1. Market Research
  2. > Food Market Trends
  3. > The Future of Convenience Packaging

The Future of Convenience Packaging

  • September 2014
  • -
  • Canadean Ltd
  • -
  • 127 pages

Summary
By focusing on the convenience-oriented features and benefits of package design, and the consumer value added, this report provides guidance to packaging designers and marketers seeking to understand how consumers define convenience and how to turn technical features into marketable consumer benefits.


Synopsis
- Evaluate a package design for convenience using detailed checklists of convenience features.

- Identify new ways to market a product based on convenience attributes and alternative ways to position a product to attract a new segment of users.

- Understand recent trends and advances in convenient package design, and identify opportunities to update and improve your packaging.

- Understand the “hassle factors” in packaging which turn off consumers (and deter repurchase).

Reasons To Buy
- What are the latest innovations in convenient packaging, how do they benefit consumers, and how do they contribute to brand value?

- Where are the biggest opportunities for consumer packaged goods manufacturers to seize and adapt these innovations for their own brands?

- Why has waste reduction become an important convenience attribute for consumers and how are brands addressing this growing demand?

- How much of a price premium might my product command if I invest in more convenient packaging?

- Which packaging technologies offering consumer convenience benefits have made the biggest inroads in consumer packaged goods in the past few years?

Key Highlights
From a materials and technology standpoint, specific forms of packaging stand out as offering significant improvements in convenience. First, airless containers for cosmetics hit on the convenience attributes of storage and dispensing. Second, cook-in-pack designs are delivering healthier, better-tasting food with less consumer time and effort.

Flexible packaging has already made such strong inroads that it is poised to replace cardboard boxes, aluminum cans and plastic bottles in many FMCG categories over the next five years. Such innovation will need to be positioned to consumers as more convenient first and more sustainable second.

Successful innovation in convenient packaging does not always mean a major redesign. Sometimes a simple change that removes an existing hassle factor can be very impactful. One example of this is the shift in closures used on flexible packaging, from plastic zipper closures to hook-and-loop closures and peel-and-reseal adhesives.

Table Of Contents

The Future of Convenience Packaging

View This Report »

Get Industry Insights. Simply.

  • Latest reports & slideshows with insights from top research analysts
  • 24 Million searchable statistics with tables, figures & datasets
  • More than 10,000 trusted sources
24/7 Customer Support

Talk to Veronica

+1 718 514 2762

Purchase Reports From Reputable Market Research Publishers
Food Preparation 2016; Market, Retailers and Consumers

Food Preparation 2016; Market, Retailers and Consumers

  • $ 8600
  • Industry report
  • August 2016
  • by Verdict Retail

Summary Food preparation expenditure is expected to rise 1.8% in 2016. Growth in 2015 and 2016 has been predominantly volume driven, with the category benefitting from the cooking at home, healthy eating ...

Global Food Additives Market - Segmented by Type (Preservatives, Sweeteners, Hydrocolloids, Colorants, others), Application (Dairy & Frozen, bakery, Meat products, Beverages, Confectionary, others) & Geography

Global Food Additives Market - Segmented by Type (Preservatives, Sweeteners, Hydrocolloids, Colorants, others), Application (Dairy & Frozen, bakery, Meat products, Beverages, Confectionary, others) & Geography

  • $ 7500
  • Industry report
  • August 2016
  • by Mordor Intelligence LLP

The global population is growing at a rate of 1.14% and the increasing calorie intake per capita is leading to substantial increase in the global food production. Growing urbanization and changing lifestyles ...

Global Food Additives Market is segmented by Type (Preservatives, Sweeteners, Hydrocolloids, Colorants, others), Application (Dairy & Frozen, bakery, Meat products, Beverages, Confectionary, others) & Geography

Global Food Additives Market is segmented by Type (Preservatives, Sweeteners, Hydrocolloids, Colorants, others), Application (Dairy & Frozen, bakery, Meat products, Beverages, Confectionary, others) & Geography

  • $ 7500
  • Industry report
  • August 2016
  • by Mordor Intelligence LLP

The global population is growing at a rate of 1.14% and the increasing calorie intake per capita is leading to substantial increase in the global food production. Growing urbanization and changing lifestyles ...


Download Unlimited Documents from Trusted Public Sources

Poultry and Pork Forecast Statistics in Europe, Quarterly Update

  • November 2016
    2 pages
  • Poultry  

    Pork  

  • Europe  

    United Kingdom  

View report >

Infectious Disease Statistics in France

  • November 2016
    3 pages
  • Infectious Dise...  

    Shellfish  

    Oyster  

  • France  

View report >

Related Market Segments :

Food
Packaging

ref:plp2014

Reportlinker.com © Copyright 2016. All rights reserved.

ReportLinker simplifies how Analysts and Decision Makers get industry data for their business.