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India Electronics Industry Report - 2015

  • February 2015
  • -
  • Emerging Markets Direct Media Holdings
  • -
  • 37 pages

This report profiles India's electronics industry, discussing market trends through 2014 and outlook for 2015 and beyond. The report also highlights leading players in the sector including Bharat Electronics Ltd, D-Link India Ltd and Sterlite Technologies Ltd.



Over the last few years, the Indian electronics industry witnessed a period of high growth with rapid surge in domestic consumption. The country has become one of the world's largest markets for mobile phones, computer hardware and other consumer appliances in the last five years. However, around 65% of the country's market demand was met through imports. The government is trying to reduce this high import dependency in the sector by focusing on production of value-added electronic products domestically. It has launched various policies and schemes in recent years, including the National Policy on Electronics (NPE-2012), Electronic Manufacturing Cluster (EMC) Scheme, Modified Special Incentive Package Scheme (M-SIPS) and the recently launched 'Make in India' campaign to stimulate electronics manufacturing in the country.



Electronics was one of the sectors that was not much affected by the country's industrial slowdown during the last two years as far as demand is concerned. The credit goes to the consumer electronics segment which has recorded double digit growth during this period and has compensated for the decline witnessed in other segments. Flat panel display TV, smart-phones and tablets are leading the way for consumer electronics segment. But majority of the demand for these products are being met through imports which is straining the country's trade balance. Global players dominate the Indian electronics market, while domestic companies have not been able to reap the benefits of the huge demand growth.



Going forward, we expect further growth and development in the Indian electronics manufacturing sector and a reduction in excessive dependence on imports. The demand however is not expected to fall anytime soon. The ever growing love of Indian consumers for devices like smartphones, tablets and LED TVs and their rising incomes bode well for this sector.



Key Points:



o Indian total electronic hardware production grew at a CAGR of 17% during the last seven years. Around 22% of total production was exported to other countries.



o The largest contribution to the electronics production in FY14 came from communication and broadcast equipment, accounting for 28% of the total. It was followed by consumer electronics with 26%. Together, these two segments accounted for more than half of the entire production turnover in the industry.



o Majority of the demand for electronic products in the country are being met through imports which is straining the trade balance. Electronic imports grew at a CAGR of 15% during 2007-12, but remained stagnant in FY13-14.



o Imports grew again in 9MFY15 indicating that electronics demand is not expected to fall anytime soon.

Table Of Contents

India Electronics Industry Report - 2015
1. Industry Profile

1.1 Sector overview

1.2 Sector size

1.3 Competitive landscape

1.4 Environmental scanning



2. Market Trends and Outlook

2.1 Key economic indicators-India

2.2 Consumer electronics

2.2.1 Color TV

2.2.2. Set Top Boxes (STB)

2.2.3 Mobile phones

2.2.4 Tablets

2.3 IT hardware and peripherals

2.4 Communication and broadcasting equipment

2.5 Electronic components

2.6 Strategic and industrial electronics

2.7 Market outlook



3. Leading Players and Comparative Matrix

3.1 Leading players

3.1.1 Bharat Electronics Ltd. (BEL)

3.1.2 D-Link India Ltd. (D-Link)

3.1.3 Sterlite Technologies Ltd. (STL)

3.2 Comparative matrix

3.3 SWOT analysis



4. Tables and Charts



Table 1: Key objectives of the NPE

Table 2: Main features of EMC Cluster scheme

Table 3: Main features of M-SIPS

Table 4: Key financial ratios of leading players



Chart 1: Size of Indian electronics market and forecast

Chart 2: India's share in World electronic equipment production

Chart 3: Share of different segments in World electronics production

Chart 4: Production turnover in Indian electronics industry

Chart 5: Exports turnover in Indian electronics industry

Chart 6: Breakup of electronic hardware production by segments

Chart 7: Breakup of electronic exports by segments

Chart 8: Contribution of different segments to total demand

Chart 9: Demand supply gap in different segments of electronics industry

Chart 10: Cumulative FDI in electronics sector

Chart 11: Changing demographics of India

Chart 12: Quarterly GDP growth rate-India

Chart 13: Average monthly USD to INR exchange rate

Chart 14: Inflation-India

Chart 15: Repo rate

Chart 16: Consumer electronics production by value

Chart 17: Annual sale of flat panel display TV units in India

Chart 18: LED TV market share

Chart 19: Share in the overall mobile phone market

Chart 20: Share in the smartphone market

Chart 21: Number of tablets sold

Chart 22: Tablet market share by unit sales

Chart 23: Computer hardware production by value

Chart 24: Breakup of computer hardware market by product category

Chart 25: Number of PC units sold

Chart 26: Personal computer market share by unit sales

Chart 27: Communication and broadcasting equipment production by value

Chart 28: Communication and broadcasting equipment exports by value

Chart 29: Mobile cellular subscribers in India

Chart 30: Telecom equipment market share by annual revenues

Chart 31: Electronic components production by value

Chart 32: Electronic components exports by value

Chart 33: Distribution of electronic components market by segment

Chart 34: Demand for electronic components by sectors

Chart 35: Strategic electronics production by value

Chart 36: Industrial electronics production by value

Chart 37: Imports in the electronic goods sector

Chart 38: Trade deficit in the electronic goods sector

Chart 39: Import growth in different segments of electronics industry-Y/Y

Chart 40: Breakup of annual revenue by segments

Chart 41: Total revenue of BEL

Chart 42: Profit margin of BEL

Chart 43: Shareholding of D-Link

Chart 44: Total revenue of D-Link

Chart 45: Profit margin of D-Link

Chart 46: Segment wise revenue breakup of STL

Chart 47: Total revenue of STL

Chart 48: Profit margin of STL

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