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Home Appliances Pty Ltd in Consumer Appliances (Australia)

  • August 2015
  • -
  • Euromonitor International
  • -
  • 3 pages

Home Appliances experienced rapid growth over the last decade, by offering premium features at an entry level price. Financed now by McPherson’s Limited and with new acquisitions Think Appliances providing the company with additional exposure to the commercial segment, continued growth is assured. The only problem is that Home Appliances’ most popular brand, Euromaid, mostly competes in the slow growing freestanding cookers. An attempt at extending the brand further into built-in appliances...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Major Appliances, Small Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Consumer Appliances market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Home Appliances Pty Ltd in Consumer Appliances (Australia)
HOME APPLIANCES PTY LTD IN CONSUMER APPLIANCES (AUSTRALIA)
Euromonitor International
August 2015

LIST OF CONTENTS AND TABLES

Strategic Direction
Key Facts
Summary 1 Home Appliances Pty Ltd: Key Facts
Summary 2 Home Appliances Pty Ltd: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Home Appliances Pty Ltd: Competitive Position 2014












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