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The wearables technology is evolving: better data gathering, better reliability, better navigation, better ability, better analytics to turn data into information are provided. Wearables are useful for measuring the effect of different activities on performance. Devices are useful for measuring different levels of personal effort, swing a bat, running a mile, carrying a football, enduring a hit to the head. Affordable, useful wrist wearables are available with a increasing number of data collection functions. The study has 565 pages and 228 tables and figures.

In sports and fitness technology, it is not about what data can be shown, it is how meaningful the data is in terms of improving athletic performance or managing overall personal fitness. Wearables have become fitness and sports personal devices. They bring big data, enough data that it can be turned into actionable information. Devices are being used by athletes and coaches to make team members better players. Fitness devices are being used to increase the levels and qualities of exercise. Whether it is an UP band or Zepp, vendors have been forced to realize that people need interpretation of data, they need to know the meaning of data collected by the wearable. Wearable technology is poised to affect the way any game is played by professionals, shifting sports more than anything has ever done before. Sports and smart technology are poised to give teams that are early adopters significant competitive advantage. Professional sports teams and professional athletes are early adopters of wearable sensors, driving market growth. The professional athletes have the money to spend of development products. They have the most to gain from athletic performance improvements. Within the wearables industry, there seems to be a big market for professional athletes who need that edge over their competitors to stay in the game.

Sports wearables consist of sensors, tracking devices, and software apps that implement sports analytics Sports Analytics: Performance Devices, Watches, Sensors, And Wearable Apparel Technology Brings Wearable Technology for Sports. This Revolutionizes Athlete Performance Analysis Leading To Training and On Field Play Improvement And Presages Changes In Team Composition. Performance watches, sensors, and wearable apparel technology are bringing massive changes in sports, changes in how the game is played, how the the teams and athletes are managed. Wearable Technology for sports revolutionizes athlete performance analysis and ultimately brings on field play improvement. Recreational fitness consumers and corporate wellness programs are also target markets. Wearable technology and analytical software revolutionize sports and fitness training, implementing performance improvement and injury prevention. Sports analytics: is evolving beyond on field ply analysis to biometrics analysis. The ability to analyze joint, muscle, heart, respiratory, cadence, and endurance parameters of the athlete or ordinary user is significant. In addition, the swing of the bat or the racket can be analyzed.

According to Susan Eustis, leader of the team that prepared the study, “Wearables represent a multi-billion dollar industry. Within the wearables sports and fitness analytics industry, growth comes from professional athletes and teams that need to achieve an edge over their competitors and from consumers wishing to gain performance advantage in their routines by imitating what the professionals do. Performance can be improved, coaching can be improved using wearable tracking devices.”

Table Of Contents

Smart Wearables for Sports and Fitness: Market Shares, Market Strategies, and Market Forecasts, 2015 to 2021
1. SPORTS WEARABLES: MARKET DESCRIPTION AND MARKET
DYNAMICS 50
1.1 Professional Sports Teams Using Wearables 50
1.1.1 Fabric Sensors 50
1.2 Wearable Sport And Fitness-Related Monitoring Devices 51
1.3 Wearables Impact Coaching at the Professional Level 52
1.4 Catapult NBA Sports Player Movement Data Example 53
1.5 Wearables: Intersection of Personal Technology With Health, Fitness, And
Sport 55
1.6 Sports Apparel Business Constraints 55
1.7 World Economy 59
2. SPORTS WEARABLES: MARKET SHARES AND MARKET
FORECASTS 60
2.1 Sports Performance Wearables and Sensor Devices: Market Driving Forces
60
2.1.1 Wearable Technology Uses Biometric Sensors 63
2.1.2 Wearables: Fitness and Sport Tech 65
2.2 Wearables Market Shares 66
2.2.1 Samsung 68
2.2.2 Catapult 68
2.2.3 Catapult OptimEye S5 Sensor 69
2.2.4 Apple Watch 69
2.2.5 Nike 70
2.2.6 Garmin 71
2.2.7 Sony 71
2.2.8 Polar Loop 2 72
2.2.9 Zepp 72
2.2.10 Jawbone 73
2.2.11 Fitbit 73
2.2.12 Babolat 74
2.2.13 Fatigue Science Readiband Electronic Wristband 74
2.2.14 Microsoft 74
2.2.15 Performance Sports Group 75
2.2.16 Performance Sports Group Tracking Devices 75
2.2.17 StretchSense Wearable Sensors Measure Muscle Strains 76
2.2.18 Xiaomi 76
2.3 Sports Performance Wearables: Market Forecasts 77
2.3.1 Sports Performance Wearables: Market Unit Forecasts 79
2.4 Sports Performance Wearables: Market Segment Forecasts 81
2.4.1 Wearable Trends to Watch through 2021 83
2.5 Wearables Sports and Fitness Tracker and Analytics Segments: Market
Shares and Market Forecasts 87
2.5.1 Major League Baseball (MLB) Wearable Market Shares and Market
Forecasts 90
2.5.2 National Basketball Association (NBA) Wearable Market Shares and
Market Forecasts 93
2.5.3 NBA Wearables Market Shares and Market Forecasts 93
2.5.4 Football Wearables Market Shares and Market Forecasts 97
2.5.5 Soccer 102
2.5.6 Tennis Wearable Market Shares and Market Forecasts 105
2.5.7 Smart Bicycling Wearable Electronics 106
2.5.8 Golf Wearable Market Shares and Market Forecasts 108
2.5.9 Hockey 110
2.5.10 Wearable Smart Bands Market Shares and Market Forecasts 113
2.5.11 Wearable Tracking Bands Market Shares and Market Forecasts 116
2.6 Sports Wearables: Prices 120
2.6.1 Apple Watch 121
2.7 Sports Wearables: Venture Capital and Grant Contract Funding 122
2.7.1 FlexTech Alliance Wearable Tech 122
2.8 Sports and Fitness Wearables Regional Market Segments 122
2.9 Sports Apparel Market Segments 124
3. SPORTS WEARABLES: MARKET OPPORTUNITY AND PRODUCT
DESCRIPTION 127
3.1 Baseball Wearable Technology 127
3.2 Zepp 129
3.2.1 Zepp Partnerships 130
3.3 Blast Motion Baseball 130
3.4 Diamond Kinetics SwingTracker 131
3.5 Motus Global Pitching Sleeve 134
3.5.1 Motus Smart-Sleeve 135
3.5.2 Motus Technology For Football, Basketball, Tennis, Lacrosse, And Golf:
Tailored Analytics 142
3.6 NBA US Basketball 145
3.6.1 NBA Teams 146
3.6.2 NBA Healthy in LA And Big Markets 146
3.7 US Football NFL 147
3.8 Catapult Trackers 149
3.8.1 Catapult Biomechanical Athlete Performance Analysis Sensors 150
3.9 VICIS Football Helmet 154
3.10 Zephyr Technology 155
3.11 Catapult OptimEye S5 Sensors 158
3.11.1 Catapult OptimEye G5 for Goalies 161
3.12 Adidas miCoach Smart B 162
3.13 GoPro 163
3.14 Reebok CheckLight / MC 10 165
3.15 Zebra Shoulder Pad Sensors 166
3.16 MC10 Biostamp 167
3.17 Google Glass 168
3.18 Microsoft Surface Pro 170
3.19 Stat Sports Viperpod Tracking 171
3.19.1 Stat Sports ViperPod 172
3.19.2 Gaming Companies Take Interest in Stats Information 172
3.20 Soccer 173
3.21 Adidas Wearables 174
3.22 Tennis Wearable and Embedded Sensor Biometric Technology 174
3.23 Babolat Play Pure Drive Tennis Racquet 175
3.23.1 Babolat Tour Pros 178
3.24 Zepp Tennis Racket Sensor 186
3.25 Smart Bicycling Wearable Electronics 187
3.26 Garmin Bike Sensors 187
3.27 Golf Wearable Sensors 188
3.28 Zepp Wearable Golf Sensors 189
3.29 Olympian Sports Wearable Technology 191
3.30 Fatigue Science Readiband Electronic Wristband Sleep Monitoring 192
3.30.1 Fatigue Science Readiband Electronic Wristband 194
3.31 Myontec Mbody Pro 196
3.32 BSX Insight 198
3.32.1 BSX Insight Near-Infrared Spectroscopy 198
3.33 Stonecrysus 200
3.34 Thalmic Labs 202
3.34.1 Thalmic Labs Myo Armband Wirelessly Control Technology With
Gestures And Motion 202
3.35 Xensr 204
3.36 Hockey 205
3.36.1 Ice Hockey Participation Rates and Demographics 205
3.36.2 Ice Hockey Equipment and Apparel Industry Market 206
3.36.3 Roller Hockey 207
3.37 Performance Sports Group 209
3.37.1 Performance Sports Group Tracking Devices 209
3.37.2 Performance Sports Group Bauer Hockey 209
3.38 Wearable Motion Capture Interfaces 214
3.39 StretchSense 215
3.39.1 StretchSense Wearable Sensors Measure Muscle Strains 216
3.39.2 StretchSense Smart Garments 218
3.40 Heddoko 220
3.40.1 Heddoko Smart Garment 220
3.41 Notch 224
3.42 MYOVOLT Muscle Stimulation 224
3.42.1 MYOVOLTâ„¢ Vibration Frequency Range 225
3.43 FlexTech Alliance Including Apple, Boeing, and Pentagon Team to Develop
Wearable Technology 229
3.43.1 FlexTech Alliance 229
3.44 Apple Watch 230
3.44.1 Apple Watch Precise Stopwatch Used for Timing Sprints 232
3.44.2 Apple Watch Health and Fitness 233
3.44.3 Digital Crown Makes Apple Watch Personal Device 234
3.44.4 Apple Watch Single Crystal of Sapphire Display 236
3.44.5 Apple Watch Recognizes Touch, Senses Force 237
3.44.6 Apple Watch Based Around Life And Schedule 237
3.44.7 Apple Watch Infrared And Visible-Light LEDs and Photodiodes To
Detect Heart Rate 240
3.44.8 Apple Watch Speaker and Magnifier 241
3.44.9 Apple Watch Customization 241
3.45 FlexTech Alliance Wearable Tech 245
3.46 IBM Cloud Computing for Wearable Sports and Health Products 246
3.46.1 IBM Cloud / Arm 246
3.47 Fitbit Zip 247
3.47.1 Fitbit One 249
3.47.2 Fitbit Flex 251
3.47.3 Fitbit Charge 253
3.47.4 Fitbit Charge HR 255
3.47.5 Fitbit Surge 257
3.48 Nike 259
3.49 Pebble Time 259
3.49.1 Pebble Time Steel 262
3.50 Jawbone UP2 Tracker 263
3.50.1 Jawbone UP3 Tracker 265
3.50.2 Jawbone UP4 Tracker 266
3.50.3 Jawbone UP Move 268
3.51 Withings Activite 269
3.51.1 Withings Activite Pop 270
3.51.2 Withings Pulse Ox 272
3.52 LG Watch Urbane 274
3.52.1 LG Classic Design and Customization 275
3.52.2 LG Lifeband Touch* Activity Tracker - Medium 275
3.52.3 LG Fitness Band (FB84-BM) 276
3.52.4 Bright OLED Touch Screen 276
3.53 Misfit Shine 277
3.53.1 Misfit Flash 280
3.53.2 Misfit Beddit 284
3.54 Garmin Forerunner® 620 Running Monitor 286
3.54.1 Garmin Forerunner 620 VO2 Max Calculation Parameters 289
3.54.2 Garmin Supports Training and Racing 290
3.54.3 Garmin Rest Day or Run Day 291
3.54.4 Garmin Forerunner® 225 294
3.54.5 Garmin Forerunner® 25 296
3.54.6 Garmin Forerunner® 920XT 297
3.54.7 Garmin Forerunner® 310XT 299
3.54.8 Garmin Swim wearable 301
3.55 Epson Pulsenseâ„¢Fitness Watch and Band 303
3.55.1 Epson Runsenseâ„¢GPS Sports Watches 307
3.55.2 Epson Runsense WatchSF-110 307
3.55.3 Epson Runsense WatchSF-110 Stride Measurement and Accelerometer
309
3.55.4 Epson Runsense WatchSF-110 Heart Rate Monitoring 311
3.56 Huawei TalkBand B1: Hiking And Surfing 312
3.56.1 Huawei TalkBand B2 314
3.57 Sony SmartBand Talk SWR30 317
3.57.1 Sony SmartWatch 3 SWR50 319
3.58 TCL / Alcatel ONETOUCH Watchâ„¢ - Small/medium Band (Black) 320
3.59 Zephyr Technology 326
3.60 Pivotal Living Tracker 329
3.61 Xiaomi Mi Band 331
3.62 MioGlobal 332
3.62.1 Mio FUSE 337
3.63 Polar M400 GPS Running Watch 337
3.63.1 Polar V650 Smart Bicycle Computer 340
3.63.2 Polar V800GPS Sports Watch 342
3.63.3 Polar Loop 344
3.63.4 Polar Loop 2 345
3.64 Samsung Activity Tracker 347
3.64.1 Samsung Gear S 348
3.65 Netatmo June 350
3.66 Basis Peak 351
3.67 Lumo Lift 353
3.68 LifeTrak Core C200 355
3.68.1 LifeTrak Core C210 357
3.68.2 LifeTrak Core C300 360
3.68.3 LifeTrak Brite R450 362
3.69 Martian Notifier 370
3.70 Runtastic Moment 377
3.71 iHealth Wave Swim Tracker 377
3.72 Made in Sense Limited Happic Smart Band 379
3.73 Misfit Speedo Shine 380
3.74 Vector Luna 380
3.75 Jabra Sport Coach 382
4. SPORTS WEARABLES TECHNOLOGY AND RESEARCH 384
4.1 Ear-Based Biometric Wearable Devices 384
4.2 Performance Sports Group Illustrates Research and Development
Positioning 384
4.3 Apple Watch Single Chip Module 387
4.3.1 Apple Watch GPS and Accelerometer 388
4.4 Jawbone UP3 Heart Rate Bio impedance Technology Features 388
4.5 Mio Heart Rate Technology 389
4.6 Huawei TalkBand B1 NFC Fast Pairing 390
4.7 Xiaomi Mi Band Aluminum Alloy Sensor Surface 390
4.7.1 Xiaomi Mi Hypoallergenic Band 390
4.8 Biometric Sensors 391
4.9 Zepp Technology 391
5. SPORTS AND FITNESS WEARABLES: COMPANY PROFILES 392
5.1 Adidas 392
5.2 Apple 393
5.2.1 Apple Watch 395
5.2.2 Apple Business Strategy 396
5.2.3 Apple Product Introductions 397
5.2.4 Apple Second Quarter 2015 Revenue 398
5.2.5 Apple iPhone 398
5.2.6 Apple HomeKit 399
5.3 Babolat 400
5.4 Basis 401
5.5 Blast Motion 401
5.6 Casio 402
5.7 Catapult: NHL Technology Reduces Injuries 404
5.7.1 Catapult Focused on US College Sports System 406
5.7.2 Catapult Data Collection 406
5.7.3 Catapult Revenue 406
5.7.4 Catapult Regional Revenue 407
5.7.5 Catapult Total Revenue 408
5.7.6 Catapult US: 408
5.7.7 Catapult EU 408
5.7.8 Catapult ROW 408
5.7.9 Catapult Total Units Ordered 408
5.7.10 Catapult Player Tracking in Australian Rules Football 410
5.7.11 Catapult Hockey Player Tracking 410
5.7.12 Catapult Device 411
5.7.13 Catapult in the NFL 413
5.7.14 Catapult Can Help Trainers Understand How Much Stress Of The Game
414
5.7.15 Catapult Measuring Intense Play 416
5.7.16 Big Wave Surfers Use Catapult to Ready for Event 417
5.8 Crossmatch 418
5.9 Diamond Kinetics 419
5.10 Epson 420
5.10.1 Epson Industrial Robots 420
5.10.2 Epson Company Profile 421
5.10.3 Epson Automation on Assembly Lines Using Robots 427
5.11 Fitbit 427
5.12 FlexTech Alliance 428
5.13 Garmin 429
5.13.1 Garmin Fitness Revenue 2014 431
5.14 GoPro 432
5.14.1 GoPro Second Quarter 2015 Highlights 433
5.14.2 GoPro Opular Mount 436
5.14.3 GoPro Revenue Surges 54% As It Gains Popularity Abroad 437
5.14.4 GoPro Acquires Kolor, A Virtual Reality Company 438
5.15 Made in Sense Happic 438
5.16 Heddoko 438
5.17 Huawei 442
5.18 iHealth 444
5.19 Immersion TouchSense 444
5.20 GN Store Nord / Jabra 446
5.21 Jawbone 448
5.22 LG 449
5.22.1 LG Strategic Alliances 454
5.22.2 LG Electronics Premium-Market Strategy 456
5.22.3 LG Branding 458
5.23 LifeTrak 460
5.23.1 LifeTrak Standalone Company 461
5.24 Lumo 461
5.25 Major League Baseball (MLB) Teams 462
5.25.1 MLB.com Digital Academy Instructional Center 463
5.25.2 MLB Coaches Corner 464
5.25.3 Youth Baseball Leagues 464
5.25.4 MLB my Hits® 465
5.25.5 MLB myPitch 465
5.26 Martian 467
5.27 MC10 468
5.27.1 MC10 Redefines The Interface Between Electronics And The Human
Body 469
5.28 MioGlobal 469
5.29 Misfit 470
5.30 Motus 470
5.31 Myontec 473
5.32 MYOVOLT 474
5.33 National Football League (NFL) 475
5.33.1 AFC-North 475
5.33.2 AFC-South 475
5.33.3 AFC-East 476
5.33.4 AFC-West 477
5.33.5 NFC-North 477
5.33.6 NFC-South 478
5.33.7 NFC-East 479
5.33.8 NFC-West 479
5.33.9 NFL Stats 481
5.34 Netatmo 481
5.35 Nike 481
5.35.1 Nike Revenue 483
5.35.2 Nike Digital Sport Hardware Moves to Apple 484
5.36 Notch 485
5.37 Pebble 486
5.38 Performance Sports Group 487
5.38.1 Performance Sports Group Research and Development 487
5.38.2 Performance Sports Group Strong and Authentic Brands in Attractive
Markets 490
5.38.3 Leading Players Utilize Performance Sports Group Products 491
5.38.4 Performance Sports Group Integrated Performance Sports Platform492
5.38.5 Performance Sports Group Industry-Leading RandD and Innovation 494
5.38.6 Performance Sports Group Diversified and Balanced Business Model
495
5.38.7 Performance Sports Group Revenue 495
5.38.8 Performance Sports Group Fiscal 2015 Has 51% Increase in Revenues
497
5.38.9 Factors Affecting Performance Sports Group Market Performance 498
5.38.10 Performance Sports Group Hockey 501
5.38.11 Performance Sports Group Baseball/Softball 501
5.38.12 Performance Sports Group Business Strategy 501
5.38.13 Performance Sports Group Easton Baseball/Softball 502
5.38.14 Performance Sports Group Seeks to Continue to Grow in Hockey 503
5.38.15 Performance Sports Group Bauer Hockey Intercorporate
Relationships 504
5.39 Pivothead 508
5.40 Polar 509
5.40.1 Polar Healthy Lifestyle Choices With MyFitnessPal 509
5.41 Pivotal 509
5.42 Samsung Electronics 510
5.42.1 Samsung Finds Talent And Adapts Technology To Create Products 512
5.42.2 Samsung Adapts to Change, Samsung Embraces Integrity 513
5.42.3 Samsung Telecom Equipment Group 514
5.42.4 Samsung Memory Over Logic 515
5.43 StretchSense 517
5.43.1 StretchSense Over 100 Customers in 20 Countries 518
5.44 Stonecrysus 519
5.45 Sony 519
5.45.1 Sony Segments 520
5.45.2 Sony 521
5.45.3 Sony PLAYSTATION Eye Webcam - USB 2.0 525
5.45.4 Sony SNC-EP520 36x Day/Night IP PTZ Camera 526
5.46 Speedo 527
5.47 TCL Communications / Alcatel ONETOUCH 528
5.48 Thalmic Labs 530
5.49 Vicis 530
5.50 Vista Equity Partners 531
5.46.1 STATS 531
5.50.2 Stats Was Part of News Corporation (the parent of FOXSports.com) and
the Associated Press 532
5.50.3 Stats Customers 535
5.50.4 STATS / Prozone 537
5.50.5 Prozone Software Tracks In-Game Player Performance 540
5.50.6 Stats Revenue 541
5.50.7 Stats Locations Worldwide 541
5.50.8 STATS Sports Public Relations 542
5.50.9 STATS Data And Content Company 543
5.50.10 Stats Data Centers 544
5.50.11 Stats Acquisitions 545
5.50.12 STATS / Sportz Interactive 545
5.50.13 STATS Projections for Daily Fantasy Sports 546
5.50.14 Vista Equity Partners And STATS Acquire Automated Insights 546
5.50.15 STATS Acquires The Sports Network 546
5.50.16 STATS Acquires TVTI 547
5.50.17 STATS Acquires Bloomberg Sports 547
5.50.18 STATS / Automated Insights 548
5.51 Withings 548
5.52 Xensr 549
5.53 Xiaomi 550
5.54 Zepp 552
5.54.1 Zepp Labs Wearable Sports Technology. 553
5.55 List of Selected Sports Wearable Technology Companies 556

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