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  4. > Lecithin and Phospholipids Market by Lecithin Type, Source, Application, & by Region - Global Trends and Forecasts to 2020

The lecithin & phospholipids report analyzes the market, in terms of region, lecithin type, source, and application.

The lecithin & phospholipids market is growing with increase in the demand for convenience foods and healthcare products. The lecithin and phospholipids market was valued at USD 784.5 million and USD 1.67 billion in 2014 and is projected to grow at a CAGR of 5.9% and 19.1% from 2015 to 2020 respectively. The market is driven by factors such as the versatility of lecithin, which increases its end use application, growing demand for natural sources of ingredients, increasing consumer awareness about health, and rise in consumption of convenience foods. Growing demand for non-GM lecithin in developed nations provides opportunities for emerging market players.

The food segment dominated the lecithin & phospholipids market and is projected to reach 232.8 million tons by 2020. It is projected to grow at the rate of around 4.6% between 2015 and 2020. By source, the soy segment dominated the market and is projected to grow at the highest CAGR of 5.0% from 2015 to 2020. The key players adopt strategies such as new product developments, expansions, acquisitions, and certifications to gain a market share in the lecithin & phospholipids market. The Asia-Pacific region is projected to grow at the highest CAGR from 2015 to 2020. The increase in demand for convenience food, healthcare products, and animal feed has led to increase in the use of lecithin& phospholipids by the food, feed, nutrition, and supplement manufacturers. This increase in demand by manufacturers has resulted in growth of the lecithin & phospholipids market in the Asia-Pacific region.

The lecithin & phospholipids market is segmented on the basis of applications. The applications considered for this research are food, nutrition & supplements, animal feed, and others (cosmetics, pharmaceuticals, paints, coatings, and dyes & inks). The sources of lecithin & phospholipids which are used in various applications are also classified in the report. The key players in this market are Cargill Incorporated (U.S.), Archer Daniels Midland (U.S.), Lipoid GmbH (Germany), E.I.du Pont de Nemours Company (U.S.), and Stern-Wywiol Gruppe GmbH & Co. KG (Germany).

Reasons to buy this report:
- To get an overview of the global lecithin & phospholipids industry
- To gain insights of the key players of lecithin & phospholipids industry and product portfolios and key strategies adopted by key players
- To get an overview of the major region in which the lecithin & phospholipids industry is growing
- To gain knowledge about the growth of various segments

Table Of Contents

Lecithin and Phospholipids Market by Lecithin Type, Source, Application, and by Region - Global Trends and Forecasts to 2020
TABLE OF CONTENTS

1 INTRODUCTION 14
1.1 OBJECTIVES OF THE STUDY 14
1.2 MARKET DEFINITION 15
1.3 MARKET SCOPE 15
1.4 MARKETS COVERED 15
1.4.1 LECITHIN MARKET, BY TYPE 15
1.4.2 LECITHIN MARKET, BY SOURCE 15
1.4.3 PHOSPHOLIPIDS MARKET, BY SOURCE 15
1.4.4 LECITHIN MARKET, BY APPLICATION 15
1.4.5 PHOSPHOLIPIDS MARKET, BY APPLICATION 16
1.4.6 LECITHIN and PHOSPHOLIPIDS MARKET, BY REGION 16
1.4.7 YEARS CONSIDERED 16
1.5 CURRENCY CONSIDERED 17
1.6 LIMITATION 17
1.7 STAKEHOLDERS 17
2 RESEARCH METHODOLOGY 18
2.1 RESEARCH DATA 18
2.1.1 SECONDARY DATA 19
2.1.1.1 KEY DATA FROM SECONDARY SOURCES 19
2.1.2 PRIMARY DATA 20
2.1.2.1 Key Data from Primary Sources 20
2.1.2.1.1 Breakdown of primaries by company type, designation
and region 21
2.2 FACTOR ANALYSIS 21
2.2.1 INTRODUCTION 21
2.2.2 DEMAND-SIDE ANALYSIS 21
2.2.2.1 Rising Disposable Income 22
2.2.2.2 Rising urbanization 22
2.2.2.3 Increase in applications of lecithin and phospholipids 22
2.2.3 SUPPLY-SIDE ANALYSIS 23
2.2.3.1 Production costs of non-GM lecithin are higher than GM lecithin 23
2.3 MARKET SIZE ESTIMATION 23
2.4 MARKET BREAKDOWN and DATA TRIANGULATION 25
2.5 MARKET SHARE ESTIMATION 26
2.6 RESEARCH ASSUMPTIONS and LIMITATIONS 26
2.6.1 ASSUMPTIONS 26
2.6.2 LIMITATIONS 27
3 EXECUTIVE SUMMARY 28
4 PREMIUM INSIGHTS 33
4.1 LECITHIN and PHOSPHOLIPIDS MARKET, BY REGION 33
4.2 ATTRACTIVE MARKETING OPPORTUNITIES IN LECITHIN MARKET 34
4.3 PHOSPHOLIPIDS MARKET SIZE, BY APPLICATION 35
4.4 PHOSPHOLIPIDS MARKET IN EUROPE 36
4.5 PHARMACEUTICALS SEGMENT TO GROW AT THE HIGHEST RATE IN THE PHOSPHOLIPIDS MARKET, 2015-2020 38
4.6 LECITHIN MARKET LIFE CYCLE ANALYSIS, BY REGION 39
5 MARKET OVERVIEW 40
5.1 INTRODUCTION 41
5.2 MARKET SEGMENTATION 42
5.3 EVOLUTION 42
5.4 MARKET DYNAMICS 44
5.4.1 MARKET DRIVERS 44
5.4.1.1 Versatility of lecithin increases its adoption in end-use applications 44
5.4.1.2 The growing demand for natural sources of ingredients 45
5.4.1.3 Increasing consumer awareness and health concerns 45
5.4.1.4 Rise in the consumption of convenience foods drives the lecithin market 45
5.4.2 RESTRAINTS 45
5.4.2.1 Soy lecithin allergy 45
5.4.2.2 Use of hexane to extract lecithin from soybean poses health hazards 45
5.4.3 OPPORTUNITIES 46
5.4.3.1 Asia-Pacific Market poses great potential for lecithin
and phospholipids 46
5.4.3.2 Growing demand for non-GM lecithin in developed nations 46
5.4.4 CHALLENGES 46
5.4.4.1 Fluctuating prices of raw materials 46
6 INDUSTRY TRENDS 47
6.1 INTRODUCTION 47
6.2 VALUE CHAIN ANALYSIS 47
6.3 SUPPLY CHAIN ANALYSIS 48
6.4 PORTER'S FIVE FORCES ANALYSIS FOR LECITHIN MARKET 50
6.4.1 THREAT OF NEW ENTRANTS 50
6.4.2 THREAT OF SUBSTITUTES 51
6.4.3 BARGAINING POWER OF SUPPLIERS 51
6.4.4 BARGAINING POWER OF BUYERS 51
6.4.5 INTENSITY OF COMPETITIVE RIVALRY 51
6.5 PORTER'S FIVE FORCES ANALYSIS FOR PHOSPHOLIPIDS MARKET 52
6.5.1 THREAT OF NEW ENTRANTS 52
6.5.2 THREAT OF SUBSTITUTES 52
6.5.3 BARGAINING POWER OF SUPPLIERS 53
6.5.4 BARGAINING POWER OF BUYERS 53
6.5.5 INTENSITY OF COMPETITIVE RIVALRY 53
6.6 STRATEGIC BENCHMARKING 54
7 LECITHIN MARKET, BY SOURCE 55
7.1 INTRODUCTION 56
7.2 SOY 57
7.3 SUNFLOWER 58
7.4 EGG 60
7.5 OTHER SOURCES 61
8 LECITHIN MARKET, BY APPLICATION 64
8.1 INTRODUCTION 65
8.2 FOOD 66
8.2.1 BAKED GOODS and CONFECTIONERY 66
8.2.2 CONVENIENCE FOODS 67
8.2.3 DAIRY PRODUCTS 67
8.2.4 MEAT PRODUCTS 67
8.3 NUTRITION AND SUPPLEMENTS 69
8.4 FEED 70
8.5 OTHERS 71
9 LECITHIN MARKET, BY REGION 74
9.1 INTRODUCTION 75
9.2 NORTH AMERICA 77
9.3 EUROPE 79
9.4 ASIA-PACIFIC 81
9.5 REST OF THE WORLD (ROW) 83
10 LECITHIN MARKET, BY TYPE 85
10.1 INTRODUCTION 86
10.1.1 LECITHIN TYPES 87
10.1.1.1 Standardized/Refined 88
10.1.1.2 De-oiled 90
10.1.1.3 Fractionated 90

10.1.1.4 Modified 91
10.1.1.4.1 Chemical Modification 91
10.1.1.4.2 Enzymatic Hydrolysis Modification 92
10.1.1.4.3 Others 92
11 PHOSPHOLIPIDS MARKET, BY SOURCE 93
11.1 INTRODUCTION 94
11.1.1 SOY 95
11.1.2 EGG 97
11.1.3 OTHERS 100
11.1.3.1 Milk Phospholipids 100
11.1.3.2 Marine Phospholipids 100
12 PHOSPHOLIPIDS MARKET, BY APPLICATION 104
12.1 INTRODUCTION 105
12.1.1 NUTRITION and SUPPLEMENTS 106
12.1.2 PHARMACEUTICALS 108
12.1.3 OTHERS 110
13 PHOSPHOLIPIDS MARKET, BY REGION 113
13.1 INTRODUCTION BY REGION 114
13.1.1 NORTH AMERICA 117
13.1.2 EUROPE 119
13.1.3 ASIA-PACIFIC 121
13.1.4 REST OF THE WORLD (ROW) 123
14 COMPETITIVE LANDSCAPE 124
14.1 OVERVIEW 124
14.2 MARKET SHARE ANALYSIS 125
14.3 COMPETITIVE SITUATION and TRENDS 126
14.3.1 EXPANSIONS 128
14.3.2 MERGERS and ACQUISITIONS 128
14.3.3 NEW PRODUCT DEVELOPMENTS 129
14.3.4 AGREEMENTS/JOINT VENTURES/PRODUCT SHOWCASE/CERTIFICATION 130

15 COMPANY PROFILES 131
(Company at a Glance, Recent Financials, Products and Services, Strategies and Insights, and Recent Developments)*
15.1 INTRODUCTION 131
15.2 CARGILL INCORPORATED 132
15.3 ARCHER DANIELS MIDLAND COMPANY 135
15.4 LIPOID GMBH 138
15.5 E. I. DU PONT DE NEMOURS AND COMPANY 140
15.6 STERN-WYWIOL GRUPPE GMBH and CO. KG 143
15.7 RUCHI SOYA INDUSTRIES LIMITED 146
15.8 AVANTI POLAR LIPIDS INCORPORATED 148
15.9 LASENOR EMUL S.L. 150
15.10 LECICO GMBH 152
15.11 VAV LIFE SCIENCES PRIVATE LIMITED 153
*Details on company at a glance, recent financials, products and services, strategies and insights, and recent developments might not be captured in case of unlisted companies.
16 APPENDIX 155
16.1 INSIGHTS OF INDUSTRY EXPERTS 155
16.2 DISCUSSION GUIDE 156
16.3 INTRODUCING RT: REAL TIME MARKET INTELLIGENCE 159
16.4 AVAILABLE CUSTOMIZATIONS 159
16.5 RELATED REPORTS 160


LIST OF TABLES

TABLE 1 LECITHIN MARKET SIZE, BY SOURCE, 2013-2020 (USD MILLION) 56
TABLE 2 GLOBAL LECITHIN MARKET ,BY SOURCE,2013-2020 (KT) 57
TABLE 3 SOY LECITHIN MARKET SIZE BY REGION, 2013-2020 (KT) 58
TABLE 4 SOY LECITHIN MARKET SIZE, BY APPLICATION, 2013-2020 (KT) 58
TABLE 5 SUNFLOWER LECITHIN MARKET SIZE, BY REGION, 2013-2020 (KT) 59
TABLE 6 SUNFLOWER LECITHIN MARKETSIZE, BY APPLICATION, 2013-2020 (KT) 60
TABLE 7 EGG LECITHIN MARKET SIZE, BY REGION, 2013-2020 (KT) 61
TABLE 8 EGG LECITHIN MARKET SIZE, BY APPLICATION, 2013-2020 (KT) 61
TABLE 9 OTHER LECITHIN SOURCES MARKET SIZE, BY REGION, 2013-2020 (KT) 62
TABLE 10 OTHER LECITHIN SOURCES MARKET SIZE, BY APPLICATION, 2013-2020 (KT) 63
TABLE 11 APPLICATIONS OF LECITHIN 65
TABLE 12 LECITHIN MARKET SIZE, BY APPLICATION, 2013-2020 (KT) 66
TABLE 13 LECITHIN MARKET SIZE FOR FOOD, BY REGION, 2013-2020 (KT) 68
TABLE 14 LECITHIN MARKET SIZE FOR FOOD, BY SOURCE, 2013-2020 (KT) 68
TABLE 15 LECITHIN MARKET SIZE FOR NUTRITION AND SUPPLEMENTS, BY REGION,
2013-2020 (KT) 69
TABLE 16 LECITHIN MARKET SIZE FOR NUTRITION AND SUPPLEMENTS, BY SOURCE,
2013-2020 (KT) 70
TABLE 17 LECITHIN MARKET SIZE FOR FEED, BY REGION, 2013-2020 (KT) 71
TABLE 18 LECITHIN MARKET SIZE FOR FEED, BY SOURCE, 2013-2020 (KT) 71
TABLE 19 LECITHIN MARKET SIZE FOR OTHER APPLICATIONS, BY REGION, 2013-2020 (KT) 72
TABLE 20 LECITHIN MARKET SIZE FOR OTHER APPLICATIONS, BY SOURCE, 2013-2020 (KT) 73
TABLE 21 LECITHIN MARKET SIZE, BY REGION, 2013-2020 (USD MILLION) 76
TABLE 22 LECITHIN MARKET SIZE, BY REGION, 2013-2020 (KT) 77
TABLE 23 NORTH AMERICA: LECITHIN MARKET SIZE, BY SOURCE, 2013-2020 (KT) 78
TABLE 24 NORTH AMERICA: LECITHIN MARKET SIZE, BY APPLICATION, 2013-2020, (KT) 79
TABLE 25 EUROPE: LECITHIN MARKET SIZE, BY SOURCE, 2013-2020, (KT) 80
TABLE 26 EUROPE: LECITHIN MARKET SIZE, BY APPLICATION, 2013-2020 (KT) 81
TABLE 27 ASIA-PACIFIC: LECITHIN MARKET SIZE, BY SOURCE, 2013-2020 (KT) 82
TABLE 28 ASIA-PACIFIC: LECITHIN MARKET SIZE, BY APPLICATION, 2013-2020, (KT) 83
TABLE 29 ROW: LECITHIN MARKET SIZE, BY SOURCE, 2013-2020, (KT) 83
TABLE 30 ROW: LECITHIN MARKET SIZE, BY APPLICATION, 2013-2020, (KT) 84
TABLE 31 PHOSPHOLIPID CONTENT IN VARIOUS TYPES OF LECITHIN 88
TABLE 32 PHOSPHOLIPIDS MARKET SIZE, BY SOURCE, 2013-2020 (KT) 94
TABLE 33 PHOSPHOLIPIDS MARKET SIZE, BY SOURCE, 2013-2020 (USD MILLION) 95
TABLE 34 SOY PHOSPHOLIPIDS MARKET SIZE, BY REGION, 2013-2020 (KT) 96
TABLE 35 SOY PHOSPHOLIPIDS MARKET SIZE, BY REGION, 2013-2020 (USD MILLION) 96
TABLE 36 SOY PHOSPHOLIPIDS MARKET SIZE, BY APPLICATION, 2013-2020 (KT) 97
TABLE 37 EGG PHOSPHOLIPIDS MARKET SIZE, BY REGION, 2013-2020 (KT) 99
TABLE 38 EGG PHOSPHOLIPIDS MARKET SIZE, BY REGION, 2013-2020, USD MILLION 99
TABLE 39 EGG PHOSPHOLIPIDS MARKET SIZE, BY APPLICATION, 2013-2020 (KT) 100
TABLE 40 PERCENTAGE OF PHOSPHOLIPIDS CONTENT IN VARIOUS SOURCES 101
TABLE 41 OTHER SOURCE PHOSPHOLIPIDS MARKET SIZE, BY REGION, 2013-2020 (KT) 102
TABLE 42 OTHER SOURCE PHOSPHOLIPIDS MARKET SIZE, , BY REGION,
2013-2020 (USD MILLION) 102
TABLE 43 OTHER SOURCE PHOSPHOLIPIDS MARKET SIZE, BY APPLICATION, 2013-2020 (KT) 103
TABLE 44 AVERAGE DAILY PHOSPHOLIPIDS INTAKE ACCORDING TO AGE and GENDER 105
TABLE 45 PHOSPHOLIPIDS MARKET SIZE, BY APPLICATION, 2013-2020 (KT) 106
TABLE 46 PHOSPHOLIPIDS MARKET SIZE FOR NUTRITION and SUPPLEMENTS, BY REGION, 2013-2020 (KT) 107
TABLE 47 PHOSPHOLIPIDS MARKET SIZE FOR NUTRITION and SUPPLEMENTS, BY SOURCE, 2013-2020 (KT) 108
TABLE 48 PHOSPHOLIPIDS MARKET SIZE FOR PHARMACEUTICALS, BY REGION,
2013-2020 (KT) 109
TABLE 49 PHOSPHOLIPIDS MARKET SIZE FOR PHARMACEUTICALS, BY SOURCE,
2013-2020 (KT) 110
TABLE 50 PHOSPHOLIPIDS MARKET SIZE FOR OTHER APPLICATIONS, BY REGION,
2013-2020 (KT) 111
TABLE 51 PHOSPHOLIPIDS MARKET SIZE FOR OTHER APPLICATIONS, BY SOURCE,
2013-2020 (KT) 112
TABLE 52 PHOSPHOLIPIDS MARKET SIZE, BY REGION, 2013-2020 (KT) 115
TABLE 53 PHOSPHOLIPIDS MARKET SIZE, BY REGION, 2013-2020 (USD MILLION) 116
TABLE 54 NORTH AMERICA: PHOSPHOLIPIDS MARKET SIZE, BY SOURCE, 2013-2020 (KT) 118
TABLE 55 NORTH AMERICA: PHOSPHOLIPIDS MARKET SIZE, BY APPLICATION,
2013-2020 (KT) 118
TABLE 56 EUROPE: PHOSPHOLIPIDS MARKET SIZE, BY SOURCE, 2013-2020 (KT) 120
TABLE 57 EUROPE: PHOSPHOLIPIDS MARKET SIZE, BY APPLICATION, 2013-2020 (KT) 120
TABLE 58 ASIA-PACIFIC: PHOSPHOLIPIDS MARKET SIZE, BY SOURCE, 2013-2020 (KT) 122
TABLE 59 ASIA-PACIFIC: PHOSPHOLIPIDS MARKET SIZE, BY APPLICATION, 2013-2020 (KT) 122
TABLE 60 ROW: PHOSPHOLIPIDS MARKET SIZE, BY SOURCE, 2013-2020 (KT) 123
TABLE 61 ROW: PHOSPHOLIPIDS MARKET SIZE, BY APPLICATION, 2013-2020 (KT) 123
TABLE 62 EXPANSIONS and INVESTMENTS, 2010-2015 128
TABLE 63 MERGERS and ACQUISITIONS, 2010-2015 128
TABLE 64 NEW PRODUCT DEVELOPMENTS, 2010-2015 129
TABLE 65 PARTNERSHIP, AGREEMENT, COLLABORATION and INVESTMENT 130


LIST OF FIGURES

FIGURE 1 LECITHIN and PHOSPHOLIPIDS MARKET: RESEARCH DESIGN 18
FIGURE 2 INCREASE IN GLOBAL PER CAPITA DISPOSABLE INCOME 22
FIGURE 3 MARKET SIZE ESTIMATION METHODOLOGY: BOTTOM-UP APPROACH 24
FIGURE 4 MARKET SIZE ESTIMATION METHODOLOGY: TOP-DOWN APPROACH 24
FIGURE 5 DATA TRIANGULATION METHODOLOGY 25
FIGURE 6 LECITHIN MARKET SNAPSHOT, 2015 VS. 2020 29
FIGURE 7 PHOSPHOLIPIDS MARKET SNAPSHOT, 2015 VS 2020 29
FIGURE 8 NUTRITION and SUPPLEMENTS AND PHARMACEUTICAL SEGMENTS OF PHOSPHOLIPIDS MARKET: MOST ATTRACTIVE APPLICATIONS FOR INVESTMENT IN NEXT FIVE YEARS 30
FIGURE 9 ASIA-PACIFIC PROJECTED TO REGISTER HIGH GROWTH RATE IN LECITHIN MARKET, 2015-2020 31
FIGURE 10 ASIA-PACIFIC PROJECTED TO REGISTER HIGH GROWTH RATE IN PHOSPHOLIPIDS MARKET, IN TERMS OF VALUE, 2015-2020 32
FIGURE 11 LECITHIN and PHOSPHOLIPIDS MARKET SIZE, BY REGION,
2013-2020 (USD MILLION) 33
FIGURE 12 LECITHIN MARKET SIZE, BY REGION, 2015-2020 (USD MILLION) 34
FIGURE 13 PHOSPHOLIPIDS MARKET SIZE, BY APPLICATION, 2013-2020 35
FIGURE 14 NUTRITION and SUPPLEMENTS SEGMENT ACCOUNTED FOR THE LARGEST SHARE IN THE EUROPEAN PHOSPHOLIPIDS MARKET IN 2014 36
FIGURE 15 LECITHIN MARKET SIZE, BY REGION, 2015 VS. 2020 (USD MILLION) 37
FIGURE 16 PHOSPHOLIPIDS MARKET FOR PHARMACEUTICALS, BY REGION, 2015-2020 38
FIGURE 17 LECITHIN MARKET IN ASIA-PACIFIC IS EXPERIENCING HIGH GROWTH 39
FIGURE 18 EVOLUTION OF LECITHIN (1900-2000) 43
FIGURE 19 VALUE CHAIN ANALYSIS OF LECITHIN and PHOSPHOLIPIDS INDUSTRY 48
FIGURE 20 SUPPLY CHAIN ANALYSIS OF LECITHIN and PHOSPHOLIPIDS INDUSTRY 49
FIGURE 21 LECITHIN: PORTER'S FIVE FORCES ANALYSIS 50
FIGURE 22 PHOSPHOLIPIDS: PORTER'S ANALYSIS 52
FIGURE 23 STRATEGIC BENCHMARKING: EXPANSIONS WAS THE MOST WIDELY ADOPTED ORGANIC GROWTH STRATEGY 54
FIGURE 24 SOY LECITHIN MARKET SIZE, BY REGION, 2014 and 2020 (KT) 57
FIGURE 25 LECITHIN MARKET SIZE FOR SUNFLOWER, BY REGION, 2014 and 2020 (KT) 59
FIGURE 26 LECITHIN MARKET SIZE FOR EGG, BY REGION, 2014 and 2020 (KT) 60
FIGURE 27 OTHER LECITHIN SOURCES MARKET SIZE, BY REGION, 2014 and 2020 (KT) 62
FIGURE 28 LECITHIN MARKET SIZE FOR FOOD, BY REGION, (2015-2020) (KT) 67
FIGURE 29 LECITHIN MARKET SIZE FOR NUTRITION AND SUPPLEMENTS, BY REGION,
2015-2020 (KT) 69
FIGURE 30 LECITHIN MARKET SIZE FOR FEED, BY REGION, (2015-2020)(KT) 70
FIGURE 31 LECITHIN MARKET SIZE FOR OTHERS, BY REGION, 2015VS. 2020 (KT) 72
FIGURE 32 GEOGRAPHIC SNAPSHOT (2015-2020): ASIA-PACIFIC IS RAPIDLY GROWING MARKET AND IS EMERGING AS A NEW HOT SPOT 76
FIGURE 33 NORTH AMERICA LECITHIN MARKET: A SNAPSHOT 78
FIGURE 34 EUROPEAN LECITHIN MARKET: A SNAPSHOT 80
FIGURE 35 ASIA-PACIFIC LECITHIN MARKET: A SNAPSHOT 82
FIGURE 36 CRUDE LECITHIN EXTRACTION PROCESS 87
FIGURE 37 LECITHIN STANDARDIZATION PROCESS 89
FIGURE 38 LECITHIN DE-OILING PROCESS 90
FIGURE 39 LECITHIN FRACTIONATING PROCESS 91
FIGURE 40 OVERVIEW: PHOSPHOLIPIDS MARKET SIZE FOR SOY, BY REGION,
2014 and 2020 (USD MILLION) 95
FIGURE 41 EGG PHOSPHOLIPIDS EXTRACTION PROCESS 98
FIGURE 42 OVERVIEW: EGG PHOSPHOLIPIDS MARKET SIZE , BY REGION,
2014 and 2020 (USD MILLION) 98
FIGURE 43 OVERVIEW: PHOSPHOLIPIDS MARKET SIZE FOR OTHER SOURCES, BY REGION, 2014 and 2020 (USD MILLION) 101
FIGURE 44 OVERVIEW: PHOSPHOLIPIDS MARKET SIZE FOR NUTRITION and SUPPLEMENTS,
BY REGION, 2014 and 2020 107
FIGURE 45 OVERVIEW: PHOSPHOLIPIDS MARKET SIZE FOR PHARMACEUTICALS,
BY REGION, 2014 and 2020 109
FIGURE 46 OVERVIEW: PHOSPHOLIPIDS MARKET SIZE FOR OTHERS, BY REGION,
2014 and 2020 111
FIGURE 47 GEOGRAPHIC SNAPSHOT (2015-2020): ASIA-PACIFIC IS RAPIDLY GROWING AND IS EMERGING AS NEW HOT SPOT 115
FIGURE 48 NORTH AMERICAN PHOSPHOLIPIDS MARKET: A SNAPSHOT 117
FIGURE 49 EUROPEAN PHOSPHOLIPIDS MARKET: A SNAPSHOT 119
FIGURE 50 ASIA-PACIFIC LECITHIN MARKET: A SNAPSHOT 121
FIGURE 51 COMPANIES ADOPTED AGREEMENTS/JOINT VENTURES/PRODUCT SHOWCASE/CERTIFICATION AS THE KEY GROWTH STRATEGY OVER THE LAST
FIVE YEARS 124
FIGURE 52 LASENOR EMUL S.L. WAS THE MOST ACTIVE COMPANY IN THE LECITHIN and PHOSPHOLIPIDS MARKET BETWEEN JANUARY 2010 and JULY 2015 125
FIGURE 53 EXPANSIONS WERE CONSIDERED AS ONE OF THE KEY GROWTH STRATEGIES IN 2012, 2013 and 2014 126
FIGURE 54 BATTLE FOR MARKET SHARE: AGREEMENTS/JOINT VENTURES/PRODUCT SHOWCASE/CERTIFICATION WAS THE MOST POPULAR GROWTH STRATEGY 127
FIGURE 55 ANNUAL DEVELOPMENTS IN LECITHIN AND PHOSPHOLIPIDS MARKET, 2010-2015 127
FIGURE 56 GEOGRAPHIC REVENUE MIX OF TOP 5 MARKET PLAYERS 131
FIGURE 57 CARGILL INCORPORATED: COMPANY SNAPSHOT 132
FIGURE 58 CARGILL INCORPORATED: SWOT ANALYSIS 134
FIGURE 59 ARCHER DANIELS MIDLAND COMPANY: COMPANY SNAPSHOT 135
FIGURE 60 E. I. DU PONT DE NEMOURS AND COMPANY: COMPANY SNAPSHOT 140
FIGURE 61 E. I. DU PONT DE NEMOURS AND COMPANY: SWOT ANALYSIS 142
FIGURE 62 RUCHI SOYA INDUSTRIES LIMITED: COMPANY SNAPSHOT 146

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