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Lodging in Morocco

  • August 2016
  • -
  • Euromonitor International
  • -
  • 14 pages

Lodging in Morocco grew by 8% in current value terms in 2015 to reach Dh9.5 billion. Although the majority of sales were generated through hotels located in large cities, many tourists in 2015 tended to go for short-term rentals in order to avoid the higher prices of hotels. The fact that hotel chains offer a wide range of hotels of different pricing standards is still driving sales of hotels in the country.

Euromonitor International’s Lodging in Morocco report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest market size data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies and offers strategic analysis of key factors influencing the market - be they new legislative, technology or pricing issues. Background information on disposable income, annual leave and holiday taking habits is also included. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Hotels, Lodging Offline, Lodging Online, Other Lodging, Short-Term Rentals.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Lodging market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Lodging in Morocco
LODGING IN MOROCCO
Euromonitor International
August 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Prospects
Category Data
Table 1 Lodging Sales: Value 2010-2015
Table 2 Lodging Online Sales: Value 2010-2015
Table 3 Hotels Sales: Value 2010-2015
Table 4 Hotels Online Sales: Value 2010-2015
Table 5 Other Lodging Sales: Value 2010-2015
Table 6 Other Lodging Online Sales: Value 2010-2015
Table 7 Lodging Outlets: Units 2010-2015
Table 8 Lodging: Number of Rooms 2010-2015
Table 9 Hotels NBO Company Shares: % Value 2011-2015
Table 10 Hotel Brands by Key Performance Indicators 2015
Table 11 Forecast Lodging Sales: Value 2015-2020
Table 12 Forecast Lodging Online Sales: Value 2015-2020
Table 13 Forecast Hotels Sales: Value 2015-2020
Table 14 Forecast Hotels Online Sales: Value 2015-2020
Table 15 Forecast Other Lodging Sales: Value 2015-2020
Table 16 Forecast Other Lodging Online Sales: Value 2015-2020
Table 17 Forecast Lodging Outlets: Units 2015-2020
Executive Summary
Travel Sustains Positive Growth in 2015
Online Sales in Travel Increase Fast in Morocco in 2015
Creative New Ideas Make Competition Fierce in Travel in 2015
Tourism Investment in Morocco Exceeds U$2 Billion in 2015
Travel in Morocco Expected To Record Strong Growth Over the Forecast Period
SWOT
Summary 1 Destination Morocco: SWOT
Market Data
Table 18 Annual Leave: Volume 2010-2015
Table 19 Travellers by Age 2010-2015
Table 20 Seasonality: Number of People 2010-2015
Table 21 Leisure Outbound Demographics 2010-2015
Table 22 Other Transport Sales: Value 2010-2015
Table 23 Other Transport Online Sales: Value 2010-2015
Table 24 Forecast Other Transport Sales: Value 2015-2020
Table 25 Forecast Other Transport Online Sales: Value 2015-2020
Table 26 Activities: Value 2010-2015
Table 27 Forecast Activities: Value 2015-2020
Definitions
Sources
Summary 2 Research Sources












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