Women's Swimwear: % Value 2012-2015
Table 13 NBO Company Shares of Women's Underwear: % Value 2011-2015
Table 14 LBN Brand Shares of Women's Underwear: % Value 2012-2015
Table 15 Forecast Sales of Womenswear: Volume 2015-2020
Table 16 Forecast Sales of Womenswear: Value 2015-2020
Table 17 Forecast Sales of Womenswear: % Volume Growth 2015-2020
Table 18 Forecast Sales of Womenswear: % Value Growth 2015-2020
Canda Mode Gesmbh and Co Kg in Apparel and Footwear (austria)
Strategic Direction
Key Facts
Summary 1 CandA Mode GesmbHand Co KG: Key Facts
Retail Operations
Summary 2 CandA Mode GesmbHand Co KG: Retail Operational Indicators
Internet Strategy
Competitive Positioning
Summary 3 CandA Mode GesmbHand Co KG: Competitive Position 2015
Hennes and Mauritz (handm) Gesmbh in Apparel and Footwear (austria)
Strategic Direction
Key Facts
Summary 4 Hennes and Mauritz (HandM) GesmbH: Key Facts
Retail Operations
Summary 5 Hennes and Mauritz (HandM) GesmbH: Retail Operational Indicators
Internet Strategy
Competitive Positioning
Summary 6 Hennes and Mauritz (HandM) GesmbH: Competitive Position 2015
Executive Summary
the Austrian Apparel and Footwear Industry Registers Moderate Value Growth
the Expansion of Discounters Continues
the Leading Apparel and Footwear Retailers Are Also the Most Successful
Internet Retailing Poses Stiff Competition To Store-based Retailing
Moderate Growth Is Expected
Key Trends and Developments
Online Retailing Erodes the Earnings of Brick and Mortar Retailers
Strong Brand Personalities Matter in A Competitive Market Place
New Opportunities Are Created Through the Development of Lifestyle Trends
Market Data
Table 19 Sales of Apparel and Footwear by Category: Volume 2010-2015
Table 20 Sales of Apparel and Footwear by Category: Value 2010-2015
Table 21 Sales of Apparel and Footwear by Category: % Volume Growth 2010-2015
Table 22 Sales of Apparel and Footwear by Category: % Value Growth 2010-2015
Table 23 NBO Company Shares of Apparel and Footwear: % Value 2011-2015
Table 24 LBN Brand Shares of Apparel and Footwear: % Value 2012-2015
Table 25 Distribution of Apparel and Footwear by Format: % Value 2010-2015
Table 26 Distribution of Apparel and Footwear by Format and Category: % Value 2015
Table 27 Forecast Sales of Apparel and Footwear by Category: Volume 2015-2020
Table 28 Forecast Sales of Apparel and Footwear by Category: Value 2015-2020
Table 29 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2015-2020
Table 30 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2015-2020
Definitions
Sources
Summary 7 Research Sources












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Related Market Segments :

Apparel
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ref:plp2016

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