1. Market Research
  2. > Pharmaceutical
  3. > OTC Market Trends
  4. > Trends to Watch in Cough, Cold, and Flu

Trends to Watch in Cough, Cold, and Flu

  • October 2014
  • -
  • GlobalData
  • -
  • 68 pages

Summary

Table of Contents

Search Inside

Summary
This report identifies the five key trends occurring in the over-the-counter (OTC) cough, cold, and flu space from around the world, alongside market data and insight into which consumers are seeking cough, cold, and flu products, and their purchasing habits within the OTC category.


Synopsis
- Identify five emerging trends influencing innovation in the OTC cough, cold, and flu space, including the latest on-trend innovation examples.

- Understand how consumer trends such as Fresh andamp; Natural are impacting demand in the sector using insight from Canadean Consumer's global surveys.

Reasons To Buy
- Which consumer groups are most concerned about cough, cold, and flu?

- Where is innovation occurring in the cough, cold, and flu space and what does it look like?

- What are consumers' purchasing priorities when buying OTC products, including those for cough, cold, and flu?

- Where is innovation heading next within the cough, cold, and flu space?

Key Highlights
Young adults are most likely to be concerned about cold/flu. This is likely to be for two main reasons: cold and flu are likely to affect those of school or working age more, since it affects their ability to work or study; and older consumers likely have more pressing long-term health concerns to worry about, that surpass cold or flu worries.

Just over a quarter (26%) of consumers globally claim that "natural" or organic ingredients have a high amount of influence over their choice of non-prescription medication. "Natural" ingredients are highly influential for more shoppers in other personal care categories such as skincare (36%).

Get Industry Insights. Simply.

  • Latest reports & slideshows with insights from top research analysts
  • 60 Million searchable statistics with tables, figures & datasets
  • More than 25,000 trusted sources
Get This Report
24/7 Customer Support

Talk to Ahmad

+1 718 618 4302

Purchase Reports From Reputable Market Research Publishers
Over-the-Counter (OTC) Drugs and Dietary Supplements: Global Markets

Over-the-Counter (OTC) Drugs and Dietary Supplements: Global Markets

  • $ 6650
  • Industry report
  • March 2017
  • by BCC Research

Use this report to: - Receive information concerning the dynamics and forecasts in the OTC drugs and dietary supplements market - Receive information pertaining to the major regional trends in the global ...

U.S. Insomnia Market by Non-Pharmacological Therapy, Prescription Sleep Aids, Orexin Antagonist & OTC Treatment - Forecasts to 2021

U.S. Insomnia Market by Non-Pharmacological Therapy, Prescription Sleep Aids, Orexin Antagonist & OTC Treatment - Forecasts to 2021

  • $ 5650
  • Industry report
  • January 2017
  • by MarketsandMarkets

The U.S. insomnia market is projected to reach USD 4.24 billion by 2021 from USD 3.38 billion in 2016, growing at a CAGR of 4.6% from 2016 to 2021 In 2016, the cognitive behavioural therapy for insomnia ...

Opportunity in the Indian OTC Drug Market - 2017

Opportunity in the Indian OTC Drug Market - 2017

  • $ 4500
  • Industry report
  • March 2017
  • by Feedback Business Consulting

This report provides insight into the current market scenario, structure and practices. In depth market scenario includes: - Current market size estimate - Revenues by players - Top 5 Companies - Market ...

Otc Drugs Markets In China

January 2017 $ 4000

The Bric Otc Market To 2025

April 2017 $ 2199

Otc Drugs Companies In China

January 2017 $ 1800

Download Unlimited Documents from Trusted Public Sources

OTC Industry in China

  • April 2017
    12 pages
  • Vitamin  

  • China  

View report >

OTC Markets in Europe - Forecast

  • April 2017
    3 pages
  • Healthcare  

    Vitamin  

    Mineral Supplem...  

  • Europe  

    Belgium  

View report >

Pharmaceutical Sales Demand

  • April 2017
    4 pages
  • Pharmaceutical  

  • Germany  

    Europe  

    Poland  

View report >

Global Otc Markets

25 days ago

Otc Markets In The Us

1 month ago

Otc Supply In The Us

2 months ago

Related Market Segments :

OTC
Cough Cold
Beverage

ref:plp2014

Reportlinker.com © Copyright 2017. All rights reserved.

ReportLinker simplifies how Analysts and Decision Makers get industry data for their business.