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  4. > Frozen Bakery Products Market by Type, Distribution Channel, & by Region - Global Trends & Forecast to 2020

With the rising demand for fresh baked products from quality-conscious consumers, frozen bakery manufacturers have a great opportunity to improve profits by providing retailers with a diverse selection of ready-to-bake or ready-to-thaw frozen products. These products have prolonged shelf life and considered to have locked up freshness, which can be retrieved using “thaw-and-serve” and “bake-off” processes. With thaw-and-serve and bake-off products, retail in-store bakeries, grocery stores, cafes, and quick serve restaurants can offer customers various freshly baked products saving their time, efforts, and raw material wastage. These benefits—in addition to the rising demands for convenience food products from the urban, working consumers—encourage the frozen bakery companies to improve their productivity while still increasing their versatility, to create opportunities for innovation of different kinds of frozen bakery products.

This report provides a complete analysis of the key companies and a chronology of developments with respect to acquisitions, new products, investments & expansion, and agreements. It also analyzes the market dynamics. The report also highlights key market drivers and restraints for the key regions of the world.

Leading players such as Associated British Foods plc (U.K.), ARYZTA AG (Switzerland), Lantmannen Unibake International (Denmark), EUROPASTRY, SA (Spain), General Mills, Inc. (U.S.), Kellogg Company (U.S.), Premier Foods Plc (U.K.), Vandemoortele NV (Belgium), ConAgra Foods, Inc. (U.S.), and Grupo Bimbo S.A.B. de C.V. (Mexico) have been profiled in the report. To maintain a competitive edge in the frozen bakery products market, the key players were observed to prefer acquisition as their key development strategy acquiring local players of the industry and a new customer base for long-term client relationships. Improvements in processing technology allow manufacturers to transport frozen bakery products to longer distances and to serve wider markets. Adoption of new processing technologies such as cold chains, temperature controlling, and tracking devices are expected to further increase competition, both from domestic producers serving previously distant markets and from increasing imports. Developing countries present a viable market for manufacturers, as these regions are emerging as potential markets with the availability of raw materials.

The global market for frozen bakery products is projected to grow at competitive CAGRs of 8.5% and 7.2%, in terms of value and volume, respectively, from 2015 to 2020. Europe led the market for frozen bakery products in 2014, in terms of value and volume, owing to high demands of frozen bakery products from supermarkets, hypermarkets, in-store bakeries, artisan bakers, restaurants, and food service channels. The market in the Asia-Pacific is estimated to grow at a higher rate as compared to the matured markets of developed economies.

Available Customizations-

The following customization options are available for the report:
Product Analysis
- Product matrix, which gives a detailed comparison of the product portfolio of each company
Regional Analysis
- Further breakdown of the Rest of Europe frozen bakery products market into Sweden, Poland, Norway, and Greece

- Further breakdown of the Rest of Asia-Pacific frozen bakery products market into South Korea, North Korea, Malaysia, and Sri Lanka
- Further breakdown of the RoW frozen bakery products market into Paraguay, Uruguay, Chile, and Cuba
Company Information
- Detailed analysis and profiling of additional market players (up to five)

Table Of Contents

Frozen Bakery Products Market by Type, Distribution Channel, and by Region - Global Trends and Forecast to 2020
TABLE OF CONTENTS

1 INTRODUCTION 15
1.1 OBJECTIVES OF THE STUDY 15
1.2 MARKET DEFINITION 16
1.3 STUDY SCOPE 16
1.3.1 MARKETS COVERED 16
1.3.2 PERIODIZATION CONSIDERED FOR THE FROZEN BAKERY PRODUCTS MARKET 17
1.4 CURRENCY CONSIDERED FOR THE FROZEN BAKERY PRODUCTS MARKET 17
1.5 UNIT CONSIDERED FOR THE FROZEN BAKERY PRODUCTS MARKET 17
1.6 LIMITATIONS 17
1.7 STAKEHOLDERS 18
2 RESEARCH METHODOLOGY 19
2.1 RESEARCH DATA 19
2.1.1 SECONDARY DATA 20
2.1.1.1 Key Data from Secondary Sources 20
2.1.2 PRIMARY DATA 21
2.1.2.1 Key Data from Primary Sources 21
2.1.2.2 Breakdown of Primaries, by Company Type, Designation and Region 21
2.2 FACTOR ANALYSIS 22
2.2.1 INTRODUCTION 22
2.2.2 OVERVIEW OF THE PARENT INDUSTRY 22
2.2.2.1 Key Segments in the Food Sector 22
2.2.3 DEMAND-SIDE ANALYSIS 24
2.2.3.1 Rising Population 25
2.2.3.1.1 Increase in middle-class population, 2009-2030 25
2.2.3.2 Developing Economies, GDP (Purchasing Power Parity), 2013 25
2.2.4 SUPPLY-SIDE ANALYSIS 26
2.2.4.1 Research and Development 26
2.2.4.2 Bakery Products Freezing Technologies 26
2.3 MARKET SIZE ESTIMATION 26
2.4 MARKET BREAKDOWN and DATA TRIANGULATION 29
2.5 MARKET SHARE ESTIMATION 30
2.6 RESEARCH ASSUMPTIONS and LIMITATIONS 30
2.6.1 ASSUMPTIONS 30
2.6.2 LIMITATIONS 31

3 EXECUTIVE SUMMARY 32
3.1 OVERVIEW 32
3.2 FROZEN BAKERY PRODUCTS 32
4 PREMIUM INSIGHTS 37
4.1 ATTRACTIVE OPPORTUNITIES IN THE FROZEN BAKERY PRODUCTS MARKET 37
4.2 FROZEN BAKERY PRODUCTS MARKET, BY DISTRIBUTION CHANNEL 38
4.3 OVERVIEW OF THE FROZEN BAKERY PRODUCTS MARKET IN THE ASIA-PACIFIC REGION 39
4.4 INDIA IS PROJECTED TO BE THE FASTEST-GROWING MARKET 40
4.5 FROZEN BAKERY PRODUCTS MARKET, BY TYPE 41
4.6 FROZEN BAKERY PRODUCTS MARKET: DEVELOPED VS. EMERGING MARKETS 42
4.7 FROZEN BREAD ACCOUNTED FOR THE LARGEST SHARE IN THE FROZEN BAKERY PRODUCTS MARKET IN 2014 43
4.8 FROZEN BAKERY PRODUCTS MARKET LIFE CYCLE ANALYSIS, BY REGION 44
5 MARKET OVERVIEW 45
5.1 INTRODUCTION 46
5.2 MARKET SEGMENTATION 46
5.2.1 BY TYPE 47
5.2.2 BY DISTRIBUTION CHANNEL 47
5.2.3 BY REGION 47
5.3 MARKET DYNAMICS 48
5.3.1 DRIVERS 49
5.3.1.1 Increased Demand for coNvenience Food Products 49
5.3.1.2 Drive for Greater Safety and Taste Consistency 49
5.3.1.3 Economic Growth Drives the Consumption of Frozen Breads 50
5.3.1.4 Scratch Baking Becoming Outdated 50
5.3.1.5 Development of Retail Channels Driving Innovation 50
5.3.2 RESTRAINTS 50
5.3.2.1 Preference for Conventional, Freshly Baked Products 50
5.3.2.2 Consolidated Market 50
5.3.2.3 Volatility of Raw Materials and Energy Costs 51
5.3.3 OPPORTUNITIES 51
5.3.3.1 Demand for Premium Products on the Rise 51
5.3.3.2 Differentiation of Products 51
5.3.3.3 High Margin for Local Bakers 51
5.3.4 CHALLENGES 52
5.3.4.1 Lack of Transport Infrastructure Support in Emerging Markets 52

6 INDUSTRY TRENDS 53
6.1 INTRODUCTION 53
6.1.1 HISTORICAL TRADE DATA/MARKET STATISTICS 53
6.2 SUPPLY CHAIN ANALYSIS 54
6.3 INDUSTRY INSIGHTS 56
6.4 PORTER'S FIVE FORCES ANALYSIS 57
6.4.1 THREAT OF NEW ENTRANTS 58
6.4.2 THREAT OF SUBSTITUTES 59
6.4.3 BARGAINING POWER OF SUPPLIERS 60
6.4.4 BARGAINING POWER OF BUYERS 61
6.4.5 INTENSITY OF COMPETITIVE RIVALRY 61
6.5 STRATEGIC BENCHMARKING 63
6.5.1 STRATEGIC ACQUISITIONS, INVESTMENTS and EXPANSIONS, AGREEMENTS, AND NEW PRODUCT DEVELOPMENTS 63
7 FROZEN BAKERY PRODUCTS MARKET, BY TYPE 64
7.1 INTRODUCTION 65
7.2 FROZEN BREAD 67
7.3 FROZEN PIZZA CRUST 68
7.4 FROZEN CAKE and PASTRY 70
7.5 OTHER FROZEN BAKERY PRODUCTS 72
8 FROZEN BAKERY PRODUCTS MARKET, BY DISTRIBUTION CHANNEL 73
8.1 INTRODUCTION 74
8.2 ARTISAN BAKERS 75
8.2.1 RISING SUPERMARKET SALES TAKE AWAY SHARES FROM ARTISAN BAKERS 75
8.3 RETAIL 76
8.3.1 SUPERMARKETS and HYPERMARKETS INVEST IN THEIR OWN BAKING FACILITIES 76
8.3.2 THE CONVENIENCE FACTOR DRIVES THE ATTENTION OF CONSUMERS TO MOM and POP CONVENIENCE STORES 76
8.3.3 RETAIL MARKET GENERATES MAXIMUM SALES FOR FROZEN BREAD 76
8.3.4 IN-STORE BAKERIES 76
8.4 CATERING 78
8.4.1 FOOD SERVICE 78
9 FROZEN BAKERY PRODUCTS MARKET, BY REGION 79
9.1 INTRODUCTION 80
9.2 PEST ANALYSIS 80
9.2.1 POLITICAL/LEGAL FACTORS 80
9.2.1.1 Government Regulations 80

9.2.2 ECONOMIC FACTORS 80
9.2.2.1 Fluctuating Raw Material Prices 80
9.2.2.2 Rising Middle-Class Population with High Disposable Income 81
9.2.3 SOCIAL FACTORS 81
9.2.3.1 Human Health Concerns 81
9.2.4 TECHNOLOGICAL FACTORS 81
9.2.4.1 RandD Initiatives 81
9.3 NORTH AMERICA 83
9.3.1 U.S. 88
9.3.2 CANADA 89
9.3.3 MEXICO 90
9.4 EUROPE 91
9.4.1 ITALY 95
9.4.2 SPAIN 96
9.4.3 GERMANY 97
9.4.4 U.K. 98
9.4.5 FRANCE 99
9.4.6 REST OF EUROPE 100
9.5 ASIA-PACIFIC 101
9.5.1 CHINA 105
9.5.2 JAPAN 106
9.5.3 INDIA 108
9.5.4 AUSTRALIA and NEW ZEALAND 109
9.5.5 REST OF ASIA-PACIFIC 110
9.6 REST OF THE WORLD (ROW) 111
9.6.1 LATIN AMERICA 115
9.6.2 AFRICA 116
9.6.3 MIDDLE EAST 117
10 COMPETITIVE LANDSCAPE 119
10.1 OVERVIEW 119
10.2 COMPETITIVE SITUATIONS and TRENDS 120
10.2.1 ACQUISITIONS 121
10.2.2 NEW PRODUCT DEVELOPMENTS 122
10.2.3 INVESTMENTS and EXPANSIONS 122
10.2.4 AGREEMENTS 123

11 COMPANY PROFILES 124
(Company at a Glance, Recent Financials, Products and Services, Strategies and Insights, and Recent Developments)*
11.1 INTRODUCTION 124
11.2 ARYZTA AG 125
11.3 CONAGRA FOODS, INC. 128
11.4 EUROPASTRY S.A. 131
11.5 GENERAL MILLS, INC. 134
11.6 GRUPO BIMBO S.A.B. DE C.V. 137
11.7 ASSOCIATED BRITISH FOODS PLC 139
11.8 KELLOGG COMPANY 141
11.9 LANTMANNEN UNIBAKE INTERNATIONAL 143
11.10 VANDEMOORTELE NV 145
11.11 PREMIER FOODS PLC 147
*Details on company at a glance, recent financials, products and services, strategies and insights, and recent developments might not be captured in case of unlisted companies.
12 APPENDIX 149
12.1 INSIGHTS OF INDUSTRY EXPERTS 149
12.2 DISCUSSION GUIDE 150
12.3 INTRODUCING RT: REAL-TIME MARKET INTELLIGENCE 153
12.4 AVAILABLE CUSTOMIZATIONS 154
12.5 RELATED REPORTS 155


LIST OF TABLES

TABLE 1 FROZEN BAKERY PRODUCTS TYPES and THEIR DESCRIPTIONS 47
TABLE 2 FROZEN BAKERY PRODUCTS, BY DISTRIBUTION CHANNEL 47
TABLE 3 FROZEN BAKERY PRODUCTS, BY REGION 47
TABLE 4 EU27 IMPORTS OF CAKES, BISCUITS and OTHER BAKED GOODS 54
TABLE 5 FROZEN BAKERY PRODUCTS MARKET SIZE, BY TYPE, 2013-2020 (USD MILLION) 66
TABLE 6 FROZEN BAKERY PRODUCTS MARKET SIZE, BY TYPE, 2013-2020 (‘000 MT) 66
TABLE 7 FROZEN BREAD MARKET SIZE, BY REGION, 2013-2020 (USD MILLION) 68
TABLE 8 FROZEN BREAD MARKET SIZE, BY REGION, 2013-2020 (‘000 MT) 68
TABLE 9 FROZEN PIZZA CRUST MARKET SIZE, BY REGION, 2013-2020 (USD MILLION) 69
TABLE 10 FROZEN PIZZA CRUST MARKET SIZE, BY REGION, 2013-2020 (‘000 MT) 69
TABLE 11 FROZEN CAKE and PASTRY MARKET SIZE, BY REGION, 2013-2020 (USD MILLION) 71
TABLE 12 FROZEN CAKE and PASTRY MARKET SIZE, BY REGION, 2013-2020 (‘000 MT) 71
TABLE 13 OTHER FROZEN BAKERY PRODUCTS MARKET SIZE, BY REGION,
2013-2020 (USD MILLION) 72
TABLE 14 OTHER FROZEN BAKERY PRODUCTS MARKET SIZE, BY REGION,
2013-2020 (‘000 MT) 72
TABLE 15 FROZEN BAKERY PRODUCTS MARKET SIZE, BY DISTRIBUTION CHANNEL,
2013-2020 (USD MILLION) 75
TABLE 16 ARTISAN BAKERS MARKET SIZE, BY REGION, 2013-2020 (USD MILLION) 75
TABLE 17 RETAIL MARKET SIZE , BY REGION, 2013-2020 (USD MILLION) 77
TABLE 18 CATERING MARKET SIZE , BY REGION, 2013-2020 (USD MILLION) 78
TABLE 19 FROZEN BAKERY PRODUCTS MARKET SIZE, BY REGION,
2013-2020 (USD MILLION) 82
TABLE 20 FROZEN BAKERY PRODUCTS MARKET SIZE, BY REGION, 2013-2020 (‘000 MT) 83
TABLE 21 NORTH AMERICA: FROZEN BAKERY PRODUCTS MARKET SIZE, BY COUNTRY, 2013-2020

(USD MILLION) 85
TABLE 22 NORTH AMERICA: FROZEN BAKERY PRODUCTS MARKET SIZE, BY COUNTRY, 2013-2020

(‘000 MT) 85
TABLE 23 NORTH AMERICA: FROZEN BAKERY PRODUCTS MARKET SIZE, BY TYPE,
2013-2020 (USD MILLION) 86
TABLE 24 NORTH AMERICA: FROZEN BAKERY PRODUCTS MARKET SIZE, BY TYPE,
2013-2020 (‘000 MT) 86
TABLE 25 NORTH AMERICA: FROZEN BAKERY PRODUCTS MARKET SIZE, BY DISTRIBUTION CHANNEL,

2013-2020 (USD MILLION) 87
TABLE 26 U.S.: FROZEN BAKERY PRODUCTS MARKET SIZE, BY TYPE,
2013-2020 (USD MILLION) 88
TABLE 27 U.S.: FROZEN BAKERY PRODUCTS MARKET SIZE, BY TYPE, 2013-2020 (‘000 MT) 89
TABLE 28 CANADA: FROZEN BAKERY PRODUCTS MARKET SIZE, BY TYPE,
2013-2020 (USD MILLION) 89
TABLE 29 CANADA: FROZEN BAKERY PRODUCTS MARKET SIZE, BY TYPE,
2013-2020 (‘000 MT) 90
TABLE 30 MEXICO: FROZEN BAKERY PRODUCTS MARKET SIZE, BY TYPE,
2013-2020 (USD MILLION) 90
TABLE 31 MEXICO: FROZEN BAKERY PRODUCTS MARKET SIZE, BY TYPE,
2013-2020 (‘000 MT) 91
TABLE 32 EUROPE: FROZEN BAKERY PRODUCTS MARKET SIZE, BY COUNTRY,
2013-2020 (USD MILLION) 93
TABLE 33 EUROPE: FROZEN BAKERY PRODUCTS MARKET SIZE, BY COUNTRY,
2013-2020 (‘000 MT) 93
TABLE 34 EUROPE: FROZEN BAKERY PRODUCTS MARKET SIZE, BY TYPE,
2013-2020 (USD MILLION) 94
TABLE 35 EUROPE: FROZEN BAKERY PRODUCTS MARKET SIZE, BY TYPE,
2013-2020 (‘000 MT) 94
TABLE 36 EUROPE: FROZEN BAKERY PRODUCTS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2013-

2020 (USD MILLION) 94
TABLE 37 ITALY: FROZEN BAKERY PRODUCTS MARKET SIZE, BY TYPE,
2013-2020 (USD MILLION) 95
TABLE 38 ITALY: FROZEN BAKERY PRODUCTS MARKET SIZE, BY TYPE, 2013-2020 (‘000 MT) 95
TABLE 39 SPAIN: FROZEN BAKERY PRODUCTS MARKET SIZE, BY TYPE,
2013-2020 (USD MILLION) 96
TABLE 40 SPAIN: FROZEN BAKERY PRODUCTS MARKET SIZE, BY TYPE,
2013-2020 (‘000 MT) 96
TABLE 41 GERMANY: FROZEN BAKERY PRODUCTS MARKET SIZE, BY TYPE,
2013-2020 (USD MILLION) 97
TABLE 42 GERMANY: FROZEN BAKERY PRODUCTS MARKET SIZE, BY TYPE,
2013-2020 (‘000 MT) 97
TABLE 43 U.K.: FROZEN BAKERY PRODUCTS MARKET SIZE, BY TYPE,
2013-2020 (USD MILLION) 98
TABLE 44 U.K.: FROZEN BAKERY PRODUCTS MARKET SIZE, BY TYPE, 2013-2020 (‘000 MT) 98
TABLE 45 FRANCE: FROZEN BAKERY PRODUCTS MARKET SIZE, BY TYPE,
2013-2020 (USD MILLION) 99
TABLE 46 FRANCE: FROZEN BAKERY PRODUCTS MARKET SIZE, BY TYPE,
2013-2020 (‘000 MT) 99
TABLE 47 REST OF EUROPE: FROZEN BAKERY PRODUCTS MARKET SIZE, BY TYPE,
2013-2020 (USD MILLION) 100
TABLE 48 REST OF EUROPE : FROZEN BAKERY PRODUCTS MARKET SIZE, BY TYPE,
2013-2020 (‘000 MT) 100
TABLE 49 ASIA-PACIFIC: FROZEN BAKERY PRODUCTS MARKET SIZE, BY COUNTRY,
2013-2020 (USD MILLION) 103
TABLE 50 ASIA-PACIFIC: FROZEN BAKERY PRODUCTS MARKET SIZE, BY COUNTRY,
2013-2020 (‘000 MT) 103
TABLE 51 ASIA-PACIFIC: FROZEN BAKERY PRODUCTS MARKET SIZE, BY TYPE,
2013-2020 (USD MILLION) 104
TABLE 52 ASIA-PACIFIC: FROZEN BAKERY PRODUCTS MARKET SIZE, BY TYPE,
2013-2020 (‘000 MT) 104
TABLE 53 ASIA-PACIFIC: FROZEN BAKERY PRODUCTS MARKET SIZE, BY DISTRIBUTION CHANNEL-,

2013-2020 (USD MILLION) 105
TABLE 54 CHINA: FROZEN BAKERY PRODUCTS MARKET SIZE, BY TYPE,
2013-2020 (USD MILLION) 106
TABLE 55 CHINA: FROZEN BAKERY PRODUCTS MARKET SIZE, BY TYPE,
2013-2020 (‘000 MT) 106
TABLE 56 JAPAN: FROZEN BAKERY PRODUCTS MARKET SIZE, BY TYPE,
2013-2020 (USD MILLION) 107
TABLE 57 JAPAN: FROZEN BAKERY PRODUCTS MARKET SIZE, BY TYPE,
2013-2020 (‘000 MT) 107
TABLE 58 INDIA: FROZEN BAKERY PRODUCTS MARKET SIZE, BY TYPE,
2013-2020 (USD MILLION) 108
TABLE 59 INDIA: FROZEN BAKERY PRODUCTS MARKET SIZE, BY TYPE,
2013-2020 (‘000 MT) 108
TABLE 60 AUSTRALIA and NEW ZEALAND: FROZEN BAKERY PRODUCTS MARKET SIZE, BY TYPE,

2013-2020 (USD MILLION) 109
TABLE 61 AUSTRALIA and NEW ZEALAND: FROZEN BAKERY PRODUCTS MARKET SIZE, BY TYPE,

2013-2020 (‘000 MT) 109
TABLE 62 REST OF ASIA-PACIFIC: FROZEN BAKERY PRODUCTS MARKET SIZE, BY TYPE, 2013-

2020 (USD MILLION) 110
TABLE 63 REST OF ASIA-PACIFIC: FROZEN BAKERY PRODUCTS MARKET SIZE, BY TYPE, 2013-

2020 (‘000 MT) 110
TABLE 64 ROW: FROZEN BAKERY PRODUCTS MARKET SIZE, BY COUNTRY,
2013-2020 (USD MILLION) 113
TABLE 65 ROW: FROZEN BAKERY PRODUCTS MARKET SIZE, BY REGION,
2013-2020 (‘000 MT) 113
TABLE 66 ROW: FROZEN BAKERY PRODUCTS MARKET SIZE, BY TYPE,
2013-2020 (USD MILLION) 114
TABLE 67 ROW: FROZEN BAKERY PRODUCTS MARKET SIZE, BY TYPE, 2013-2020 (‘000 MT) 114
TABLE 68 ROW: FROZEN BAKERY PRODUCTS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2013-2020

(USD MILLION) 115
TABLE 69 LATIN AMERICA: FROZEN BAKERY PRODUCTS MARKET SIZE, BY TYPE,
2013-2020 (USD MILLION) 115
TABLE 70 LATIN AMERICA: FROZEN BAKERY PRODUCTS MARKET SIZE, BY TYPE,
2013-2020 (‘000 MT) 116
TABLE 71 AFRICA: FROZEN BAKERY PRODUCTS MARKET SIZE, BY TYPE,
2013-2020 (USD MILLION) 117
TABLE 72 AFRICA: FROZEN BAKERY PRODUCTS MARKET SIZE, BY TYPE,
2013-2020 (‘000 MT) 117
TABLE 73 MIDDLE EAST: FROZEN BAKERY PRODUCTS MARKET SIZE, BY TYPE,
2013-2020 (USD MILLION) 118
TABLE 74 MIDDLE EAST: FROZEN BAKERY PRODUCTS MARKET SIZE, BY TYPE,
2013-2020 (‘000 MT) 118
TABLE 75 ACQUISITIONS, 2014-2015 121
TABLE 76 NEW PRODUCT DEVELOPMENTS, 2011-2013 122
TABLE 77 INVESTMENTS and EXPANSIONS, 2012-2015 122
TABLE 78 AGREEMENTS, 2010-2013 123


LIST OF FIGURES

FIGURE 1 FROZEN BAKERY PRODUCTS MARKET SEGMENTATION 16
FIGURE 2 FROZEN BAKERY PRODUCTS MARKET: RESEARCH DESIGN 19
FIGURE 3 BAKERY SEGMENT ACCOUNTED FOR MORE THAN 30% IN THE FOOD SECTOR
IN 2013 23
FIGURE 4 IMPACT OF KEY FACTORS INFLUENCING THE PARENT INDUSTRY 24
FIGURE 5 GLOBAL POPULATION IS PROJECTED TO REACH ~9.5 BILLION BY 2050 25
FIGURE 6 MARKET SIZE ESTIMATION METHODOLOGY: BOTTOM-UP APPROACH 27
FIGURE 7 MARKET SIZE ESTIMATION METHODOLOGY: TOP-DOWN APPROACH 28
FIGURE 8 DATA TRIANGULATION METHODOLOGY 29
FIGURE 9 LIMITATIONS OF THE RESEARCH STUDY 31
FIGURE 10 FROZEN BAKERY PRODUCTS MARKET SNAPSHOT (2015 VS. 2020): MARKET FOR FROZEN CAKE and PASTRY IS PROJECTED TO GROW AT THE HIGHEST CAGR 33
FIGURE 11 RETAIL DISTRIBUTION CHANNEL WILL COVER THE LARGEST SHARE BY 2020 34
FIGURE 12 ASIA-PACIFIC IS THE FASTEST-GROWING REGION FOR THE FROZEN BAKERY PRODUCTS MARKET IN 2014 35
FIGURE 13 KEY MARKET PLAYERS ADOPTED MERGERS and ACQUISITIONS AS THE KEY STRATEGY FROM 2011 TO 2015 36
FIGURE 14 EMERGING ECONOMIES OFFER ATTRACTIVE OPPORTUNITIES IN THE FROZEN BAKERY PRODUCTS MARKET 37
FIGURE 15 CATERING CHANNEL TO GROW AT THE HIGHEST RATE 38
FIGURE 16 FROZEN BREAD CAPTURED THE LARGEST SHARE IN THE EMERGING ASIA-PACIFIC MARKET IN 2014 39
FIGURE 17 INDIA IS PROJECTED TO BE THE FASTEST-GROWING COUNTRY-LEVEL MARKET FOR FROZEN BAKERY PRODUCTS 40
FIGURE 18 EUROPE DOMINATED THE FROZEN BAKERY PRODUCTS MARKET IN 2014 41
FIGURE 19 EMERGING MARKETS TO GROW FASTER THAN THE DEVELOPED MARKETS 42
FIGURE 20 FROZEN BREAD SEGMENT WAS THE LARGEST MARKET IN 2014 43
FIGURE 21 THE FROZEN BAKERY PRODUCTS MARKET IN ASIA-PACIFIC IS EXPERIENCING
HIGH GROWTH 44
FIGURE 22 FROZEN BAKERY PRODUCTS MARKET SEGMENTATION 46
FIGURE 23 RISING CONSUMPTION OF HEALTHIER and CONVENIENCE FOOD PRODUCTS IS THE KEY DRIVER OF THE FROZEN BAKERY PRODUCTS MARKET 48
FIGURE 24 COLD CHAIN IS THE VITAL COMPONENT OF THE SUPPLY CHAIN 55
FIGURE 25 ACQUISITIONS OF SMALLER PLAYERS IS THE MOST PREVAILING STRATEGIC TREND IN THE FROZEN BAKERY INDUSTRY 56
FIGURE 26 FROZEN BAKERY PRODUCTS MARKET: PORTER'S FIVE FORCES ANALYSIS 57
FIGURE 27 STRATEGIC INITIATIVES OF KEY COMPANIES 63
FIGURE 28 FROZEN BAKERY PRODUCTS MARKET SIZE, BY TYPE, 2015 VS. 2020 65
FIGURE 29 GLOBAL MARKET FOR FROZEN BREAD : 2015 V/S 2020 67
FIGURE 30 FROZEN BAKERY PRODUCTS MARKET SHARE, BY DISTRIBUTION CHANNEL,
2015 VS. 2020 74
FIGURE 31 GLOBAL FROZEN BAKERY PRODUCTS MARKET, BY RETAIL CHANNELS,
2014-2020 (USD MILLION) 77
FIGURE 32 REGIONAL SNAPSHOT (2014): THE MARKETS IN ASIA-PACIFIC AND ROW ARE EMERGING AS NEW HOT SPOTS 82
FIGURE 33 NORTH AMERICAN FROZEN BAKERY PRODUCTS MARKET SNAPSHOT:
2015 and 2020 84
FIGURE 34 THE U.S. TO BECOME THE LARGEST MARKET FOR FROZEN BAKERY PRODUCTS
BY 2020 87
FIGURE 35 EUROPE FROZEN BAKERY PRODUCTS MARKET SNAPSHOT: U.K. THE MOST LUCRATIVE MARKET IN EUROPE 92
FIGURE 36 ASIA-PACIFIC FROZEN BAKERY PRODUCTS MARKET SNAPSHOT: INDIA IS THE MOST LUCRATIVE MARKET 102
FIGURE 37 ROW FROZEN BAKERY PRODUCTS MARKET SNAPSHOT: INCREASING CONSUMPTION OF PREMIUM BAKERY PRODUCTS IS DRIVING THE MARKET FOR FROZEN BAKERY PRODUCTS 112
FIGURE 38 KEY COMPANIES PREFERRED ACQUISITIONS FROM 2010-2015 119
FIGURE 39 ACQUISITIONS: THE KEY STRATEGY, 2010-2015 120
FIGURE 40 ANNUAL DEVELOPMENTS IN THE FROZEN BAKERY PRODUCTS MARKET,
2010-2015 121
FIGURE 41 GEOGRAPHICAL REVENUE MIX OF TOP PLAYERS 124
FIGURE 42 ARYZTA: COMPANY SNAPSHOT 126
FIGURE 43 ARYZTA: SWOT ANALYSIS 127
FIGURE 44 CONAGRA FOODS: COMPANY SNAPSHOT 128
FIGURE 45 CONAGRA FOODS: SWOT ANALYSIS 130
FIGURE 46 EUROPASTRY: COMPANY SNAPSHOT 131
FIGURE 47 EUROPASTRY: SWOT ANALYSIS 133
FIGURE 48 GENERAL MILLS: COMPANY SNAPSHOT 134
FIGURE 49 GENERAL MILLS: SWOT ANALYSIS 135
FIGURE 50 GRUPO BIMBO: COMPANY SNAPSHOT 137
FIGURE 51 GRUPO BIMBO: SWOT ANALYSIS 138
FIGURE 52 ABF: COMPANY SNAPSHOT 140
FIGURE 53 KELLOGG'S: COMPANY SNAPSHOT 141
FIGURE 54 LANTMANNEN UNIBAKE: COMPANY SNAPSHOT 143
FIGURE 55 VANDEMOORTELE : COMPANY SNAPSHOT 145
FIGURE 56 PREMIER FOODS: COMPANY SNAPSHOT 147

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