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Energy Drinks Market in Latin America - Market Analysis Report 2015-2019

  • October 2015
  • -
  • Infiniti Research Limited
  • -
  • 59 pages

Summary

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About energy drinks
Energy drinks are a category of non-alcoholic beverages that contain stimulants such as caffeine in combination with numerous other ingredients such as taurine, methylxanthines, amino acids, herbal extracts, and vitamin B, which provide consumers with an energy boost. Energy drinks, which are often slightly carbonated, deliver instant energy, as well as physical and mental stimulation.

Technavio's analysts forecast the energy drinks market in Latin America to grow at a CAGR of 11.34%, in terms of revenue, over the period 2015-2019.

Covered in this report
The report covers the current scenario and the growth prospects of the energy drinks market in Latin America for the period of 2015-2019. The report contains the segmentation of energy drinks market in Latin America. The market size is calculated in terms of revenue and volume generated from the sales of energy drinks.

The market is divided into the following segments based on products:
- Regular
- Sugar-Free

The report also discusses the key distribution channels through which energy drinks are retailed in Latin America:
- Off-premise (hypermarkets and supermarkets, vending machines, online retailers, gas stations, convenience stores, cash and carry retailers, and other retail outlets)
- On-premise (bars, restaurants, food service outlets, pubs, and other outside eating places)

Technavio's report, Energy Drinks Market in Latin America 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. It also covers the market landscape and its growth prospects in the coming years. The report includes a discussion of the key vendors operating in this market.

Key countries
- Argentina
- Brazil
- Mexico

Key Vendors
- Coca-Cola
- Grupo Petropolis
- Monster Beverage
- Red Bull

Other prominent vendors
- AJEGROUP
- Corporación Lindley
- Empresas Polar
- Montevideo Refrescos
- Organique Energy Drink
- Postobon
- Quala

Key market driver
- Expanding middle-class population and rising disposable income
- For a full, detailed list, view our report

Key market challenge
- Awareness among consumers about harmful effects of caffeine
- For a full, detailed list, view our report

Key market trend
- Launch of energy drinks with natural ingredients
- For a full, detailed list, view our report


Key Questions Answered in this Report
- What will the market size be in 2019 and what will the growth rate be?
- What are the key market trends?
- What is driving this market?
- What are the challenges to market growth?
- Who are the key vendors in this market space?
- What are the market opportunities and threats faced by the key vendors?
- What are the strengths and weaknesses of the key vendors?

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