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Fast Food in China, Euromonitor International

  • May 2016
  • -
  • Euromonitor International
  • -
  • 37 pages

Fast food in China, especially chained fast food brands, endeavoured to connect their online and in-store experiences for consumers. Chained fast food brands such as KFC and Kungfu offered online food delivery either on their self-owned platforms or third party food delivery platforms. O2O foodservice offers customers a wider range of choices for delivery within one platform, such as Baidu Waimai, offering to deliver food from a wide variety of restaurants. Many fast food operators, including ab...

Euromonitor International's Fast Food in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides foodservice sales, the number of outlets and the number of transactions by sector, allowing you to identify the foodservice sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they eating habits, lifestyle changes, tourism spending or legislative issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Chained Fast Food, Fast Food by Fast Casual vs Non-Fast Casual, Fast Food by Type, Independent Fast Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Fast Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Fast Food in China, Euromonitor International
FAST FOOD IN CHINA
Euromonitor International
May 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Fast Food by Category: Units/Outlets 2010-2015
Table 2 Sales in Fast Food by Category: Number of Transactions 2010-2015
Table 3 Sales in Fast Food by Category: Foodservice Value 2010-2015
Table 4 Fast Food by Category: % Units/Outlets Growth 2010-2015
Table 5 Sales in Fast Food by Category: % Transaction Growth 2010-2015
Table 6 Sales in Fast Food by Category: % Foodservice Value Growth 2010-2015
Table 7 Fast Food by Casual vs Non-Casual: Units/Outlets 2010-2015
Table 8 Sales in Fast Food by Casual vs Non-Casual: Number of Transactions 2010-2015
Table 9 Sales in Fast Food by Casual vs Non-Casual: Foodservice Value 2010-2015
Table 10 Fast Food by Casual vs Non-Casual: % Units/Outlets Growth 2010-2015
Table 11 Sales in Fast Food by Casual vs Non-Casual: % Transaction Growth 2010-2015
Table 12 Sales in Fast Food by Casual vs Non-Casual: % Foodservice Value Growth 2010-2015
Table 13 GBO Company Shares in Chained Fast Food: % Foodservice Value 2011-2015
Table 14 GBN Brand Shares in Chained Fast Food: % Foodservice Value 2012-2015
Table 15 Forecast Fast Food by Category: Units/Outlets 2015-2020
Table 16 Forecast Sales in Fast Food by Category: Number of Transactions 2015-2020
Table 17 Forecast Sales in Fast Food by Category: Foodservice Value 2015-2020
Table 18 Forecast Fast Food by Category: % Units/Outlets Growth 2015-2020
Table 19 Forecast Sales in Fast Food by Category: % Transaction Growth 2015-2020
Table 20 Forecast Sales in Fast Food by Category: % Foodservice Value Growth 2015-2020
Table 21 Forecast Fast Food by Casual vs Non-Casual: Units/Outlets 2015-2020
Table 22 Forecast Sales in Fast Food by Casual vs Non-Casual: Number of Transactions 2015-2020
Table 23 Forecast Sales in Fast Food by Casual vs Non-Casual: Foodservice Value 2015-2020
Table 24 Forecast Fast Food by Casual vs Non-Casual: % Units/Outlets Growth 2015-2020
Table 25 Forecast Sales in Fast Food by Casual vs Non-Casual: % Transaction Growth 2015-2020
Table 26 Forecast Sales in Fast Food by Casual vs Non-Casual: % Foodservice Value Growth 2015-2020
McDonald's China Development Co Ltd in Consumer Foodservice (china)
Strategic Direction
Key Facts
Summary 1 McDonald's China Development Co Ltd: Key Facts
Suppliers
Competitive Positioning
Summary 2 McDonald's China Development Co Ltd: Competitive Position 2015
Ting Hsin International Group in Consumer Foodservice (china)
Strategic Direction
Key Facts
Summary 3 Ting Hsin International Group: Key Facts
Suppliers
Competitive Positioning
Summary 4 Ting Hsin International Group: Competitive Position 2015
Yum! Restaurants China Co Ltd in Consumer Foodservice (china)
Strategic Direction
Key Facts
Summary 5 Yum! Restaurants China Co Ltd: Key Facts
Suppliers
Competitive Positioning
Summary 6 Yum! Restaurants China Co Ltd: Competitive Position 2015
Executive Summary
Consumer Foodservice Experiences Outstanding Performance in 2015
O2o Battle Further Drives Mobile Trend
Multinational Operators Maintain Leadership in Highly Fragmented Market
Independent Consumer Foodservice Continues To Dominate in Terms of Value Sales
Steady Growth Expected Over the Forecast Period
Key Trends and Developments
Seeking Potential Demand and Opportunities in Lower-tier Areas
Consumers Seek Diversified Dining Experiences
Mobile Becoming More Significant in Consumer Foodservice
Multi-brand Strategy Continues To Gain Popularity
Operating Environment
Franchising
Market Data
Table 27 Units, Transactions and Value Sales in Consumer Foodservice 2010-2015
Table 28 Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2010-2015
Table 29 Consumer Foodservice by Independent vs Chained: Units/Outlets 2015
Table 30 Sales in Consumer Foodservice by Eat-in/Home Delivery/Takeaway/Drive-Through: % Foodservice Value 2015
Table 31 Sales in Consumer Foodservice by Food vs Drinks Split: % Foodservice Value 2015
Table 32 Sales in Consumer Foodservice by Online/Offline Ordering: % Foodservice Value 2015
Table 33 Sales in Consumer Foodservice by Location: % Foodservice Value 2010-2015
Table 34 GBO Company Shares in Chained Consumer Foodservice: % Foodservice Value 2011-2015
Table 35 GBN Brand Shares in Chained Consumer Foodservice: % Foodservice Value 2012-2015
Table 36 GBN Brand Shares in Chained Consumer Foodservice: Units/Outlets 2015
Table 37 Forecast Units, Transactions and Value Sales in Consumer Foodservice 2015-2020
Table 38 Forecast Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2015-2020
Sources
Summary 7 Research Sources












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