1. Market Research
  2. > Retail Market Trends

Poland Retail Report - 2013

  • April 2014
  • 25 pages
  • Emerging Markets Direct Media Holdings
Report ID: 3307103

Summary

Table of Contents

The Polish retail sector maintained overall positive performance in 2013, propped by the expansion of the leading chains across the country and stable demand for basic grocery products. Nonetheless, the sector has not remained resilient to the economic uncertainty, as consumers' lack of confidence reflected in cautious purchase behaviour, mostly oriented towards cheaper brands and private label products. Under such circumstances, discounters and e-commerce continued to gain grounds.



The grocery sector increased by approximately 3% y/y in value terms in 2013, yet the situation varied widely across the market segments. Discounters thrived, as their price policies and development of private label brands continued to attract customers, while aggressive chain expansion also contributed to overall y/y growth of sales. On the other hand, hypermarkets faced sales slump.



The clothing and footwear segment increased marginally y/y in 2013, mostly reflecting the enlargement of retail chains. Nonetheless, after the decline recorded in 2012, the market demand for apparel and footwear recovered in 2013 and is expected to slowly pick up in the coming years, alongside the expected improvement of the country's economy.



The sales of consumer electronics maintained positive performance y/y in value terms in 2013, but the increase was only marginal as demand remained subdued in the segments with the highest share of the market. The sales of household appliances maintained y/y increase, the IT segment remained roughly stable, while sales of TV sets were on decline.



The cosmetics segment advanced moderately y/y in 2013 and is expected to grow at similar pace in the coming years. The market is stable and mature, yet there is still enough room for growth. For instance, the sales in discount stores are growing at double-digit y/y pace, as the chains adapted their offer to the customer demand and broadened their product assortment accordingly.



The DIY market declined by approximately 7.9% y/y in 2013, affected by the consumers' cutting down of expenditures, yet many DIY players (such as PSB Mrowka, Leroy Merlin, Jula and Obi) continued to expand and have further plans for enlarging their networks.



The retail market will likely maintain on upward path in 2014 as well, paralleling the country's projected improving macroeconomic environment. Our QuERI database reports show that consumer real market demand inched up by 2.4% y/y in 2013, recovering after the 3.6% y/y decline in 2012, and is forecasted to continue rising in the coming years. In addition to this, the growth of the market in value terms will be largely supported by the retail chains' expansion, considering the modern retail space deliveries expected this year.



Key Points:



Retail sector maintains positive performance in 2013, prospects for 2014 remain optimistic

Total retail sales index up 1.6% y/y in 2013, growth accelerates in Jan-Feb 2014

Shopping centre deliveries to keep up momentum in 2014

Retail sector expected to face further consolidation this year

Get Industry Insights. Simply.

  • Latest reports & slideshows with insights from top research analysts
  • 60 Million searchable statistics with tables, figures & datasets
  • More than 25,000 trusted sources
  • Single User License — provides access to the report by one individual.
  • Department License — allows you to share the report with up to 5 users
  • Site License — allows the report to be shared amongst all employees in a defined country
  • Corporate License — allows for complete access, globally.

Ahmad helps you find the right report:

Testimonials

The research specialist advised us on the best content for our needs and provided a great report and follow-up, thanks very much we shall look at ReportLinker in the future.

Kate Merrick

Global Marketing Manager at
Eurotherm by Schneider Electric

We were impressed with the support that ReportLinker’s research specialists’ team provided. The report we purchased was useful and provided exactly what we want.

Category Manager at
Ikea

ReportLinker gave access to reliable and useful data while avoiding dispersing resources and spending too much time on unnecessary research.

Executive Director at
PwC Advisory

The customer service was fast, responsive, and 100% professional in all my dealings (...) If we have more research needs, I'll certainly prioritize working with ReportLinker!

Scott Griffith

Vice President Marketing at
Maurice Sporting Goods

The research specialist provided prompt, helpful instructions for accessing ReportLinker's product. He also followed up to make sure everything went smoothly and to ensure an easy transition to the next stage of my research

Jessica P Huffman

Research Associate at
American Transportation Research Institute

Excellent customer service. Very responsive and fast.

Director, Corporate Strategy at
Ingredion

I reached out to ReportLinker for a detailed market study on the Air Treatment industry. The quality of the report, the research specialist’s willingness to solve my queries exceeded my expectations. I would definitely recommend ReportLinker for in-depth industry information.

Mariana Mendoza

Global Platform Senior Manager at
Whirlpool Corporation

Thanks! I like what you've provided and will certainly come back if I need to do further research works.

Bee Hin Png

CEO at
LDR Pte Ltd

The research specialist advised us on the best content for our needs and provided a great report and follow-up, thanks very much we shall look at ReportLinker in the future.

Kate Merrick

Global Marketing Manager at
Eurotherm by Schneider Electric

Purchase Reports From Reputable Market Research Publishers

Automatic Goods-Vending Machine Markets in the World to 2021 - Market Size, Development, and Forecasts

  • $ 22464
  • Industry report
  • July 2017
  • by Global Research & Data Services

The industry report package Automatic Goods-Vending Machine Markets in the World to 2021 - Market Size, Development, and Forecasts offers the most up-to-date market data on the actual market situation, ...

Automatic Goods-Vending Machine Markets in Europe to 2021 - Market Size, Development, and Forecasts

  • $ 12090
  • Industry report
  • July 2017
  • by Global Research & Data Services

The industry report package Automatic Goods-Vending Machine Markets in Europe to 2021 - Market Size, Development, and Forecasts offers the most up-to-date market data on the actual market situation, and ...

Automatic Goods-Vending Machine Markets in Asia to 2021 - Market Size, Development, and Forecasts

  • $ 9031
  • Industry report
  • July 2017
  • by Global Research & Data Services

The industry report package Automatic Goods-Vending Machine Markets in Asia to 2021 - Market Size, Development, and Forecasts offers the most up-to-date market data on the actual market situation, and ...


ref:plp2014

Reportlinker.com © Copyright 2017. All rights reserved.

ReportLinker simplifies how Analysts and Decision Makers get industry data for their business.