1. Market Research
  2. > Personal Care
  3. > Cosmetics
  4. > Oral Hygiene Market Trends
  5. > Consumer and Innovation Trends in Oral Hygiene 2014

Consumer and Innovation Trends in Oral Hygiene 2014

  • March 2014
  • -
  • Canadean Ltd
  • -
  • 147 pages

As consumer trends drive innovation and purchase behavior, it is increasingly vital to understand how to shape products to best meet them. This report outlines the most important consumer and product trends impacting the oral hygiene category globally, using Canadean's TrendSights mega-trend framework as a basis to organize the key themes covered.

- Each section contains a concise SWOT analysis that outlines how each TrendSights mega-trend can be applied to the oral hygiene category.

- Consumer insight analysis covering 24 countries globally highlights the key attitudes and behaviors driving consumers' purchases of these products.

- Case studies and numerous product examples throughout the brief showcase best-in-class innovations in oral hygiene products from across the globe.

- Key considerations and potential opportunities have been identified based on consumer preferences and recent product innovations in this category.

Reasons To Buy
- How do Canadean's mega-trends apply specifically to oral hygiene? How is this likely to evolve over the next few years?

- Where is innovation occurring in oral hygiene and what does it look like?

- Going forward, what are some of the potential opportunities and key considerations for oral hygiene manufacturers?

- How are industry players using the online space to more effectively engage with consumers?

Key Highlights
Mouthwash remains the fastest-growing category, with a CAGR of 3.6% predicted between 2013 and 2017. This is closely followed by toothpaste, with predicted growth of 3.4% over the same period. The toothpaste category also maintains the largest category share of the overall oral hygiene market.

As consumers see themselves as increasingly time-poor and want better value for money, they are becoming interested in affordable oral hygiene products that can be used on the go, anytime, anywhere and that speed up the oral hygiene routine. This has created demand for portable, multifunctional, waterless, and time-efficient oral care solutions.

Data provided in easy-to-use tables in Excel

Table Of Contents

Consumer and Innovation Trends in Oral Hygiene 2014

View This Report »

Get Industry Insights. Simply.

  • Latest reports & slideshows with insights from top research analysts
  • 24 Million searchable statistics with tables, figures & datasets
  • More than 10,000 trusted sources
24/7 Customer Support

Talk to Veronica

+1 718 514 2762

Purchase Reports From Reputable Market Research Publishers
Top Trends in Toiletries and Hygiene; Exploring the oral hygiene, personal hygiene, feminine hygiene, and incontinence categories

Top Trends in Toiletries and Hygiene; Exploring the oral hygiene, personal hygiene, feminine hygiene, and incontinence categories

  • $ 3450
  • Industry report
  • August 2016
  • by Canadean Ltd

Summary The global toiletries and hygiene space is being impacted by the essential role these categories play in day-to-day life. Looking and feeling clean is an important facet in today's visual culture, ...

Global Oral Hygiene Market 2016-2020

Global Oral Hygiene Market 2016-2020

  • $ 2500
  • Industry report
  • July 2016
  • by Infiniti Research Limited

About Oral Hygiene In the recent past, oral hygiene has become a lucrative segment in the personal and beauty care market. It is due to the growing awareness on the importance of keeping the mouth and ...

Oral Hygiene Global  Industry Report

Oral Hygiene Global Industry Report

  • $ 1294
  • Industry report
  • October 2016
  • by Plimsoll Publishing Ltd UK

Plimsoll's Oral Hygiene (GLOBAL) analysis is the most definitive and accurate study of the Oral Hygiene (GLOBAL) sector in 2016. The report is split into two sections and uses both a written and graphical ...

Download Unlimited Documents from Trusted Public Sources

Oral Hygiene Statistics in the US

  • October 2016
    3 pages
  • Oral Hygiene  

    Education And T...  

  • United States  


View report >

Global Oral Hygiene Industry

  • October 2016
    8 pages
  • Mouth Disease  

  • China  


View report >

Oral Hygiene Industry in China

  • August 2016
    11 pages
  • Oral Hygiene  


  • China  


View report >

Oral Hygiene Industry

5 months ago

Oral Hygiene Industry

8 months ago

Related Market Segments :

Oral Hygiene


Reportlinker.com © Copyright 2016. All rights reserved.

ReportLinker simplifies how Analysts and Decision Makers get industry data for their business.