1. Market Research
  2. > Food Market Trends

The Children's Snacking Market: key trends and future developments shaping the market

  • June 2015
  • 96 pages
  • GlobalData
Report ID: 3147869

Summary

Table of Contents

Search Inside

Summary
'The Children's Snacking Market: key trends and future developments shaping the market' is a detailed consumer insight report, exploring into the future of Kids Snacking in both developing and developed countries. It examines market growth, consumer behavior, and product development by leading innovators in order to highlight the most important trends and identify untapped opportunities.

Key Findings
- The degree of meal-time fragmentation that is occurring, a result of the busy lifestyles of adults and non-adults, combined with changing household structures is causing a rise in snacking occasions across the globe.

- The desire for Indulgence is important across all areas of the Kid's Snacking market, highlighting the desire for regular tasty treats and the unwillingness to compromise on the taste.

- Although not the most important influence, the desire for Better Value for Money has a moderate influence. This represents a strong influence from the parent in choosing snacks for their kids, as well as retailers' private label strategies are gaining success.

- In the developing economies, it is females that tend to over-consume when it comes to non-adult snacking occasions, whilst in the developed economies it is males that noticeably over-consume.

- Individually packed portion sizes, allowing parents to better control their kids snack intake are growing in popularity due to the rising awareness of health issues related to obesity and a growing understanding that all foods can form part of a healthy lifestyle so long as they are consumed in moderation.

- Expanding ranges from fast food restaurants and coffee shops to offer more snack options is expanding the Kid's Snacking market beyond planned purchases from the supermarket or impulse purchases from convenience stores.

Synopsis
'The Children's Snacking Market: key trends and future developments shaping the market' highlights key consumer groups that offer both new and ongoing opportunities in the Kid's Snacking market. It identifies key trends in the snacking arena and how to effectively position differentiated products to target consumer needs. Important consumption motivations and changes in consumer behavior are analyzed and recommendations for manufacturers and retailers are drawn from this, identifying profitable markets and areas for innovation.

Get access to:

- Analysis of the Kid's Snacking market at current across developed and developing economies, including market sizing and growth rates.

- Analysis of key trends influencing Kid's Snacking consumption patterns and recommendations of how best to target such trends.

- Examples of case studies and how these marketing strategies have been applied to help further success the brand or products

- Awareness of key barriers affecting the market and how these can be overcome

- Unique insights into market data and the implications of this to manufacturers and retailers operating in the Kid's Snacking market; for instance how a growing health awareness or a growing perception of time-scarcity might affect consumption habits.

Reasons To Buy
- Consumer analysis and case studies provide insight into the Kid's Snacking market and clear opportunities for new product developments are explored.

- Canadean's unique consumer data, developed from extensive consumption surveys and consumer group tracking, quantifies the influence of 20 consumption motivations across the market, hence granting a thorough understanding of consumer behavior.

- Canadean's market data and country/category comparisons allow for markets and opportunities to be sized a measure of potential profitability.

- The recommended actions and analysis throughout the report will allow manufacturers to align their research and development and marketing strategy with the stand out trends influencing consumer behavior.

Get Industry Insights. Simply.

  • Latest reports & slideshows with insights from top research analysts
  • 60 Million searchable statistics with tables, figures & datasets
  • More than 25,000 trusted sources
  • Single User License — provides access to the report by one individual.
  • Department License — allows you to share the report with up to 5 users
  • Site License — allows the report to be shared amongst all employees in a defined country
  • Corporate License — allows for complete access, globally.

Ahmad helps you find the right report:

Testimonials

The research specialist advised us on the best content for our needs and provided a great report and follow-up, thanks very much we shall look at ReportLinker in the future.

Kate Merrick

Global Marketing Manager at
Eurotherm by Schneider Electric

We were impressed with the support that ReportLinker’s research specialists’ team provided. The report we purchased was useful and provided exactly what we want.

Category Manager at
Ikea

ReportLinker gave access to reliable and useful data while avoiding dispersing resources and spending too much time on unnecessary research.

Executive Director at
PwC Advisory

The customer service was fast, responsive, and 100% professional in all my dealings (...) If we have more research needs, I'll certainly prioritize working with ReportLinker!

Scott Griffith

Vice President Marketing at
Maurice Sporting Goods

The research specialist provided prompt, helpful instructions for accessing ReportLinker's product. He also followed up to make sure everything went smoothly and to ensure an easy transition to the next stage of my research

Jessica P Huffman

Research Associate at
American Transportation Research Institute

Excellent customer service. Very responsive and fast.

Director, Corporate Strategy at
Ingredion

I reached out to ReportLinker for a detailed market study on the Air Treatment industry. The quality of the report, the research specialist’s willingness to solve my queries exceeded my expectations. I would definitely recommend ReportLinker for in-depth industry information.

Mariana Mendoza

Global Platform Senior Manager at
Whirlpool Corporation

Thanks! I like what you've provided and will certainly come back if I need to do further research works.

Bee Hin Png

CEO at
LDR Pte Ltd

The research specialist advised us on the best content for our needs and provided a great report and follow-up, thanks very much we shall look at ReportLinker in the future.

Kate Merrick

Global Marketing Manager at
Eurotherm by Schneider Electric

Purchase Reports From Reputable Market Research Publishers

Global Sugar Confectionery (Confectionery) Market - Outlook to 2020: Market Size, Growth and Forecast Analytics

  • $ 14995
  • Industry report
  • March 2017
  • by GlobalData

Global Sugar Confectionery (Confectionery) Market - Outlook to 2020: Market Size, Growth and Forecast Analytics Summary "Global Sugar Confectionery (Confectionery) Market - Outlook to 2020: Market Size, ...

Global Chocolate (Confectionery) Market - Outlook to 2020: Market Size, Growth and Forecast Analytics

  • $ 14995
  • Industry report
  • March 2017
  • by GlobalData

Global Chocolate (Confectionery) Market - Outlook to 2020: Market Size, Growth and Forecast Analytics Summary "Global Chocolate (Confectionery) Market - Outlook to 2020: Market Size, Growth and Forecast ...

Global Gum (Confectionery) Market - Outlook to 2020: Market Size, Growth and Forecast Analytics

  • $ 14995
  • Industry report
  • March 2017
  • by GlobalData

Global Gum (Confectionery) Market - Outlook to 2020: Market Size, Growth and Forecast Analytics Summary "Global Gum (Confectionery) Market - Outlook to 2020: Market Size, Growth and Forecast Analytics" ...

Packaged Food In Kenya

January 2017 $ 6521

Download Unlimited Documents from Trusted Public Sources

Confectionery Trade in Australia - Forecast

  • May 2017
  • Confectionery  

    Automotive  

  • Australia  

    United States  

View report >

Food Statistics in Kyrgyz Republic (Kyrgyzstan)

  • May 2017
    7 pages
  • Food  

    Food  

  • Kyrgyz Republic...  

    Russian Federat...  

View report >

Food Markets in Denmark and Europe

  • May 2017
    122 pages
  • Food  

    Food Processing  

    Retail  

  • Denmark  

    Europe  

    United States  

View report >

Food Industry In Asia

27 days ago

Related Market Segments :

Confectionery
Salty Snack
Bakery
Ice Cream

ref:plp2015

Reportlinker.com © Copyright 2017. All rights reserved.

ReportLinker simplifies how Analysts and Decision Makers get industry data for their business.