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The power bank market is expected to have a huge growth potential. The number of players offering power banks has increased, thereby intensifying the competition in the market. Proliferation of e-commerce has also supported the players by providing direct access to the consumer, which has enabled a few players to offer power banks directly to consumers through their respective websites. Some of the companies who have recently introduced power banks in the market include Microsoft Co. (U.S.), Xiaomi (China), and Oneplus (China). The majority of power banks available in the market are based on batteries provided by companies such as China BAK Battery, Inc. (China), LG Chem Ltd. (South Korea), and Samsung SDI Co. Ltd. (South Korea) among others.

The power bank market has been segmented based on the capacity range, number of USB port, energy source, technology, application, and region. Currently, most of the consumers possess more than one electronic device. Therefore, they require a portable source of power which can recharge multiple devices simultaneously. The power bank market has been segmented based on the number of USB ports and has further been split into one, two, three or four USB port based power banks. The price of power banks increases with the increase in the number of USB ports offered. Currently, power banks with two USB ports hold a higher market share and this trend is expected to continue during the forecast period. However, the market for power banks with more than two USB ports is expected to grow at a high CAGR of ~30% between 2015 and 2020.

The studied market has been segmented based on energy source into power grids and solar & hydrogen. Currently, power grids are the main source of power for most of the power banks available in the market; however, market players have also developed a power bank which can be powered by alternative sources of energy such as solar and hydrogen. Sandberg A/S (Denmark) and Ravin Group (India) among others are some of the players who are developing solar power based power banks. Intelligent Energy Ltd. (U.K.) has introduced hydrogen fuel cell powered power banks which are being marketed as ’Upp’. Upp uses a reusable fuel cartridge which can recharge five smartphones and each cartridge has a life of nine years.

This report on the power bank market provides a detailed analysis of market dynamics which include drivers, restraints, opportunities, and challenges. The Porters five forces analysis has been included in the report with a description of its forces and their respective impact on the power bank market. Value chain analysis has also been included in the report. It has been estimated that the majority of companies which develop power banks along with batteries are located in the Asia-Pacific region. Asia-Pacific accounts for a major market share of ~45% of the power bank market and is expected to maintain this trend during the forecast period. Some of the companies present in the power bank market include Advantage Computers (I) Pvt. Ltd. (India), Anker. (U.S.), China BAK Battery, Inc. (China), LG Chem Ltd. (South Korea), Microsoft corporation (U.S.), Mophie Inc. (U.S.), OnePlus (China), Panasonic Corporation (Japan), Samsung SDI Co. Ltd. (South Korea), Sony Corporation (Japan), uNu Electronics INC. (U.S.), and Xiaomi Technology Co., Ltd (China).

Key Takeaways:

- The total market size in terms of value for the power bank market is expected to grow at an estimated CAGR of 23.1% between 2015 and 2020.
- This report includes the market statistics pertaining to capacity range, number of USB port, energy source, technology, application, and region along with their respective revenue.
- The Porter’s five forces framework has been utilized along with the value chain analysis to provide an in-depth insight into the power bank market.
- Major market drivers, restraints, opportunities, and challenges for the power bank market have been detailed in this report.
- Illustrative segmentation, analysis, and forecast for the market has been included to provide an overall view of the power bank market.
- The detailed competitive landscape includes key players, in-depth analysis, and growth strategies adopted by the respective companies.

Table Of Contents

Power Bank Market by Capacity Range, Number of USB Port, Energy Source, Technology, Application, and by Region - Global Forecast to 2020
Table of Contents

1 Introduction (Page No. - 14)
1.1 Objectives of the Study
1.2 Market Definition
1.3 Scope of the Study
1.3.1 Markets Covered
1.3.2 Years Considered for the Study
1.4 Currency
1.5 Limitations
1.6 Package Size
1.7 Stakeholders

2 Research Methodology (Page No. - 17)
2.1 Research Data
2.1.1 Secondary Data
2.1.1.1 Key Data From Secondary Sources
2.1.2 Primary Data
2.1.2.1 Key Data From Primary Sources
2.1.2.2 Key Industry Insights
2.1.2.3 Breakdown of Primaries
2.2 Market Size Estimation
2.2.1 Bottom-Up Approach
2.2.2 Top-Down Approach
2.3 Market Breakdown and Data Triangulation
2.4 Research Assumptions

3 Executive Summary (Page No. - 26)

4 Premium Insight (Page No. - 31)
4.1 Power Bank Market, 2015-2020 (USD Million)
4.2 Power Bank Market, By Capacity Range (2015-2020)
4.3 Power Bank Market, By Region and Application - 2014
4.4 Power Bank Market, By Region- 2015
4.5 Power Bank Market, By Technology and Region-2015
4.6 Power Bank Market, By Energy Source-2020

5 Market Overview (Page No. - 35)
5.1 Introduction
5.2 Evolution
5.3 Market Segmentation
5.3.1 By Capacity Range
5.3.2 By Number of USB Port
5.3.3 Energy Source
5.3.4 By Technology
5.3.5 By Application
5.3.6 By Region
5.4 Market Dynamics
5.4.1 Drivers
5.4.1.1 Increasing Usage of Smart Phones and Tablets is Expected to Drive the Power Bank Market
5.4.1.2 Decline in the Price of Power Banks is Fueling the Market
5.4.1.3 Increasing Digitization has Increased the Power Consumption of Electronic Devices
5.4.2 Restraints
5.4.2.1 Improvements in Terms of Battery Capacity are Expected to Restrain the Growth of the Power Bank Market
5.4.2.2 Poor-Quality of Power Banks is Hindering the Growth of the Market
5.4.2.3 Implementation of Wireless Charging Technology in Smartphones is Acting as A Restraint for the Market
5.4.3 Opportunities
5.4.3.1 The Introduction of Solar and Hydrogen Fuel Cell Based Power Banks Would Lead to Lucrative Growth Opportunities for the Market
5.4.4 Challenges
5.4.4.1 Intense Competition Due to A Large Number of Players is Acting as A Challenge for the Market
5.4.4.2 Lack of Disposal Infrastructure is Acting as A Major Challenge for the Market

6 Industry Trends (Page No. - 47)
6.1 Introduction
6.2 Value Chain Analysis
6.3 Porter's Five Forces Analysis
6.3.1 Intensity of Competitive Rivalry
6.3.2 Threat of Substitutes
6.3.3 Bargaining Power of Buyers
6.3.4 Bargaining Power of Suppliers
6.3.5 Threat of New Entrants
6.4 Strategic Benchmarking

7 Power Bank Market Analysis, By Specification (Page No. - 52)
7.1 Introduction
7.2 By Capacity Range
7.2.1 500mAh to 3499mAh
7.2.2 3500mAh to 6499mAh
7.2.3 6500mAh to 9499mAh
7.2.4 9500mAh to 12499mAh
7.2.5 12500mAh to 15499mAh
7.2.6 Above 15500mAh
7.3 By Number of USB Port
7.3.1 One USB Port
7.3.2 Two USB Ports
7.3.3 Others
7.4 By Energy Source
7.4.1 Power Grid
7.4.2 Others

8 Power Bank Market Analysis, By Technology (Page No. - 74)
8.1 Introduction
8.2 Li-Ion (Lithium Ion) Battery
8.3 Li-Polymer (Lithium Polymer) Battery

9 Power Bank Market Analysis, By Application (Page No. - 79)
9.1 Introduction
9.2 Smartphones
9.3 Tablets
9.4 Portable Media Devices
9.5 Others

10 Power Bank Market, By Region (Page No. - 86)
10.1 Introduction
10.2 Americas
10.3 Europe
10.4 Asia-Pacific
10.5 RoW

11 Competitive Landscape (Page No. - 103)
11.1 Overview
11.2 Market Share Analysis, 2014
11.3 Competitive Situation and Trends
11.3.1 New Product Launches and New Product Developments
11.3.2 Acquisitions and Partnerships
11.3.3 Collaborations, Agreements, and Contracts

12 Company Profiles (Page No. - 110)
(Overview, Products and Services, Financials, Strategy and Development)*
12.1 Introduction
12.2 LG Chem Ltd.
12.3 Microsoft Corporation
12.4 Panasonic Corporation
12.5 Samsung SDI Co. Ltd.
12.6 Sony Corporation
12.7 Advantage Computers (I) Pvt. Ltd.
12.8 Anker.
12.9 China BAK Battery, Inc.
12.10 Mophie Inc.
12.11 Oneplus
12.12 UNU Electronics Inc.
12.13 Xiaomi Technology Co., Ltd

*Details on Overview, Products and Services, Financials, Strategy and Development Might Not Be Captured in Case of Unlisted Companies.

13 Appendix (Page No. - 138)
13.1 Insights of Industry Experts
13.2 Discussion Guide
13.3 Introducing RT: Real Time Market Intelligence
13.4 Available Customizations
13.5 Related Reports

LIST OF TABLES

Table 1 Power Bank Market Size, By Value and Volume, 2014-2020
Table 2 Capacity vs Cost of Power Bank
Table 3 Growth in the Demand for Smartphones and Tablets is Expected to Drive the Power Bank Market
Table 4 Improvements in Terms of Battery Capacity are Expected to Act as A Restraint
Table 5 Launch of Solar and Hydrogen Fuel Cell Based Power Banks is Expected to Lead to Various Growth Opportunities
Table 6 Lack of Battery Disposal Infrastructure is Acting as A Major Challenge
Table 7 Power Bank Market Size, By Capacity Range, 2014-2020 (USD Million)
Table 8 Power Bank Market Size, By Capacity Range, 2014-2020 (Million Units)
Table 9 Power Bank Market Size, By Capacity Range, 2014-2020 (ASP)
Table 10 500mAh and 3499mAh: Power Bank Market Size, By Number of USB Port, 2014-2020 (USD Million)
Table 11 500mAh and 3499mAh: Power Bank Market Size, By Energy Source, 2014-2020 (USD Million)
Table 12 500mAh and 3499mAh: Power Bank Market Size, By Region, 2014-2020 (USD Million)
Table 13 3500mAh to 6499mAh: Power Bank Market Size, By Number of USB Port, 2014-2020 (USD Million)
Table 14 3500mAh to 6499mAh: Power Bank Market Size, By Energy Source, 2014-2020 (USD Million)
Table 15 3500mAh to 6499mAh: Power Bank Market Size, By Region, 2014-2020 (USD Million)
Table 16 6500mAh to 9499mAh: Power Bank Market Size, By Number of USB Ports, 2014-2020 (USD Million)
Table 17 6500mAh to 9499mAh: Power Bank Market Size, By Energy Source, 2014-2020 (USD Million)
Table 18 6500mAh to 9499mAh: Power Bank Market Size, By Region, 2014-2020 (USD Million)
Table 19 9500mAh to 12499mAh: Power Bank Market Size, By Number of USB Port, 2014-2020 (USD Million)
Table 20 9500mAh to 12499mAh: Power Bank Market Size, By Energy Source, 2014-2020 (USD Million)
Table 21 9500mAh to 12499mAh: Power Bank Market Size, By Region, 2014-2020 (USD Million)
Table 22 12500mAh to 15499mAh: Power Bank Market Size, By Number of USB Port, 2014-2020 (USD Million)
Table 23 12500mAh to 15499mAh: Power Bank Market Size, By Energy Source, 2014-2020 (USD Million)
Table 24 12500mAh to 15499mAh: Power Bank Market Size, By Region, 2014-2020 (USD Million)
Table 25 Above 15500mAh: Power Bank Market Size, By Number of USB Port, 2014-2020 (USD Million)
Table 26 Above 15500mAh: Power Bank Market Size, By Energy Source, 2014-2020 (USD Million)
Table 27 Above 15500mAh: Power Bank Market Size, By Region, 2014-2020 (USD Million)
Table 28 Power Bank Market Size, By Number of USB Port, 2014-2020 (USD Million)
Table 29 Power Bank Market Size, By Number of USB Port, 2014-2020 (Million Units)
Table 30 One USB: Power Bank Market Size, By Capacity Range, 2014-2020 (USD Million)
Table 31 One USB: Power Bank Market Size, By Technology, 2014-2020 (USD Million)
Table 32 Two USB: Power Bank Market Size, By Capacity Range, 2014-2020 (USD Million)
Table 33 Two USB: Power Bank Market Size, By Technology, 2014-2020 (USD Million)
Table 34 Others: Power Bank Market Size, By Capacity Range, 2014-2020 (USD Million)
Table 35 Others: Power Bank Market Size, By Technology, 2014-2020 (USD Million)
Table 36 Power Bank Market Size, By Energy Source, 2014-2020 (USD Million)
Table 37 Power Grid: Power Bank Market Size, By Technology, 2014-2020 (USD Million)
Table 38 Others: Power Bank Market Size, By Technology, 2014-2020 (USD Million)
Table 39 Power Bank Market Size, By Technology, 2014-2020 (USD Million)
Table 40 Power Bank Market Size, By Technology, 2014-2020 (Million Units)
Table 41 Lithium-Ion: Power Bank Market Size, By Region, 2014-2020 (USD Million)
Table 42 Lithium-Polymer: Power Bank Market Size, By Region, 2014-2020 (USD Million)
Table 43 Power Bank Market Size, By Application, 2014-2020 (USD Million)
Table 44 Smart Phone: Power Bank Market Size, By Capacity Range, 2014-2020 (USD Million)
Table 45 Tablets: Power Bank Market Size, By Capacity Range, 2014-2020 (USD Million)
Table 46 Portable Media Devices: Power Bank Market Size, By Capacity Range, 2014-2020 (USD Million)
Table 47 Others: Power Bank Market Size, By Capacity Range, 2014-2020 (USD Million)
Table 48 Power Bank Market Size, By Region, 2014-2020 (USD Million)
Table 49 Americas: Power Bank Market Size, By Capacity Range, 2014-2020 (USD Million)
Table 50 Americas: Power Bank Market Size, By Technology, 2014-2020 (USD Million)
Table 51 Americas: Power Bank Market Size, By Application, 2014-2020 (USD Million)
Table 52 North America: Power Bank Market Size, By Country, 2014-2020 (USD Million)
Table 53 South America: Power Bank Market Size, By Country, 2014-2020 (USD Million)
Table 54 Americas: Power Bank Market Size, By Region, 2014-2020 (USD Million)
Table 55 Europe: Power Bank Market Size, By Capacity Range, 2014-2020 (USD Million)
Table 56 Europe: Power Bank Market Size, By Technology, 2014-2020 (USD Million)
Table 57 Europe: Power Bank Market Size, By Application, 2014-2020 (USD Million)
Table 58 Europe: Power Bank Market Size, By Country, 2014-2020 (USD Million)
Table 59 APAC: Power Bank Market Size, By Capacity Range, 2014-2020 (USD Million)
Table 60 APAC: Power Bank Market Size, By Technology, 2014-2020 (USD Million)
Table 61 APAC: Power Bank Market Size, By Application, 2014-2020 (USD Million)
Table 62 APAC: Power Bank Market Size, By Country, 2014-2020 (USD Million)
Table 63 RoW: Power Bank Market Size, By Capacity Range, 2014-2020 (USD Million)
Table 64 RoW: Power Bank Market Size, By Technology, 2014-2020 (USD Million)
Table 65 RoW: Power Bank Market Size, By Application, 2014-2020 (USD Million)
Table 66 RoW: Power Bank Market Size, By Region, 2014-2020 (USD Million)
Table 67 Market Ranking of Top Battery Providers: Power Bank Market, 2014
Table 68 Recent New Product Launches in the Portable Battery Pack Market
Table 69 Recent Acquisitions and Partnerships in the Portable Battery Pack Market
Table 70 Recent Collaborations, Agreements, and Contracts in the Portable Battery Pack Market



LIST OF FIGURES

Figure 1 Research Design
Figure 2 Bottom-Up Approach
Figure 3 Top-Down Approach
Figure 4 Data Triangulation
Figure 5 Assumptions of the Research Study
Figure 6 Power Bank Market, By Technology
Figure 7 Power Bank Market Snapshot (2015 vs 2020): Power Banks With A Capacity Range of 9500mAh to 12499mAh are Expected to Account for the Major Market Share During the Forecast Period
Figure 8 Power Bank Market, By Number of USB Port (2015)
Figure 9 Power Bank Market, By Region (2015)
Figure 10 Attractive Opportunities in the Power Bank Market
Figure 11 Power Banks With A Capacity Range Between 9500mAh and 12499mAh Accounted for the Largest Market Share
Figure 12 The Market for Power Banks Used in Smart Phones is Expected to Grow at A High CAGR Between 2015 and 2020
Figure 13 Asia-Pacific Accounted for the Largest Share in the Power Bank Market
Figure 14 The Segment Comprising Power Banks Based on Lithium-Ion Batteries has Been Estimated to Account for the Largest Market Share in 2015
Figure 15 Power Grid as A Source of Power for Power Banks is Expected to Dominate the Market Till 2020
Figure 16 Evolution of Battery Technology Used in Power Banks
Figure 17 Power Bank Market Segmentation, By Capacity Range
Figure 18 Power Bank Market Segmentation, By Number of USB Port
Figure 19 Power Bank Market Segmentation, By Energy Source
Figure 20 Power Bank Market Segmentation, By Technology
Figure 21 Power Bank Market Segmentation, By Application
Figure 22 Power Bank Market Segmentation, By Region
Figure 23 Demand for Power Banks is Expected to Increase in the Next 5-6 Years
Figure 24 Value Chain Analysis: Major Value is Added During the Implementation of Battery in Portable Power Bank
Figure 25 Porter's Five Forces Analysis: Power Bank Market
Figure 26 Strategic Benchmarking: New Product Launch is Considered to Be the Key Strategy Adopted By Market Players
Figure 27 The Segment Comprising Power Banks With A Capacity Range Between 12500mAh to 15499mAh is Expected to Grow at the Highest CAGR
Figure 28 Asia-Pacific Was the Largest Market for Power Banks With A Capacity Range Between 500mAh and 3499mAh, in 2014
Figure 29 Power Banks With A Capacity Range Between 6500mAh and 9499mAh and Two USB Ports are Expected to Account for A High Market Share By 2020
Figure 30 The Power Grid Segment is Expected to Dominate the Studied Market
Figure 31 The European Market for Power Banks With A Capacity Range Between 12500mAh and 15499mAh is Expected to Grow at A High CAGR
Figure 32 The Market for Power Banks With Three Or More USB Ports is Expected to Grow at A High CAGR Between 2015 and 2020
Figure 33 The Market for Power Banks With One USB Port and A Lithium-Polymer Based Battery is Expected to Grow at A High CAGR By 2020
Figure 34 The Lithium-Ion Battery Segment is Expected to Dominate the Market for Power Banks Equipped With Two USB Ports By 2020
Figure 35 Power Grid as A Source of Power is Expected to Dominate the Power Bank Market By 2020
Figure 36 The Lithium-Polymer Segment in the Power Bank Market is Expected to Grow at the Highest CAGR
Figure 37 The Market for Power Banks Based on Lithium-Polymer Batteries in Europe is Expected to Grow at the Highest CAGR During Forecasted Period
Figure 38 The Smart Phone Segment is Expected to Account for the Highest Market Share By 2020
Figure 39 Power Banks With A Capacity Range Between 9500mAh and 12499mAh Used to Charge Smartphones Held the Major Market Share in 2014
Figure 40 The Power Banks Tablets Segment With A Capacity Range Between 12500mAh and 15499mAh is Expected to Grow at A High CAGR
Figure 41 Geographic Snapshot: By Country, CAGR % (2015-2020)
Figure 42 Asia-Pacific is Expected to Dominate the Power Bank Market During the Forecast Period
Figure 43 Americas Snapshot (2014-2020): Power Banks With A Higher Capacity Range are Expected to Witness A Higher Demand
Figure 44 The Power Bank Market in North America is Expected to Grow at A Higher CAGR
Figure 45 The European Market for Power Banks Used in Tablets is Expected to Grow at the Highest CAGR
Figure 46 Asia-Pacific Power Bank Market Snapshot: the Segment Comprising Power Banks Used for Smart Phones is Expected to Dominate the Studied Market
Figure 47 China is Expected to Dominate the Power Bank Market During the Forecast Period
Figure 48 The Middle East Accounted for A Major Share of the Power Bank Market in 2014
Figure 49 Companies Adopted Product Innovation as the Key Growth Strategy From 2013 to 2015
Figure 50 Market Evaluation Framework
Figure 51 Battle for Market Share: New Product Launch is the Key Strategy
Figure 52 Geographic Revenue Mix of the Top 5 Market Players
Figure 53 LG Chem Ltd.: Company Snapshot
Figure 54 LG Chem Ltd.: SWOT Analysis
Figure 55 Microsoft Corp.: Company Snapshot
Figure 56 Microsoft Corporation: SWOT Analysis
Figure 57 Panasonic Corporation: Company Snapshot
Figure 58 Panasonic Corporation: SWOT Analysis
Figure 59 Samsung SDI Co. Ltd.: Company Snapshot
Figure 60 Samsung SDI Co. Ltd.: SWOT Analysis
Figure 61 Sony Corporation: Company Snapshot
Figure 62 Sony Corporation: SWOT Analysis
Figure 63 China BAK Battery, Inc.: Company Snapshot

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