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  4. > North America Polyurethane (PU) Market Analysis By Product (Rigid Foam, Flexible Foam, Coatings, Adhesives & Sealants, Elastomers), By End-Use (Furniture and Interiors, Construction, Electronics & Appliances, Automotive, Footwear, Packaging) And Segment F

The North American PU market is expected to reach USD 14.46 billion by 2020. Growing importance for energy efficiency on account of rising energy costs and greenhouse emissions coupled with growing demand for lightweight, high performance materials from automotive industry in order to improve fuel efficiency are expected to remain key drivers for the regional PU market. Volatile raw material prices on account of tight supply of particularly TDI are expected to remain a key challenge for market participants. Rapid development of bio-based PU expected to provide growth opportunities to key companies operating in the regional market.

Rigid foam was the largest product segment in the regional market and accounted for 33.6% of total market volume in 2013. Rigid foams are widely used in construction industry and for insulation purposes across various industries. Rising concerns energy prices have increased the importance for energy conservation. Rigid foams are used as insulation material to reduce thermal energy losses and increase energy efficiency of buildings. Rigid foam is also expected to be the fastest growing product segment at an estimated CAGR of 4.3% from 2014 to 2020. Growth of construction industry and government initiatives to improve energy efficiency of residential infrastructure is expected drive its demand over the forecast period.

Further key findings from the study suggest:

North America PU demand was 3,339.7 kilo tons in 2013 and is expected to reach 4,415.9 kilo tons by 2020, growing at a CAGR of 4.1% from 2014 to 2020.
Construction emerged as the leading end-use industry for PU in the region. The segment accounted for 33.7% of total market volume in 2013. Increasing construction spending in Mexico owing in order to meet infrastructure needs for residential and industrial purposes is expected to fuel PU demand in construction industry. Growth of construction industry in the U.S. post economic recession on account of positive outlook on GDP growth and low interest rates is expected to further drive PU demand in construction applications.
Electronics & appliance is expected to be the fastest growing end-use industry at an estimated CAGR of 5.4% from 2014 to 2020. Increasing demand for PU in electronic packaging and encapsulation applications particularly in Mexico is expected to drive PU demand in this industry. Increasing electronics consumption in Mexico on account of rising income levels is expected to further drive its growth over the next six years.
U.S. emerged as the leading nation consuming PU in the region and accounted for 82.9% of total market volume in 2013. Increasing construction spending in order to improve existing infrastructure coupled with low interest levels have fueled the housing market in the region. This trend coupled with growing importance for energy efficiency is expected to have a positive impact on the construction industry which in turn is expected to drive PU demand for insulation applications. Mexico is expected to witness the highest growth rate over the forecast period. The nation is expected to grow at an estimated CAGR of 5.7% from 2014 to 2020.
North America PU market is highly concentrated with top four companies accounting for more than 70% of the market in 2013. Some major companies operating in the market include Foamex Innovations, Huntsman Corp., BASF, Bayer Material Science, Woodbridge Foam Corp. and Dow Chemical Co.
For the purpose of this study, Grand View Research has segmented the polyurethane market on the basis of product, end-use and region:

North America Polyurethane (PU) Market Product Outlook (Volume, Kilo Tons; Revenue, USD Million, 2012 - 2020)
- Rigid Foam
- Flexible Foam
- Coatings
- Adhesives & Sealants
- Elastomers
- Others
North America Polyurethane (PU) End-Use Outlook (Volume, Kilo Tons; Revenue, USD Million, 2012 - 2020)
- Furniture & Interiors
- Construction
- Electronics & Appliances
- Automotive
- Footwear
- Packaging
- Others
North America Polyurethane (PU) Regional Outlook (Volume, Kilo Tons; Revenue, USD Million, 2012 - 2020)
- U.S.
- Canada
- Mexico

Table Of Contents

North America Polyurethane (PU) Market Analysis By Product (Rigid Foam, Flexible Foam, Coatings, Adhesives and Sealants, Elastomers), By End-Use (Furniture and Interiors, Construction, Electronics and Appliances, Automotive, Footwear, Packaging) And Segment F
Chapter 1 Executive Summary
Chapter 2 North America Polyurethane (PU) Industry Outlook
2.1 Market Segmentation
2.2 Market Size and Growth Prospects
2.3 North America polyurethane (PU) - Value Chain Analysis
2.4 North America PU - Market dynamics
2.5 North America polyurethane - Market dynamics
2.5.1 Market driver analysis
2.5.1.1 Increasing construction spending
2.5.1.2 Growing demand for light weight, high performance materials from the automotive industry
2.5.1.3 Government support for energy efficiency
2.5.2 Market restraint analysis
2.5.2.1 Volatile raw material prices
2.6 Key Opportunities - Prioritized
2.6.1 Development of bio-based polyurethanes
2.7 Industry Analysis - Porter's
2.8 North America PU - Company market share analysis, 2013
2.9 North America PU - PESTEL Analysis
Chapter 3 North America Polyurethane (PU) Product Outlook
3.1 North America PU market volume share by product, 2013 and 2020
3.2 Rigid foam
3.2.1 Market estimates and forecast, 2012-2020
3.2.2 Market estimates and forecast by region, 2012-2020
3.3 Flexible foam
3.3.1 Market estimates and forecast, 2012-2020
3.3.2 Market estimates and forecast by region, 2012-2020
3.4 Coatings
3.4.1 Market estimates and forecast, 2012-2020
3.4.2 Market estimates and forecast by region, 2012-2020
3.5 Adhesives and sealants
3.5.1 Market estimates and forecast, 2012-2020
3.5.2 Market estimates and forecast by region, 2012-2020
3.6 Elastomers
3.6.1 Market estimates and forecast, 2012-2020
3.6.2 Market estimates and forecast by region, 2012-2020
3.7 Others
3.7.1 Market estimates and forecast, 2012-2020
3.7.2 Market estimates and forecast by region, 2012-2020
Chapter 4 North America Polyurethane (PU) End-Use Outlook
4.1 North America PU market volume share by end-use, 2013 and 2020
4.2 Furniture and interiors
4.2.1 Estimates and forecast from furniture and interiors, 2012-2020
4.2.2 Estimates and forecast from furniture and interiors by region, 2012-2020
4.3 Construction
4.3.1 Estimates and forecast from construction, 2012-2020
4.3.2 Estimates and forecast from construction by region, 2012-2020
4.4 Electronics and appliances
4.4.1 Estimates and forecast from electronics and appliances, 2012-2020
4.4.2 Estimates and forecast from electronics and appliances by region, 2012-2020
4.5 Automotive
4.5.1 Estimates and forecast from automotive, 2012-2020
4.5.2 Estimates and forecast from automotive by region, 2012-2020
4.6 Footwear
4.6.1 Estimates and forecast from footwear, 2012-2020
4.6.2 Estimates and forecast from footwear by region, 2012-2020
4.7 Packaging
4.7.1 Estimates and forecast from packaging, 2012-2020
4.7.2 Estimates and forecast from packaging by region, 2012-2020
4.8 Others
4.8.1 Estimates and forecast from other end-use industries, 2012-2020
4.8.2 Estimates and forecast from other end-use industries by region, 2012-2020
Chapter 5 North America Polyurethane (PU) Regional Outlook
5.1 North America PU market volume share by region, 2013 and 2020
5.2 U.S.
5.2.1 U.S. PU market estimates and forecast, 2012 - 2020
5.2.2 U.S. PU market estimates and forecast by product, 2012 - 2020
5.2.3 U.S. PU market estimates and forecast by end-use, 2012 - 2020
5.3 Canada
5.3.1 Canada PU market estimates and forecast, 2012 - 2020
5.3.2 Canada PU market estimates and forecast by product, 2012 - 2020
5.3.3 Canada PU market estimates and forecast by end-use, 2012 - 2020
5.4 Mexico
5.4.1 Mexico PU market estimates and forecast, 2012 - 2020
5.4.2 Mexico PU market estimates and forecast by product, 2012 - 2020
5.4.3 Mexico PU market estimates and forecast by end-use, 2012 - 2020
Chapter 6 Competitive Landscape
6.1 Bayer Material Science
6.1.1 Company Overview
6.1.2 Financial Performance
6.1.3 Product Benchmarking
6.1.4 Strategic Initiatives
6.2 BASF
6.2.1 Company Overview
6.2.2 Financial Performance
6.2.3 Product Benchmarking
6.2.4 Strategic Initiatives
6.3 British Vita Unlimited
6.3.1 Company Overview
6.3.2 Financial Performance
6.3.3 Product Benchmarking
6.3.4 Strategic Initiatives
6.4 Foamex Innovations
6.4.1 Company Overview
6.4.2 Financial Performance
6.4.3 Product Benchmarking
6.4.4 Strategic Initiatives
6.5 Huntsman Corporation
6.5.1 Company Overview
6.5.2 Financial Performance
6.5.3 Product Benchmarking
6.5.4 Strategic Initiatives
6.6 Mitsui Chemicals, Inc.
6.6.1 Company Overview
6.6.2 Financial Performance
6.6.3 Product Benchmarking
6.6.4 Strategic Initiatives
6.7 Nippon Polyurethane Corporation Ltd.
6.7.1 Company Overview
6.7.2 Financial Performance
6.7.3 Product Benchmarking
6.7.4 Strategic Initiatives
6.8 Recticel SA.
6.8.1 Company Overview
6.8.2 Financial Performance
6.8.3 Product Benchmarking
6.8.4 Strategic Initiatives
6.9 Dow Chemical Company
6.9.1 Company Overview
6.9.2 Financial Performance
6.9.3 Product Benchmarking
6.9.4 Strategic Initiatives
6.10 Woodbridge Foam Corporation.
6.10.1 Company Overview
6.10.2 Financial Performance
6.10.3 Product Benchmarking
Chapter 7 Methodology and Scope
7.1 Research Methodology
7.2 Research Scope and Assumptions
7.3 List of Data Sources


List of Tables

1. North America PU - Industry Summary and Critical Success Factors (CSFs)
2. North America PU market volume and revenue, 2012 - 2020 (Kilo Tons) (USD Million)
3. North America PU market volume by region, 2012 - 2020 (Kilo Tons)
4. North America PU market revenue by region, 2012 - 2020 (USD Million)
5. North America PU market volume by product, 2012 - 2020 (Kilo Tons)
6. North America PU market revenue by product, 2012 - 2020 (USD Million)
7. North America PU market volume by end-use, 2012 - 2020 (Kilo Tons)
8. North America PU market revenue by end-use, 2012 - 2020 (USD Million)
9. Basic requirements of automotive materials
10. Major bio-based polyurethane manufacturers in North America with their products and technology used
11. North America rigid foam PU market estimates and forecast, 2012 - 2020 (Kilo Tons) (USD Million)
12. North America rigid foam market volume by region, 2012 - 2020 (Kilo Tons)
13. North America rigid foam PU market revenue by region, 2012 - 2020 (USD Million)
14. North America flexible foam PU market estimates and forecast, 2012 - 2020 (Kilo Tons) (USD Million)
15. North America flexible foam PU market volume by region, 2012 - 2020 (Kilo Tons)
16. North America flexible foam PU market revenue by region, 2012 - 2020 (USD Million)
17. North America PU coatings market estimates and forecast, 2012 - 2020 (Kilo Tons) (USD Million)
18. North America PU coatings market volume by region, 2012 - 2020 (Kilo Tons)
19. North America PU coatings market revenue by region, 2012 - 2020 (USD Million)
20. North America PU adhesives and sealants market estimates and forecast, 2012 - 2020 (Kilo Tons) (USD Million)
21. North America adhesives and sealants market volume by region, 2012 - 2020 (Kilo Tons)
22. North America adhesives and sealants market revenue by region, 2012 - 2020 (USD Million)
23. North America PU elastomers market estimates and forecast, 2012 - 2020 (Kilo Tons) (USD Million)
24. North America PU elastomers market volume by region, 2012 - 2020 (Kilo Tons)
25. North America PU elastomers market revenue by region, 2012 - 2020 (USD Million)
26. North America other PU market estimates and forecast, 2012 - 2020 (Kilo Tons) (USD Million)
27. North America other PU market volume by region, 2012 - 2020 (Kilo Tons)
28. North America other PU market revenue by region, 2012 - 2020 (USD Million)
29. North America PU market estimates and forecast from furniture and interiors, 2012-2020 (Kilo Tons) (USD Million)
30. North America PU market volume for furniture and interiors by region, 2012 - 2020 (Kilo Tons)
31. North America PU market revenue for furniture and interiors by region, 2012 - 2020 (USD Million)
32. North America PU market estimates and forecast from construction, 2012-2020 (Kilo Tons) (USD Million)
33. North America PU market volume for construction by region, 2012 - 2020 (Kilo Tons)
34. North America PU market revenue for construction by region, 2012 - 2020 (USD Million)
35. North America PU market estimates and forecast from electronics and appliances, 2012-2020 (Kilo Tons) (USD Million)
36. North America PU market volume for electronics and appliances by region, 2012 - 2020 (Kilo Tons)
37. North America PU market revenue for electronics and appliances by region, 2012 - 2020 (USD million)
38. North America PU market estimates and forecast from automotive, 2012-2020 (Kilo Tons) (USD Million)
39. North America PU market volume for automotive by region, 2012 - 2020 (Kilo Tons)
40. North America PU market revenue for automotive by region, 2012 - 2020 (USD Million)
41. North America PU market estimates and forecast from footwear, 2012-2020 (Kilo Tons) (USD Million)
42. North America PU market volume for footwear by region, 2012 - 2020 (Kilo Tons)
43. North America PU market revenue for footwear by region, 2012 - 2020 (USD Million)
44. North America PU market estimates and forecast from packaging, 2012-2020 (Kilo Tons) (USD Million)
45. North America PU market volume for packaging by region, 2012 - 2020 (Kilo Tons)
46. North America PU market revenue for packaging by region, 2012 - 2020 (USD Million)
47. North America PU market estimates and forecast from other end-use industries, 2012-2020 (Kilo Tons) (USD Million)
48. North America PU market volume for other end-use industries by region, 2012 - 2020 (Kilo Tons)
49. North America PU market revenue for other end-use industries by region, 2012 - 2020 (USD million)
50. U.S. PU market estimates and forecast, 2012 - 2020 (Kilo Tons) (USD Million)
51. U.S. PU market volume by product, 2012 - 2020 (Kilo Tons)
52. U.S. PU market revenue by product, 2012 - 2020 (USD Million)
53. U.S. PU market volume by end-use, 2012 - 2020 (Kilo Tons)
54. U.S. PU market revenue by end-use, 2012 - 2020 (USD Million)
55. Canada PU market estimates and forecast, 2012 - 2020 (Kilo Tons) (USD Million
56. Canada PU market volume by product, 2012 - 2020 (Kilo Tons)
57. Canada PU market revenue by product, 2012 - 2020 (USD Million)
58. Canada PU market volume by end-use, 2012 - 2020 (Kilo Tons)
59. Canada PU market revenue by end-use, 2012 - 2020 (USD Million)
60. Mexico PU market estimates and forecast, 2012 - 2020 (Kilo Tons) (USD Million)
61. Mexico PU market volume by product, 2012 - 2020 (Kilo Tons)
62. Mexico PU market revenue by product, 2012 - 2020 (USD Million)
63. Mexico PU market volume by end-use, 2012 - 2020 (Kilo Tons)
64. Mexico PU market estimates and forecast by end-use, 2012 - 2020 (USD Million)


List of Figures

1. North America Polyurethane (PU) Market Segmentation
2. North America Polyurethane Market Volume and Revenue, 2012 - 2020 (Kilo Tons) (USD Million)
3. North America PU - Value Chain Analysis
4. North America PU Market Dynamics
5. Age profile of the U.S. housing stock, 2010
6. North America consumer preference towards fuel economy, 2012
7. U.S. light vehicle sales, 2008 - 2013 (Million units)
8. North America MDI and TDI pricing trend, 2007 - 2014, (USD/ton)
9. U.S. Gulf Coast benzene FOB price trend, (January - September 2014) (USD/ton)
10. Key Opportunities Prioritized
11. North America PU - Porter's Analysis
12. North America PU - Company market share analysis, 2013
13. North America PU - PESTEL Analysis
14. North America PU market volume share by product, 2013 and 2020
15. North America PU market volume share by end-use, 2013 and 2020
16. North America PU market volume share by region, 2013 and 2020

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