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  5. > UK Student Contents Insurance: Market Dynamics, Affinities and Partnerships

UK Student Contents Insurance: Market Dynamics, Affinities and Partnerships is a report investigating the market for insurance for student contents in the UK. Key features include: an outline of market drivers and the value, growth and segmentation of the market from 2010 to 2014; quantification and commentary concerning the segmentation of policies in force by distribution channels used to buy them in 2014; estimates for underwriter market shares in 2014; a comprehensive listing of major affinity and partnership marketing relationships visible at the time of the research in 2015 for this type of policy; and forecasts for the value of the market up to 2018.

In this report, Finaccord defines student contents as being personal property owned by higher education students that is kept at their term-time residence. Insurance for it is defined as insurance taken out specifically for this purpose as opposed to broader household insurance cover that also protects students' possessions when they are away from home. Student contents insurance often covers possessions such as mobile gadgets, mobile phones, musical instruments, bicycles or sports equipment as well as general possessions. However, note that while policy types such as mobile gadget insurance may be bought by students to protect their most valuable possessions, these are not in scope in this study unless they are specifically configured for and marketed to students.

In keeping with 19 other studies in this series, research processes and sources used to create it include the following: primary interviews with leading brokers, underwriters and affinity / corporate partners active in this field; in-house data drawn from other Finaccord reports; and comprehensive analysis of secondary information from a diverse range of data sources including UK government departments and financial regulators, relevant lifestyle organisations and trade associations, specialist publications and published disclosures by competitors active in the market.

Table Of Contents

UK Student Contents Insurance: Market Dynamics, Affinities and Partnerships
TABLE OF CONTENTS
00 EXECUTIVE SUMMARY 1
10 INTRODUCTION 3
What is the report and the rationale for it? 3
Methodology 3
Definitions 3
Student contents insurance 3
Operating models 4
Partner table syntax 4
Finaccord 5
UK affinity and partnership marketing publications 5
UK market research publications 5
UK consumer research publications 6
20 MARKET ANALYSIS 7
Market drivers 7
The number of students in higher education fell quite sharply in both 2013 and 2014… 7
Market size and growth 8
… which is also likely to have reduced the value of the student contents insurance market 8
Insurance can be acquired individually or through schemes arranged by accommodation providers… 8
… and close to 750,000 students are likely to hold either or both of these types of cover 8
Distribution channels 9
Endsleigh is the dominant provider of student contents insurance although there are other competitors 9
… including other brokers… 9
… and a few insurance underwriters selling directly… 10
… as well as a handful of affinity or corporate partners other than educational institutions 10
Affinities and partnerships 11
Most educational institutions and accommodation providers utilise or endorse Endsleigh… 11
Market shares 15
… which means that Zurich is likely to be a clear leader among underwriters in this market 15
Market forecast 16
The student contents insurance market value is expected to resume growth between 2014 and 2018 16

LIST OF GRAPHICS / TABLES

00 EXECUTIVE SUMMARY 1
Key market data for UK student contents insurance, 2010 to 2014 2
10 INTRODUCTION 3
20 MARKET ANALYSIS 7
Number of students in higher education in the UK, segmented between those residing in university halls and those residing in other accommodation, 2010 to 2014 7
Number of students in higher education in the UK, segmented between those residing in university halls and those residing in other accommodation, 2010 to 2014 (table) 8
Gross written premiums for student contents insurance in the UK, 2010 to 2014 9
Segmentation of distribution channels used for student contents insurance in the UK, 2014 10
Affinity and partnership marketing relationships for student contents insurance in the UK, 2015 11
Affinity and partnership marketing relationships for student contents insurance in the UK, 2015 (continued) 12
Affinity and partnership marketing relationships for student contents insurance in the UK, 2015 (continued) 13
Affinity and partnership marketing relationships for student contents insurance in the UK, 2015 (continued) 14
Estimated market shares of underwriters of student contents insurance in the UK, 2014 15
Estimated market shares of underwriters of student contents insurance in the UK, 2014 (table) 16
Gross written premiums for student contents insurance in the UK, 2018 (forecast) 16

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