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Hot Drinks in Italy, Euromonitor International

  • February 2016
  • -
  • Euromonitor International
  • -
  • 40 pages

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There was a slight decline in retail volume terms in 2015, which was a consequence of the prolonged economic crisis and the changed consumption behaviour of Italian consumers, who are trying to limit unnecessary purchases and waste. Nevertheless, hot drinks was seen to have performed well in 2015, with positive current value growth thanks to the good performance of various categories including fresh ground coffee pods and tea.

Euromonitor International's Hot Drinks in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Coffee, Other Hot Drinks, Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Hot Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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Related Market Segments :

Hot Drink
Coffee
Tea

ref:plp2016

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