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  3. > OTC Market Trends
  4. > Ear Care in Colombia

Ear Care in Colombia

  • July 2013
  • -
  • Euromonitor International
  • -
  • 25 pages

Ear discomfort or infections typically lead consumers to first consult their doctor rather than self-medicating. Furthermore, the product variety and availability of ear care products are limited almost exclusively to health and beauty retailers. Regardless of rising incomes, consumers are not exposed to ear care products, nor would necessarily begin purchasing them as their disposable incomes rise.

Euromonitor International's Ear Care in Colombia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. Forecasts to 2017 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Ear Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Ear Care in Colombia
EAR CARE IN COLOMBIA
Euromonitor International
July 2013

LIST OF CONTENTS AND TABLES

Headlines
Trends
Switches
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Ear Care: Value 2007-2012
Table 2 Sales of Ear Care: % Value Growth 2007-2012
Table 3 Ear Care Company Shares by Value 2008-2012
Table 4 Ear Care Brand Shares by Value 2009-2012
Table 5 Forecast Sales of Ear Care: Value 2012-2017
Table 6 Forecast Sales of Ear Care: % Value Growth 2012-2017
Tecnoquímicas SA in Consumer Health (colombia)
Strategic Direction
Key Facts
Summary 1 Tecnoquímicas SA: Key Facts
Summary 2 Tecnoquímicas SA: Operational Indicators
Company Background
Production
Summary 3 Tecnoquímicas SA: Production Statistics 2012
Competitive Positioning
Summary 4 Tecnoquímicas SA: Competitive Position 2012
Executive Summary
Increasing Consumption of Consumer Health Products
Previously Little Marketed Herbal/traditional Products Get A Push From Television Advertisements
Free Trade Agreement With the US Comes Into Force
Direct Selling Is An Opportunity in Consumer Health
the Future of Medicine: Biotechnology
Key Trends and Developments
Lifestyles and Self-medication Push Sales of Analgesics
Free Trade Agreement With the US Boosts Sales of Vitamins and Dietary Supplements
Companies Expand Into Colombia, and Use It As A Jumping-off Point
Omega 3 for the Entire Population
Medicinal Plants: An Area of Potential
Market Indicators
Table 7 Consumer Expenditure on Health Goods and Medical Services 2007-2012
Table 8 Life Expectancy at Birth 2007-2012
Market Data
Table 9 Sales of Consumer Health by Category: Value 2007-2012
Table 10 Sales of Consumer Health by Category: % Value Growth 2007-2012
Table 11 Consumer Health Company Shares 2008-2012
Table 12 Consumer Health Brand Shares 2009-2012
Table 13 Penetration of Private Label by Category 2007-2012
Table 14 Sales of Consumer Health by Distribution Format: % Analysis 2007-2012
Table 15 Sales of Consumer Health by Category and Distribution Format: % Analysis 2012
Table 16 Forecast Sales of Consumer Health by Category: Value 2012-2017
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2012-2017
Appendix
OTC Registration and Classification
Delisting Or De-reimbursement
Advertising
Packaging and Labelling
Distribution
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventative Medicine
Switches
Summary 5 OTC Switches 2010-2012
Definitions
Sources
Summary 6 Research Sources












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