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  5. > Motor Soft Starter Market by Voltage, by Rated Power, by Application, by Industry and by Region - Global Forecast and Trends to 2020

Soft starters have several applications; they are primarily used in applications with limited installation space such as in the oil & gas, mining, and power generation industries where uncontrolled motor acceleration can damage the motor and affect the entire process, leading to monetary losses for the company. The device can be installed with fans, pumps, compressors, and other equipment to control the current flow.

This report has segmented the global motor soft starter market based on voltage, rated power, application, and industry end-users. Pumps, fans, and compressors are the major applications that have been considered.

The market based on industry has been categorized into oil & gas, water & wastewater, power generation, and mining. The market has been presented along with its regional distribution, in terms of market size and share, across North America, Europe, Asia-Pacific, the Middle East & Africa, and South America. The global motor soft starter market is projected to grow at a CAGR of 6.37% during the forecast period, driven by demand from increasing motor applications across Asia-Pacific and North America. The largest demand is set to emanate from the pumping application segment, while low voltage motor soft starters would be the most widely used in the market.

This report also includes the profiles for leading motor soft starter providers, and equipment manufacturers, such as:
ABB Ltd. (Switzerland), Eaton Corporation (Ireland), Siemens AG (Germany), Schneider Electric (France), and Rockwell Automation (U.S.), General Electric (U.S.), Emerson Electric Company (U.S.), Littlefuse Inc. (U.S.), Crompton Greaves Limited (India), WEG SA (Brazil), Danfoss A/S (Denmark), Fairford Electronics Limited (U.K.) and Toshiba International Corporation Pty Limited (Australia).

Scope of the report: This study estimates the global market of motor soft starter, in terms of US dollar value, till 2020. It also offers a detailed qualitative and quantitative analysis of this market. This report provides a comprehensive review of major market drivers, restraints, opportunities, challenges, winning imperatives, and key issues of the market. The report also covers various important aspects of the market. These include analysis of value chain, Porter’s Five Forces model, competitive landscape, market dynamics, market estimates in terms of value, and future trends in the motor soft starter market.

Various secondary sources have been considered including encyclopedias, directories, and databases to identify and collect information that is useful for this extensive commercial study of the global motor soft starter market. The primary sources involve experts, manufacturers, and utility providers from the industry have all been interviewed to obtain and verify critical information, as well as assess future prospects of the global motor soft starter market.

On the basis of Voltage: Low Voltage (Up to 0.69 kV) and Medium Voltage (0.69 to 15 kV)
On the basis of Rated Power: Up to 100 kW and Above 100 kW
On the basis of applications: Pumps, Fans, Compressors and Others
On the basis of Industry: Oil & Gas, Water & Wastewater, Power Generation, Mining and Others
On the basis of regions: North America, Europe, South America, Asia-Pacific, and the Middle East & Africa.

Available Customization
With the market data provided above, MarketsandMarkets offers customizations as per the company’s specific needs. The following customization options are available for the report:
- Detailed analysis and profiling of additional market players (Up to 5)

Table Of Contents

Motor Soft Starter Market by Voltage, by Rated Power, by Application, by Industry and by Region - Global Forecast and Trends to 2020
TABLE OF CONTENTS

1 INTRODUCTION 15
1.1 OBJECTIVES OF THE STUDY 15
1.2 MARKET DEFINITION 15
1.3 MARKET SCOPE 16
1.3.1 MARKETS COVERED 16
1.3.2 YEAR CONSIDERED FOR THE STUDY 17
1.4 CURRENCY 17
1.5 LIMITATIONS 17
1.6 STAKEHOLDERS 17
2 RESEARCH METHODOLOGY 18
2.1.1 SECONDARY DATA 19
2.1.1.1 Key data from secondary sources 19
2.1.2 PRIMARY DATA 20
2.1.2.1 Key data from primary sources 20
2.1.2.2 Breakdown of primary interviews 21
2.1.2.3 key industry insights 22
2.2 MARKET SIZE ESTIMATION 23
2.3 MARKET BREAKDOWN and DATA TRIANGULATION 25
2.4 RESEARCH ASSUMPTIONS AND LIMITATIONS 26
2.4.1 ASSUMPTIONS 26
2.4.2 LIMITATIONS 26
3 EXECUTIVE SUMMARY 27
4 PREMIUM INSIGHTS 31
4.1 ATTRACTIVE OPPORTUNITIES IN MOTOR SOFT STARTER MARKET 31
4.2 MOTOR SOFT STARTER MARKET: APPLICATION SEGMENT 32
4.3 MOTOR SOFT STARTER MARKET IN NORTH AMERICA 33
4.4 LOW VOLTAGE MOTOR SOFT STARTER TO DOMINATE THE GLOBAL MARKET DURING THE FORECAST PERIOD 34
4.5 MOTOR SOFT STARTER MARKET: ASIA-PACIFIC 35
4.6 MOTOR SOFT STARTER MARKET BY INDUSTRY END USER 36

5 MARKET OVERVIEW 37
5.1 INTRODUCTION 38
5.2 MOTOR SOFT STARTER: MARKET SEGMENTATION 38
5.2.1 BY VOLTAGE LEVEL 39
5.2.2 BY APPLICATION 39
5.2.3 BY RATED POWER(KW) 39
5.2.4 BY INDUSTRY 39
5.2.5 BY REGION 39
5.3 MARKET DYNAMICS 40
5.3.1 DRIVERS 40
5.3.1.1 Increasing demand of industrial pumps 40
5.3.1.2 Growing demand of HVAC control system market 41
5.3.1.3 Cost effectiveness and minimal space requirements 41
5.3.2 RESTRAINTS 41
5.3.2.1 Functional superiority of VFD 41
5.3.2.2 Competitive pricing of VFD in low voltage segment 41
5.3.3 OPPORTUNITIES 42
5.3.3.1 Applications employing large number of motors 42
5.3.3.2 Fixed speed applications 42
5.3.4 CHALLENGES 42
5.3.4.1 Growing focus on renewable energy 42
5.4 IMPACT OF MARKET DYNAMICS 43
6 INDUSTRY TRENDS 44
6.1 INTRODUCTION 44
6.2 SUPPLY CHAIN ANALYSIS 44
6.3 PORTER'S FIVE FORCES ANALYSIS 46
6.3.1 THREAT OF NEW ENTRANTS 47
6.3.2 THREAT OF SUBSTITUTES 47
6.3.3 BARGAINING POWER OF SUPPLIERS 47
6.3.4 BARGAINING POWER OF BUYERS 48
6.3.5 INTENSITY OF COMPETITIVE RIVALRY 48
7 MOTOR SOFT STARTER MARKET, BY VOLTAGE 49
7.1 INTRODUCTION 50
7.2 LOW VOLTAGE 51
7.3 MEDIUM VOLTAGE 51
8 MOTOR SOFT STARTER MARKET, BY RATED POWER (KW) 52
8.1 INTRODUCTION 53
8.2 UP TO 100 KW MARKET 54
8.3 ABOVE 100 KW MARKET 55
9 MOTOR SOFT STARTER MARKET, BY INDUSTRY 56
9.1 INTRODUCTION 57
9.2 OIL and GAS 58
9.3 WATER and WASTEWATER 59
9.4 POWER GENERATION 59
9.5 MINING 60
9.6 OTHER INDUSTRIES 60
10 MOTOR SOFT STARTER MARKET, BY APPLICATION 61
10.1 INTRODUCTION 62
10.2 PUMPS 63
10.3 FANS 64
10.4 COMPRESSORS 65
10.5 OTHER APPLICATIONS 65
11 MOTOR SOFT STARTER MARKET, BY REGION 66
11.1 INTRODUCTION 67
11.2 ASIA-PACIFIC 69
11.2.1 BY VOLTAGE 70
11.2.2 BY RATED POWER 70
11.2.3 BY APPLICATION 71
11.2.4 BY INDUSTRY 71
11.2.5 BY COUNTRY 72
11.2.5.1 China 72
11.2.5.2 India 73
11.2.5.3 Japan 73
11.2.5.4 Rest of Asia-Pacific 74
11.3 EUROPE 75
11.3.1 BY VOLTAGE 76
11.3.2 BY RATED POWER 76
11.3.3 BY APPLICATION 77
11.3.4 BY INDUSTRY 77
11.3.5 BY COUNTRY 78
11.3.5.1 U.K. 78
11.3.5.2 Germany 79
11.3.5.3 Russia 79
11.3.5.4 France 80
11.3.5.5 Rest of Europe 80

11.4 NORTH AMERICA 81
11.4.1 BY VOLTAGE 81
11.4.2 BY RATED POWER 82
11.4.3 BY APPLICATION 82
11.4.4 BY INDUSTRY 83
11.4.5 BY COUNTRY 83
11.4.5.1 U.S. 84
11.4.5.2 Canada 84
11.4.5.3 Mexico 85
11.5 THE MIDDLE EAST and AFRICA 85
11.5.1 BY VOLTAGE 85
11.5.2 BY RATED POWER 86
11.5.3 BY APPLICATION 86
11.5.4 BY INDUSTRY 87
11.5.5 BY COUNTRY 87
11.5.5.1 Saudi Arabia 88
11.5.5.2 UAE 88
11.5.5.3 South Africa 89
11.5.5.4 Rest of the Middle East and Africa 89
11.6 SOUTH AMERICA 90
11.6.1 BY VOLTAGE 90
11.6.2 BY RATED POWER 90
11.6.3 BY APPLICATION 91
11.6.4 BY INDUSTRY 91
11.6.5 BY COUNTRY 92
11.6.5.1 Brazil 92
11.6.5.2 Venezuela 93
11.6.5.3 Argentina 94
11.6.5.4 Rest of South America 94
12 COMPETITIVE LANDSCAPE 95
12.1 OVERVIEW 96
12.2 MARKET SHARE ANALYSIS, BY KEY PLAYERS 97
12.3 COMPETITIVE SITUATION and TRENDS 98
12.3.1 MERGERS and ACQUISITIONS 99
12.3.2 NEW PRODUCT/TECHNOLOGY LAUNCHES 100
12.3.3 EXPANSIONS 101
12.3.4 JOINT VENTURES 101
12.3.5 CONTRACTS and AGREEMENTS 102

13 COMPANY PROFILES 103
13.1 INTRODUCTION 103
13.2 ABB LTD. 104
13.3 SIEMENS AG 107
13.4 EATON CORPORATION PLC 110
13.5 SCHNEIDER ELECTRIC SE 113
13.6 GENERAL ELECTRIC COMPANY 116
13.7 EMERSON ELECTRIC CO. 119
13.8 ROCKWELL AUTOMATION, INC. 121
13.9 LITTELFUSE INC. 123
13.10 WEG SA 125
13.11 CROMPTON GREAVES LIMITED 127
13.12 FAIRFORD ELECTRONICS LTD. 129
13.13 DANFOSS A/S 131
13.14 TOSHIBA INTERNATIONAL CORPORATION PTY LTD. 133
14 APPENDIX 134
14.1 INSIGHTS OF INDUSTRY EXPERTS 134
14.2 DISCUSSION GUIDE 135
14.3 INTRODUCING RT: REAL TIME MARKET INTELLIGENCE 139
14.4 AVAILABLE CUSTOMIZATIONS 140
14.5 RELATED REPORTS 140


LIST OF TABLES

TABLE 1 IMPACT OF MARKET DYNAMICS 43
TABLE 2 MOTOR SOFT STARTER MARKET SIZE, BY VOLTAGE, 2013-2020 (USD MILLION) 50
TABLE 3 LOW VOLTAGE MOTOR SOFT STARTER MARKET SIZE, BY REGION,
2013-2020 (USD MILLION) 51
TABLE 4 MEDIUM VOLTAGE MOTOR SOFT STARTER MARKET SIZE, BY REGION,
2013-2020 (USD MILLION) 51
TABLE 5 MOTOR SOFT STARTER MARKET SIZE, BY RATED POWER (KW),
2013-2020 (USD MILLION) 53
TABLE 6 MOTOR SOFT STARTER WITH RATED POWER UP TO 100 KW MARKET SIZE,
2013-2020 (USD MILLION) 54
TABLE 7 MOTOR SOFT STARTER WITH RATED POWER ABOVE 100 KW MARKET SIZE,
2013-2020 (USD MILLION) 55
TABLE 8 MOTOR SOFT STARTER MARKET SIZE, BY INDUSTRY, 2013-2020 (USD MILLION) 58
TABLE 9 OIL and GAS MARKET SIZE, BY REGION, 2013-2020 (USD MILLION) 58
TABLE 10 WATER and WASTEWATER MARKET SIZE, BY REGION, 2013-2020 (USD MILLION) 59
TABLE 11 POWER GENERATION MARKET SIZE, BY REGION, 2013-2020 (USD MILLION) 59
TABLE 12 MINING MARKET SIZE, BY REGION, 2013-2020 (USD MILLION) 60
TABLE 13 OTHER INDUSTRIES MARKET SIZE, BY REGION, 2013-2020 (USD MILLION) 60
TABLE 14 MOTOR SOFT STARTER MARKET SIZE, BY APPLICATION, 2013-2020 (USD MILLION) 63
TABLE 15 PUMPS MARKET SIZE, BY REGION, 2013-2020 (USD MILLION) 63
TABLE 16 FANS MARKET SIZE, BY REGION, 2013-2020 (USD MILLION) 64
TABLE 17 COMPRESSORS MARKET SIZE, BY REGION, 2013-2020 (USD MILLION) 65
TABLE 18 OTHER APPLICATIONS MARKET SIZE, BY REGION, 2013-2020 (USD MILLION) 65
TABLE 19 MOTOR SOFT STARTER MARKET SIZE, BY REGION, 2013-2020 (USD MILLION) 68
TABLE 20 ASIA-PACIFIC: MOTOR SOFT STARTER MARKET SIZE, BY VOLTAGE,
2013-2020 (USD MILLION) 70
TABLE 21 ASIA-PACIFIC: MOTOR SOFT STARTER MARKET SIZE, BY RATED POWER (KW),
2013-2020 (USD MILLION) 70
TABLE 22 ASIA-PACIFIC: MOTOR SOFT STARTER MARKET SIZE, BY APPLICATION,
2013-2020 (USD MILLION) 71
TABLE 23 ASIA-PACIFIC: MOTOR SOFT STARTER MARKET SIZE, BY INDUSTRY,
2013-2020 (USD MILLION) 71
TABLE 24 ASIA-PACIFIC: MOTOR SOFT STARTER MARKET SIZE, BY COUNTRY,
2013-2020 (USD MILLION) 72
TABLE 25 CHINA: MOTOR SOFT STARTER MARKET SIZE, BY VOLTAGE,
2013-2020 (USD MILLION) 72
TABLE 26 INDIA: MOTOR SOFT STARTER MARKET SIZE, BY VOLTAGE,
2013-2020 (USD MILLION) 73
TABLE 27 JAPAN: MOTOR SOFT STARTER MARKET SIZE, BY VOLTAGE,
2013-2020 (USD MILLION) 73
TABLE 28 REST OF ASIA-PACIFIC: MOTOR SOFT STARTER MARKET SIZE, BY INDUSTRY,
2013-2020 (USD MILLION) 74
TABLE 29 EUROPE: MOTOR SOFT STARTER MARKET SIZE, BY VOLTAGE,
2013-2020 (USD MILLION) 76
TABLE 30 EUROPE: MOTOR SOFT STARTER MARKET SIZE, BY RATED POWER (KW),
2013-2020 (USD MILLION) 76
TABLE 31 EUROPE: MOTOR SOFT STARTER MARKET SIZE, BY APPLICATION,
2013-2020 (USD MILLION) 77
TABLE 32 EUROPE: MOTOR SOFT STARTER MARKET SIZE, BY INDUSTRY,
2013-2020 (USD MILLION) 77
TABLE 33 EUROPE: MOTOR SOFT STARTER MARKET SIZE, BY COUNTRY,
2013-2020 (USD MILLION) 78
TABLE 34 U.K.: MOTOR SOFT STARTER MARKET SIZE, BY VOLTAGE,
2013-2020 (USD MILLION) 78
TABLE 35 GERMANY: MOTOR SOFT STARTER MARKET SIZE, BY VOLTAGE,
2013-2020 (USD MILLION) 79
TABLE 36 RUSSIA: MOTOR SOFT STARTER MARKET SIZE, BY VOLTAGE,
2013-2020 (USD MILLION) 79
TABLE 37 FRANCE: MOTOR SOFT STARTER MARKET SIZE, BY INDUSTRY,
2013-2020 (USD MILLION) 80
TABLE 38 REST OF EUROPE: MOTOR SOFT STARTER MARKET SIZE, BY INDUSTRY,
2013-2020 (USD MILLION) 80
TABLE 39 NORTH AMERICA: MOTOR SOFT STARTER MARKET SIZE, BY VOLTAGE,
2013-2020 (USD MILLION) 81
TABLE 40 NORTH AMERICA: MOTOR SOFT STARTER MARKET SIZE, BY RATED POWER (KW), 2013-2020 (USD MILLION) 82
TABLE 41 NORTH AMERICA: MOTOR SOFT STARTER MARKET SIZE, BY APPLICATION,
2013-2020 (USD MILLION) 82
TABLE 42 NORTH AMERICA: MOTOR SOFT STARTER MARKET SIZE, BY INDUSTRY,
2013-2020 (USD MILLION) 83
TABLE 43 NORTH AMERICA: MOTOR SOFT STARTER MARKET SIZE, BY COUNTRY,
2013-2020 (USD MILLION) 83
TABLE 44 U.S.: MOTOR SOFT STARTER MARKET SIZE, BY VOLTAGE,
2013-2020 (USD MILLION) 84
TABLE 45 CANADA: MOTOR SOFT STARTER MARKET SIZE, BY VOLTAGE,
2013-2020 (USD MILLION) 84
TABLE 46 MEXICO: MOTOR SOFT STARTER MARKET SIZE, BY VOLTAGE,
2013-2020 (USD MILLION) 85
TABLE 47 THE MIDDLE EAST and AFRICA: MOTOR SOFT STARTER MARKET SIZE, BY VOLTAGE, 2013-2020 (USD MILLION) 85
TABLE 48 THE MIDDLE EAST and AFRICA: MOTOR SOFT STARTER MARKET SIZE, BY RATED POWER (KW), 2013-2020 (USD MILLION) 86
TABLE 49 THE MIDDLE EAST and AFRICA: MOTOR SOFT STARTER MARKET SIZE, BY APPLICATION, 2013-2020 (USD MILLION) 86
TABLE 50 THE MIDDLE EAST and AFRICA: MOTOR SOFT STARTER MARKET SIZE, BY INDUSTRY, 2013-2020 (USD MILLION) 87
TABLE 51 THE MIDDLE EAST and AFRICA: MOTOR SOFT STARTER MARKET SIZE, BY COUNTRY, 2013-2020 (USD MILLION) 87
TABLE 52 SAUDI ARABIA: MOTOR SOFT STARTER MARKET SIZE, BY VOLTAGE,
2013-2020 (USD MILLION) 88
TABLE 53 UAE: MOTOR SOFT STARTER MARKET SIZE, BY VOLTAGE,
2013-2020 (USD MILLION) 88
TABLE 54 SOUTH AFRICA: MOTOR SOFT STARTER MARKET SIZE, BY VOLTAGE,
2013-2020 (USD MILLION) 89
TABLE 55 REST OF THE MIDDLE EAST and AFRICA: MOTOR SOFT STARTER MARKET SIZE,
BY VOLTAGE, 2013-2020 (USD MILLION) 89
TABLE 56 SOUTH AMERICA: MOTOR SOFT STARTER MARKET SIZE, BY VOLTAGE,
2013-2020 (USD MILLION) 90
TABLE 57 SOUTH AMERICA: MOTOR SOFT STARTER MARKET SIZE, BY RATED POWER (KW), 2013-2020 (USD MILLION) 90
TABLE 58 SOUTH AMERICA: MOTOR SOFT STARTER MARKET SIZE, BY APPLICATION,
2013-2020 (USD MILLION) 91
TABLE 59 SOUTH AMERICA: MOTOR SOFT STARTER MARKET SIZE, BY INDUSTRY,
2013-2020 (USD MILLION) 91
TABLE 60 SOUTH AMERICA: MOTOR SOFT STARTER MARKET SIZE, BY COUNTRY,
2013-2020 (USD MILLION) 92
TABLE 61 BRAZIL: MOTOR SOFT STARTER MARKET SIZE, BY VOLTAGE,
2013-2020 (USD MILLION) 92
TABLE 62 VENEZUELA: MOTOR SOFT STARTER MARKET SIZE, BY VOLTAGE,
2013-2020 (USD MILLION) 93
TABLE 63 ARGENTINA: MOTOR SOFT STARTER MARKET SIZE, BY VOLTAGE,
2013-2020 (USD MILLION) 94
TABLE 64 OTHER COUNTRIES IN SOUTH AMERICA: MOTOR SOFT STARTER MARKET SIZE,
BY VOLTAGE, 2013-2020 (USD MILLION) 94
TABLE 65 MERGERS and ACQUISITIONS, 2012-2015 99
TABLE 66 NEW PRODUCT/TECHNOLOGY LAUNCHES, 2012-2015 100
TABLE 67 EXPANSIONS, 2011-2015 101
TABLE 68 JOINT VENTURES, 2012-2014 101
TABLE 69 CONTRACTS and AGREEMENTS, 2013 102


LIST OF FIGURES

FIGURE 1 MARKET SEGMENTATION: MOTOR SOFT STARTERS 16
FIGURE 2 MOTOR SOFT STARTER MARKET: RESEARCH DESIGN 18
FIGURE 3 BREAKDOWN OF PRIMARY INTERVIEWS: BY COMPANY, DESIGNATION, and REGION 21
FIGURE 4 MARKET SIZE ESTIMATION METHODOLOGY: TOP-DOWN APPROACH 23
FIGURE 5 MARKET SIZE ESTIMATION METHODOLOGY: BOTTOM-UP APPROACH 24
FIGURE 6 MARKET ESTIMATION APPROACH and DATA TRIANGULATION METHODOLOGY 25
FIGURE 7 MOTOR STARTING METHODS 27
FIGURE 8 ASIA-PACIFIC IS EXPECTED TO BE THE LARGEST MARKET IN THE NEXT FIVE YEARS 28
FIGURE 9 PUMPING APPLICATION IS ESTIMATED TO DOMINATE THE MARKET IN 2015 29
FIGURE 10 OIL and GAS AND WATER and WASTEWATER INDUSTRIES ARE EXPECTED TO ACCOUNT FOR THE MAXIMUM SHARE IN THE GLOBAL MOTOR SOFT STARTER MARKET 30
FIGURE 11 ASIA-PACIFIC EXPECTED TO BE THE LARGEST and FASTEST GROWING MARKET IN
THE GLOBAL MOTOR SOFT STARTER MARKET 30
FIGURE 12 MULTI MOTOR COMPATIBILITY, ROBUSTNESS, and EASE OF USE IS EXPECTED TO DRIVE THE DEMAND FOR MOTOR SOFT STARTERS 31
FIGURE 13 THE PUMPING APPLICATION IS EXPECTED TO HOLD THE LARGEST SHARE DURING THE FORECAST PERIOD 32
FIGURE 14 U.S. MOTOR SOFT STARTER MARKET TO CAPTURE BIGGEST SHARE IN
NORTH AMERICA 33
FIGURE 15 LOW VOLTAGE SEGMENT HAS THE LARGEST SHARE 34
FIGURE 16 ASIA-PACIFIC HAS THE LARGEST SHARE IN THE MOTOR SOFT STARTER
MARKET IN 2014 35
FIGURE 17 OIL and GAS INDUSTRY HAS THE LARGEST SHARE IN THE MOTOR SOFT STARTER MARKET IN 2014 36
FIGURE 18 MOTOR SOFT STARTER MARKET SEGMENTATION BY VOLTAGE LEVEL, APPLICATION, RATED POWER, INDUSTRY, and REGION 38
FIGURE 19 GROWING INDUSTRIAL PUMPS MARKET IS DRIVING THE MOTOR SOFT STARTER MARKET 40
FIGURE 20 SUPPLY CHAIN ANALYSIS: MAJOR VALUE IS ADDED DURING MANUFACTURING
and ASSEMBLY PHASE 45
FIGURE 21 PORTER'S FIVE FORCES ANALYSIS: MOTOR SOFT STARTER MARKET 46
FIGURE 22 LOW VOLTAGE MOTOR SOFT STARTERS TO DOMINATE THE MOTOR SOFT STARTER MARKET 50
FIGURE 23 MOTOR SOFT STARTERS WITH RATED POWER UP TO 100 KW TO DOMINATE
THE MARKET 53
FIGURE 24 APPLICATION VS INDUSTRY MATRIX 57
FIGURE 25 OIL and GAS ACCOUNTED FOR THE LARGEST MARKET SHARE (2015) 57
FIGURE 26 GLOBAL SNAPSHOT: PUMP APPLICATIONS ARE EXPECTED TO DOMINATE
THE MOTOR SOFT STARTER MARKET DURING THE FORECAST PERIOD 62
FIGURE 27 REGIONAL SNAPSHOT: ASIA-PACIFIC, NORTH AMERICA AND EUROPE ARE MAJOR MARKETS FOR MOTOR SOFT STARTERS 67
FIGURE 28 CHINA: AN ATTRACTIVE MARKET FOR MOTOR SOFT STARTERS 68
FIGURE 29 ASIA-PACIFIC MOTOR SOFT STARTER MARKET OVERVIEW (2014) 69
FIGURE 30 EUROPE MOTOR SOFT STARTER MARKET OVERVIEW (2014) 75
FIGURE 31 COMPANIES ADOPTED MERGERS and ACQUISITIONS AND EXPANSION AS
THE KEY GROWTH STRATEGIES IN THE PAST FOUR YEARS 96
FIGURE 32 ABB HELD THE LARGEST SHARE IN THE MOTOR SOFT STARTER MARKET IN 2014 97
FIGURE 33 GE HAS THE HIGHEST REVENUE AMONG TOP 5 PLAYERS, (2012-2014) 97
FIGURE 34 MARKET EVALUATION FRAMEWORK: MOTOR SOFT STARTER 98
FIGURE 35 BATTLE FOR MARKET SHARE: MERGERS and ACQUISITIONS WAS THE KEY STRATEGY 99
FIGURE 36 REGIONAL MIX OF THE TOP FIVE PLAYERS 103
FIGURE 37 ABB LTD.: COMPANY SNAPSHOT 104
FIGURE 38 ABB LTD: SWOT ANALYSIS 106
FIGURE 39 SIEMENS AG: COMPANY SNAPSHOT 107
FIGURE 40 SIEMENS AG: SWOT ANALYSIS 109
FIGURE 41 EATON CORPORATION PLC: COMPANY SNAPSHOT 110
FIGURE 42 EATON CORPORATION PLC: SWOT ANALYSIS 112
FIGURE 43 SCHNEIDER ELECTRIC SE: COMPANY SNAPSHOT 113
FIGURE 44 SCHNEIDER ELECTRIC SE: SWOT ANALYSIS 115
FIGURE 45 GE COMPANY: COMPANY SNAPSHOT 116
FIGURE 46 GE COMPANY: SWOT ANALYSIS 117
FIGURE 47 EMERSON ELECTRIC CO.: COMPANY SNAPSHOT 119
FIGURE 48 ROCKWELL AUTOMATION, INC.: COMPANY SNAPSHOT 122
FIGURE 49 LITTELFUSE INC.: COMPANY SNAPSHOT 123
FIGURE 50 WEG SA: COMPANY SNAPSHOT 125
FIGURE 51 CROMPTON GREAVES LIMITED: COMPANY SNAPSHOT 127
FIGURE 52 DANFOSS A/S: COMPANY SNAPSHOT 131

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