Strategic assessment of the competitive environment is widely recognized as one of the highest priority management responsibilities, the task crucial to business survival, growth and profitability.This new report from VPGMarketResearch.com provides strategic assessment of Lyondell's technological know-how, marketing tactics and strategic directions in the global chemical market.
SECTION I: TECHNOLOGICAL KNOW-HOW
SECTION II: MARKETING TACTICS
SECTION III: STRATEGIC DIRECTION
Table Of Contents
LyondellBasell CompetitiveWatch 2016: Strategic Direction, Marketing Tactics and Technological Know-How in the Global Chemical Market TABLE OF CONTENTS SECTION I: TECHNOLOGICAL KNOW-HOW SECTION II: MARKETING TACTICS SECTION III: STRATEGIC DIRECTION