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Fast Food in Germany, Euromonitor International

  • September 2015
  • -
  • Euromonitor International
  • -
  • 39 pages

Fast food continued to be a popular choice for German consumers in 2014, especially in light of increasingly fast-paced consumer lifestyles. With employment at near unprecedented levels, the amount of spare time and willingness to spend this time in the kitchen continued to decline, especially amongst the younger population. The growing number of single households, especially in urban areas, further contributed to growing demand for quick, affordable and convenient food solutions. As such, fast...

Euromonitor International's Fast Food in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides foodservice sales, the number of outlets and the number of transactions by sector, allowing you to identify the foodservice sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they eating habits, lifestyle changes, tourism spending or legislative issues. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Chained Fast Food, Fast Food by Fast Casual vs Non-Fast Casual, Fast Food by Type, Independent Fast Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Fast Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Fast Food in Germany, Euromonitor International
FAST FOOD IN GERMANY
Euromonitor International
September 2015

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Fast Food by Category: Units/Outlets 2009-2014
Table 2 Sales in Fast Food by Category: Number of Transactions 2009-2014
Table 3 Sales in Fast Food by Category: Foodservice Value 2009-2014
Table 4 Fast Food by Category: % Units/Outlets Growth 2009-2014
Table 5 Sales in Fast Food by Category: % Transaction Growth 2009-2014
Table 6 Sales in Fast Food by Category: % Foodservice Value Growth 2009-2014
Table 7 Fast Food by Casual vs Non-Casual: Units/Outlets 2009-2014
Table 8 Sales in Fast Food by Casual vs Non-Casual: Number of Transactions 2009-2014
Table 9 Sales in Fast Food by Casual vs Non-Casual: Foodservice Value 2009-2014
Table 10 Fast Food by Casual vs Non-Casual: % Units/Outlets Growth 2009-2014
Table 11 Sales in Fast Food by Casual vs Non-Casual: % Transaction Growth 2009-2014
Table 12 Sales in Fast Food by Casual vs Non-Casual: % Foodservice Value Growth 2009-2014
Table 13 GBO Company Shares in Chained Fast Food: % Foodservice Value 2010-2014
Table 14 GBN Brand Shares in Chained Fast Food: % Foodservice Value 2011-2014
Table 15 Forecast Fast Food by Category: Units/Outlets 2014-2019
Table 16 Forecast Sales in Fast Food by Category: Number of Transactions 2014-2019
Table 17 Forecast Sales in Fast Food by Category: Foodservice Value 2014-2019
Table 18 Forecast Fast Food by Category: % Units/Outlets Growth 2014-2019
Table 19 Forecast Sales in Fast Food by Category: % Transaction Growth 2014-2019
Table 20 Forecast Sales in Fast Food by Category: % Foodservice Value Growth 2014-2019
Table 21 Forecast Fast Food by Casual vs Non-Casual: Units/Outlets 2014-2019
Table 22 Forecast Sales in Fast Food by Casual vs Non-Casual: Number of Transactions 2014-2019
Table 23 Forecast Sales in Fast Food by Casual vs Non-Casual: Foodservice Value 2014-2019
Table 24 Forecast Fast Food by Casual vs Non-Casual: % Units/Outlets Growth 2014-2019
Table 25 Forecast Sales in Fast Food by Casual vs Non-Casual: % Transaction Growth 2014-2019
Table 26 Forecast Sales in Fast Food by Casual vs Non-Casual: % Foodservice Value Growth 2014-2019
La Luna Holding GmbH in Consumer Foodservice (germany)
Strategic Direction
Key Facts
Summary 1 La Luna Holding GmbH: Key Facts
Summary 2 La Luna Holding GmbH: Operational Indicators
Suppliers
Competitive Positioning
Summary 3 La Luna Holding GmbH: Competitive Position 2014
McDonald's Deutschland Inc in Consumer Foodservice (germany)
Strategic Direction
Key Facts
Summary 4 McDonald's Deutschland Inc: Key Facts
Summary 5 McDonald's Deutschland Inc: Operational Indicators
Suppliers
Competitive Positioning
Summary 6 McDonald's Deutschland Inc: Competitive Position 2014
Nordsee GmbH in Consumer Foodservice (germany)
Strategic Direction
Key Facts
Summary 7 Nordsee GmbH: Key Facts
Summary 8 Nordsee GmbH: Operational Indicators
Suppliers
Competitive Positioning
Summary 9 Nordsee GmbH: Competitive Position 2014
Executive Summary
Consumer Foodservice Benefits From Rising Consumer Confidence
Rising Property Prices Put Strain on Outlet Numbers
Chained Players Continue To Post the Best Performance
the Main Winners Are Convenience-oriented Foodservice Channels
the Tough Operating Environment Is Expected To Constrain Sales Prospects
Key Trends and Developments
Consumers' Confidence in Spending Strengthens in Light of Lower Oil Prices
Rising Health Awareness Drives Demand for More Premium Menu Items
Demand for Convenience Rises in Light of Busier Lifestyles
Online and Mobile Orders Gain Popularity Due To the High Internet Penetration Rate
Operating Environment
Franchising
Eating Culture
Market Data
Table 27 Units, Transactions and Value Sales in Consumer Foodservice 2009-2014
Table 28 Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2009-2014
Table 29 Consumer Foodservice by Independent vs Chained: Units/Outlets 2014
Table 30 Sales in Consumer Foodservice by Eat-in/Home Delivery/Takeaway/Drive-Through: % Foodservice Value 2014
Table 31 Sales in Consumer Foodservice by Food vs Drinks Split: % Foodservice Value 2014
Table 32 Sales in Consumer Foodservice by Location: % Foodservice Value 2009-2014
Table 33 GBO Company Shares in Chained Consumer Foodservice: % Foodservice Value 2010-2014
Table 34 GBN Brand Shares in Chained Consumer Foodservice: % Foodservice Value 2011-2014
Table 35 GBN Brand Shares in Chained Consumer Foodservice: Units/Outlets 2014
Table 36 Forecast Units, Transactions and Value Sales in Consumer Foodservice 2014-2019
Table 37 Forecast Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2014-2019
Definitions
Sources
Summary 10 Research Sources












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