Table of Contents
2015 was another record year for Greek tourism, with arrivals increasing by 7% to reach 23.6 million, and tourist receipts increasing by 5% to €14.2 billion. While the year was marked by various negative events, such as the political instability caused by the country’s lengthy negotiation with its lenders over the first half of the year, the imposition of capital controls and the July 5th referendum, as well as the ongoing refugee crisis, inbound arrivals increased to record levels. Apart from t...
Euromonitor International’s Flows in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest market size data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies and offers strategic analysis of key factors influencing the market - be they new legislative, technology or pricing issues. Background information on disposable income, annual leave and holiday taking habits is also included. Forecasts to 2020 illustrate how the market is set to change.
Product coverage: Domestic Trips, Inbound Arrivals, Outbound Departures.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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* Get a detailed picture of the Flows market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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