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Men%s Grooming in New Zealand

  • September 2015
  • -
  • Euromonitor International
  • -
  • 28 pages

The popular men’s grooming brand Lynx, well-known for its flagship product line in men’s deodorants, expanded its range of products further in 2014. Over the review period Lynx expanded into body washes, and in 2014 expanded into hair care with shampoos, conditioners, 2-in-1 products and styling agents. In particular, its styling agents were strongly advertised in the latter half of 2014, and the range consisted of six styling products, including spray, clay, wax, paste, cream and gel. The...

Euromonitor International's Men's Grooming in New Zealand report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Men's Shaving, Men's Toiletries.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Men's Grooming market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Men%s Grooming in New Zealand
MEN'S GROOMING IN NEW ZEALAND
Euromonitor International
September 2015

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Men's Grooming by Category: Value 2009-2014
Table 2 Sales of Men's Grooming by Category: % Value Growth 2009-2014
Table 3 Sales of Men's Razors and Blades by Type: % Value Breakdown 2010-2014
Table 4 NBO Company Shares of Men's Grooming: % Value 2010-2014
Table 5 LBN Brand Shares of Men's Grooming: % Value 2011-2014
Table 6 LBN Brand Shares of Men's Razors and Blades: % Value 2011-2014
Table 7 Forecast Sales of Men's Grooming by Category: Value 2014-2019
Table 8 Forecast Sales of Men's Grooming by Category: % Value Growth 2014-2019
Api Consumer Brands Nz Ltd in Beauty and Personal Care (new Zealand)
Strategic Direction
Key Facts
Summary 1 API Consumer Brands NZ Ltd
Company Background
Production
Competitive Positioning
Summary 2 API Consumer Brands NZ Ltd: Competitive Position 2014
Mix Ltd in Beauty and Personal Care (new Zealand)
Strategic Direction
Key Facts
Summary 3 Mix Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 4 Mix Ltd: Competitive Position 2014
Executive Summary
the Performance of Beauty and Personal Care Improves As the Economy Stabilises
Multifunctional Products See A Strong Trend
Leading Players Battle for Top Position
Distribution Channels Offer Wider Consumer Choice
Positive But Minimal Growth Forecast
Key Trends and Developments
at Home Beauty: Gadgets, Gizmos and Devices!
Private Label and Exclusive Brands Expand Supermarket Offerings
Multifunctional Benefits Continue To See A Strong Trend
Market Data
Table 9 Sales of Beauty and Personal Care by Category: Value 2009-2014
Table 10 Sales of Beauty and Personal Care by Category: % Value Growth 2009-2014
Table 11 Sales of Premium Beauty and Personal Care by Category: Value 2009-2014
Table 12 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2009-2014
Table 13 GBO Company Shares of Beauty and Personal Care: % Value 2010-2014
Table 14 NBO Company Shares of Beauty and Personal Care: % Value 2010-2014
Table 15 LBN Brand Shares of Beauty and Personal Care: % Value 2011-2014
Table 16 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2009-2014
Table 17 Distribution of Beauty and Personal Care by Format: % Value 2009-2014
Table 18 Distribution of Beauty and Personal Care by Format and Category: % Value 2014
Table 19 Forecast Sales of Beauty and Personal Care by Category: Value 2014-2019
Table 20 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2014-2019
Table 21 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2014-2019
Table 22 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2014-2019
Sources
Summary 5 Research Sources












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