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Alcoholic Drinks in Portugal, Euromonitor International

  • August 2015
  • -
  • Euromonitor International
  • -
  • 105 pages

Summary

Table of Contents

Portugal faced a dismal economic performance for much of the review period, with the majority of years being characterised by real GDP decline. This had a heavy impact on sales of alcoholic drinks as consumers sought to economise, while economic constraints in many other countries around the world also impacted tourist demand. The on-trade was particularly impacted by these trends and saw sharp sales decline during the review period, although off-trade sales also declined as consumers...

Euromonitor International's Alcoholic Drinks in Portugal report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2010-2014), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Alcoholic Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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