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Homewares in France, Euromonitor International

  • July 2015
  • -
  • Euromonitor International
  • -
  • 23 pages

Summary

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Faced with morose socioeconomic conditions, French households maintained thrifty consumption patterns in 2014. They preferred, for instance, to spend on one or two “coup de coeur” items, rather than buying complete sets. Besides, demand for homewares continued to evolve to a more decorative rather than functional need. According to trade sources, the fading of traditional meal habits in favour of snacking and fast food patterns also structurally impeded the category.

Euromonitor International's Homewares in France report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2019 illustrate how market demand is expected to evolve in the medium-term


Product coverage: Dining, Kitchen.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Homewares market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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