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Global Breakfast Cereal Market 2015-2019

  • October 2015
  • -
  • Infiniti Research Limited
  • -
  • 71 pages

About breakfast cereals
Breakfast cereals are manufactured from processed grains such as wheat, rice or oats, and fruits. They are available in two types RTE/cold and hot cereals. The RTE/cold cereals are ready-to-eat cereals. Hot cereals include oatmeal, instant oatmeal, hot wheat, and other grain products.

The global breakfast cereal market is expected to grow at a CAGR of 3.01% by revenue and 2.00% by volume during the forecast period. The market leader for breakfast cereal market is North America; however, the demand for breakfast cereals in APAC is expected to grow during the forecast period because of the increased demand for breakfast products and new product launches.

Technavio's analysts forecast the global breakfast cereal market to grow at a CAGR of 3.01% by revenue and 2.00% by volume over the period 2014-2019.

Covered in this report
The report includes the present scenario and the growth prospects of the global breakfast cereal market for the period 2015-2019. The market can be segmented into two divisions:
- Hot cereals
- Ready-to-eat cereals

Based on distribution channels, the market is also segmented into five division:
- Convenience stores
- Independent retailers
- Specialist retailers
- Supermarkets/hypermarkets
- Others

Technavio's report, Global Breakfast Cereal Market 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the APAC, EMEA, North America and ROW; it also covers the market landscape and its growth prospects in the coming years. The report includes a discussion of the key vendors operating in this market.

Key regions
- APAC
- EMEA
- North America
- ROW

Key Vendors
- General Mills
- Kellogg’s
- Nestle
- PepsiCo
- Weetabix

Other prominent vendors
- Abbott Nutrition
- ALAMBOGA INTERUSA
- Aldi
- Back to Nature
- Bob's Red Mill Natural Foods
- Carman’s Fine Foods
- Dongsuh Foods
- Dr. Oetker
- Family Cereal
- Food For Life
- Freedom Foods Group
- Guilin Sea Mild Biology Technology Development
- McKee Foods
- Migros

Market driver
- Rise in demand for hot breakfast cereal
- For a full, detailed list, view our report

Market challenge
- Difficulty in procurement of raw materials
- For a full, detailed list, view our report
Market trend
- Shift to organic breakfast cereal products
- For a full, detailed list, view our report


Key Questions Answered in this Report
- What will the market size be in 2019 and what will the growth rate be?
- What are the key market trends?
- What is driving this market?
- What are the challenges to market growth?
- Who are the key vendors in this market space?
- What are the market opportunities and threats faced by the key vendors?
- What are the strengths and weaknesses of the key vendors?

Table Of Contents

Global Breakfast Cereal Market 2015-2019
PART 01: Executive summary
Key insights:
PART 02: Scope of the report
Market overview
Offerings of the top vendors
PART 03: Market research methodology
Research methodology
Economic indicators
PART 04: Introduction
Key market highlights
PART 05: Market landscape
Market overview
Market size and forecast by revenue
Market size and forecast by volume
Five forces analysis
PART 06: Market segmentation by product
PART 07: Market segmentation by distribution channel
Market overview
PART 08: Geographical segmentation
Market overview
Breakfast cereal market in North America
Breakfast cereal market in Europe
Breakfast cereal market in APAC
Breakfast cereal market in ROW
PART 09: Key leading countries
PART 10: Market drivers
PART 11: Impact of drivers
PART 12: Market challenges
PART 13: Impact of drivers and challenges
PART 14: Market trends
PART 15: Vendor landscape
Market overview
Market share analysis 2014
Other prominent vendors
PART 16: Key vendor analysis
General Mills
Kellogg's
Nestle
PepsiCo
Weetabix
PART 17: Appendix
List of abbreviation
PART 18: Explore Technavio

List of Exhibits
Exhibit 01: Product offerings
Exhibit 02: Market share of the breakfast product segments 2014 (%)
Exhibit 03: Global breakfast cereal market by revenue 2014-2019 ($ billions)
Exhibit 04: Global breakfast cereal market by volume 2014-2019 (billion lb.)
Exhibit 05: Five forces analysis
Exhibit 06: Global breakfast cereals by product 2014
Exhibit 07: Global breakfast cereal market by distribution channel
Exhibit 08: Global breakfast cereal market by distribution channel 2014
Exhibit 09: Global breakfast cereal market by geographical segmentation 2014
Exhibit 10: Global breakfast cereal market geographical segmentation by revenue 2014 and 2019 ($ billions)
Exhibit 11: Comparative analysis of the CAGR of the geographical segments (%)
Exhibit 12: Breakfast cereal market in North America 2014-2019 ($ billions)
Exhibit 13: Europe breakfast cereal market 2014-2019 ($ billions)
Exhibit 14: Breakfast cereal market in APAC 2014-2019 ($ billions)
Exhibit 15: Market in APAC by geographical segmentation 2014
Exhibit 16: Breakfast cereal market in ROW 2014-2019 ($ billions)
Exhibit 17: Key leading countries
Exhibit 18: Drivers of the global breakfast cereal market
Exhibit 19: Impact of drivers
Exhibit 20: Challenges of the global breakfast cereal market
Exhibit 21: Impact of drivers and challenges
Exhibit 22: Trends of the global breakfast cereal market
Exhibit 23: Market share of global breakfast cereals by vendor 2014 (%)
Exhibit 24: General Mills: Business segmentation by revenue 2015
Exhibit 25: General Mills: Business segmentation by revenue 2014 and 2015 ($ billion)
Exhibit 26: General Mills: Geographical segmentation by revenue 2015
Exhibit 27: Kellogg‘s: Business segmentation by revenue 2014
Exhibit 28: Kellogg's: Business segmentation by revenue 2013 and 2014 ($ billions)
Exhibit 29: Nestle: Product segmentation by revenue 2014
Exhibit 30: Nestle: Product segmentation by revenue 2013 and 2014 ($ billions)
Exhibit 31: Nestle: Operational segmentation by revenue 2014
Exhibit 32: Geographical segmentation by revenue

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