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Smartphone Market in India, Q2 2015

  • September 2015
  • -
  • Research Capsule
  • -
  • 32 pages

Summary

Table of Contents

This quarterly report provides details on the Indian smartphone market. India has established itself as the world's third largest smartphone market after China and the US in volume terms. India continues to offer significant opportunities for growth given its current low smartphone saturation rates. Smartphones made up close to 50% of total handset sales during Q2, a record for the Indian market. Included are sell-in volumes, revenues, average-selling prices, and market shares for the past six quarters for the top-20 vendors. Included is a list of volume sales of individual smartphone models from all key device vendors such as Apple, Samsung, Micromax, Intex, Lava, Xiaomi, Lenovo, Sony, Panasonic, plus many lesser-known brands. Of particular interest during Q2 was the continued success of Apple at the high end as well as strong sales of Samsung's new Galaxy line. Particularly notable during the quarter was the continued success of Indian brands at 42% of the market.

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