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Toys and Games Markets in China

  • February 2016
  • -
  • Asia Market Information & Development Company
  • -
  • 207 pages

China's demand for Toys and Games has grown at a fast pace in the past decade. In the next decade, both production and demand will continue to grow. The Chinese economy maintains a high speed growth which has been stimulated by the consecutive increases of industrial output, import & export, consumer consumption and capital investment for over two decades. This new study examines China's economic trends, investment environment, industry development, supply and demand, industry capacity, industry structure, marketing channels and major industry participants. Historical data (2005, 2010 and 2015) and long-term forecasts through 2020 and 2025 are presented. Major producers in China are profiled.

The primary and secondary research is done in China in order to access up-to-date government regulations, market information and industry data. Data were collected from the Chinese government publications, Chinese language newspapers and magazines, industry associations, local governments’ industry bureaus, industry publications, and our in-house databases. Interviews are conducted with Chinese industry experts, university professors, and producers in China. Economic models and quantitative methods are applied in this report to project market demand and industry trends. Metric system is used and values are presented in either Yuan (RMB, current price) and/or US dollars.

Our market research reports provide hard-to-find market data and analyses. Today, China has the largest market in the world. Tremendous fast-growing markets for imports and business opportunities for companies around the world. If you want to expand your business or sell your products in China, our research reports provide the insights and projections into Chinese markets necessary for you to do so.

Table Of Contents

Toys and Games Markets in China
TABLE OF CONTENTS



I. INTRODUCTION

Report Scope and Methodology
Executive Summary

II. BUSINESS ENVIRONMENT

Economic Outlook
Key Economic Indicators
Industrial Output
Population and Labor
Foreign Investment
Foreign Trade
Financial and Tax Regulations
Banking System and Regulations
Foreign Exchange
Taxes, Tariff and Custom Duties

III. TOYS AND GAMES INDUSTRY ASSESSMENTS

Toys and Games Industry Structure
Toys and Games Industry Sales Volumes and Forecasts
Major Producer Facility
Major Toys and Games Consumption
Toys and Games Safety Regulation on Consumers
Major Foreign Investments
Potential Entrants
Technology Development



IV. TOYS AND GAMES SALES VOLUMES AND FORECASTS

Overview
Total Toys and Games Sales Volumes and Forecasts
Games and Puzzles Sales Volumes and Forecasts
Infant and Preschool Toys Sales Volumes and Forecasts
Dolls and Action Figures Sales Volumes and Forecasts
Activity and Construction Sales Volumes and Forecasts
Soft and Plush Toys Sales Volumes and Forecasts
Video Games Sales Volumes and Forecasts
Other Toys and Games Sales Volumes and Forecasts

V. TOYS AND GAMES MARKETS OUTLOOK

Toys and Games Markets Outlook
Toys and Games Major Sale Channel
Chinese Retail Market Trends
Population Trends by Age Group
Consumer Income Trends
Consumer Spending Trends
Toys and Games Demand by Region
Northeast
Northwest
Center
Southeast
South

VI. MARKET ENTRY CHANNELS

China Market Entry Overview
China's Distribution System
Toys and Games Distribution Channels
Transportation and Freight Infrastructure
Communications
China's Market Entry
Licensing
Franchising
E-commerce
Trading Companies and Local Agents
Representative Offices and Chinese Subsidiaries
Wholly Foreign Owned Enterprises


VII. TOYS AND GAMES PRODUCER DIRECTORY

Toys and Games Producer Profiles and Directory






LIST OF TABLES


I. INTRODUCTION

Economic Outlook Summary

II. BUSINESS ENVIRONMENT

Key Economic Indicators
Industrial Output
Population and Labor Force Trends
Foreign Investment and Loans
Foreign Trade

III. TOYS AND GAMES INDUSTRY ASSESSMENTS

China's Toys and Games Sales Volumes and Forecasts
China's Toys and Games Output, Capacity and Demand
China's Toys and Games Key Producers

IV. TOYS AND GAMES OUTPUT AND DEMAND

Total Toys and Games Output and Demand
Games and Puzzles Output and Demand
Infant and Preschool Toys Output and Demand
Dolls and Action Figures Output and Demand
Activity and Construction Output and Demand
Soft and Plush Toys Output and Demand
Vedio Games Output and Demand
Other Toys and Games Output and Demand

V. TOYS AND GAMES MARKETS OUTLOOK

Population Trends by Age Group
Average Wage of Staff and Workers by Sector
Consumer Spending Trends
Toys and Games Demand by Region
The Structure of Per Capita Expenditure in the Northeast of China

The Structure of Per Capita Expenditure in the Northwest of China
The Structure of Per Capita Expenditure in the Center of China
The Structure of Per Capita Expenditure in the Southeast of China
The Structure of Per Capita Expenditure in the South of China






LIST OF CHARTS


I. INTRODUCTION

China's Toys and Games Capacity and Output

II. BUSINESS ENVIRONMENT

China's GDP and Growth Rate
Industrial Output by Ownership
China's Import and Export

III. CHINA TOYS AND GAMES INDUSTRY ASSESSMENTS

Toys and Games Output
Toys and Games Capacity
Toys and Games Demand
Toys and Games Output, Capacity and Demand
Toys and Games Output and Export Rate
China's Key Toys and Games producer Location by Province
Toys and Games Sales Value by Products

IV. CHINA TOYS AND GAMES OUTPUT AND DEMAND

Games and Puzzles Output and Demand
Infant and Preschool Toys Output and Demand
Dolls and Action Figures Output and Demand
Activity and Construction Output and Demand
Soft and Plush Toys Output and Demand
Vedio Games Output and Demand
Other Toys and Games Output and Demand

V. CHINA TOYS AND GAMES MARKETS OUTLOOK

Consumer Spending Trends
Toys and Games Demand by Region

VI. MARKETING STRATEGIES

China's Distribution Channel

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