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Beer in France, Euromonitor International

  • September 2015
  • -
  • Euromonitor International
  • -
  • 19 pages

The main event of 2014 in beer was obviously its miraculous exceptional growth. The category enjoyed the compounding of several positive factors, including the effect of the Football World Cup in June on sales of lager. Then, the acceleration of the upgrading movement toward flavoured/mixed lager, ale and craft beers/ microbreweries also proved instrumental in the better fate of 2014. Lastly, the success of 50cl cans and long-neck bottles continued. However, everything was not decided in...

Euromonitor International's Beer in France report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2010-2014), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Dark Beer, Lager, Non/Low Alcohol Beer, Stout.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Beer market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Beer in France, Euromonitor International
BEER IN FRANCE
Euromonitor International
September 2015

LIST OF CONTENTS AND TABLES

Headlines]
Trends
Production, Imports and Exports
Competitive Landscape
Prospects
Category Background
Lager Price Band Methodology
Summary 1 Lager by Price Band 2014
Table 1 Number of Breweries 2007-2014
Table 2 Selling Margin of a Typical Beer Brand 2014 excl Wholesaler
Category Data
Table 3 Sales of Beer by Category: Total Volume 2009-2014
Table 4 Sales of Beer by Category: Total Value 2009-2014
Table 5 Sales of Beer by Category: % Total Volume Growth 2009-2014
Table 6 Sales of Beer by Category: % Total Value Growth 2009-2014
Table 7 Sales of Beer by Off-trade vs On-trade: Volume 2009-2014
Table 8 Sales of Beer by Off-trade vs On-trade: Value 2009-2014
Table 9 Sales of Beer by Off-trade vs On-trade: % Volume Growth 2009-2014
Table 10 Sales of Beer by Off-trade vs On-trade: % Value Growth 2009-2014
Table 11 GBO Company Shares of Beer: % Total Volume 2010-2014
Table 12 NBO Company Shares of Beer: % Total Volume 2010-2014
Table 13 LBN Brand Shares of Beer: % Total Volume 2011-2014
Table 14 Production, Imports and Exports of Beer: Total Volume 2008-2013
Table 15 Imports of Beer by Country of Origin: Total Volume 2008-2013
Table 16 Imports of Beer by Country of Origin: Total Value 2008-2013
Table 17 Exports of Beer by Country of Destination: Total Volume 2008-2013
Table 18 Exports of Beer by Country of Destination: Total Value 2008-2013
Table 19 Forecast Sales of Beer by Category: Total Volume 2014-2019
Table 20 Forecast Sales of Beer by Category: Total Value 2014-2019
Table 21 Forecast Sales of Beer by Category: % Total Volume Growth 2014-2019
Table 22 Forecast Sales of Beer by Category: % Total Value Growth 2014-2019
Heineken Entreprise Sas in Alcoholic Drinks (france)
Strategic Direction
Key Facts
Summary 2 Heineken Entreprise SAS: Key Facts
Summary 3 Heineken Entreprise SAS: Operational Indicators
Competitive Positioning
Summary 4 Heineken Entreprise SAS: Competitive Position 2014












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ref:plp2015

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