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Beer Markets in China

  • March 2016
  • -
  • Asia Market Information & Development Company
  • -
  • 239 pages

China's demand for Beer has grown at a fast pace in the past decade. In the next decade, both production and demand will continue to grow. The Chinese economy maintains a high speed growth which has been stimulated by the consecutive increases of industrial output, import & export, consumer consumption and capital investment for over two decades. This new study examines China's economic trends, investment environment, industry development, supply and demand, industry capacity, industry structure, marketing channels and major industry participants. Historical data (2005, 2010 and 2015) and long-term forecasts through 2020 and 2025 are presented. Major producers in China are profiled.

The primary and secondary research is done in China in order to access up-to-date government regulations, market information and industry data. Data were collected from the Chinese government publications, Chinese language newspapers and magazines, industry associations, local governments’ industry bureaus, industry publications, and our in-house databases. Interviews are conducted with Chinese industry experts, university professors, and producers in China. Economic models and quantitative methods are applied in this report to project market demand and industry trends. Metric system is used and values are presented in either Yuan (RMB, current price) and/or US dollars.

Our market research reports provide hard-to-find market data and analyses. Today, China has the largest market in the world. Tremendous fast-growing markets for imports and business opportunities for companies around the world. If you want to expand your business or sell your products in China, our research reports provide the insights and projections into Chinese markets necessary for you to do so.

Table Of Contents

Beer Markets in China
TABLE OF CONTENTS



I. INTRODUCTION

Report Scope and Methodology
Executive Summary

II. BUSINESS ENVIRONMENT

Economic Outlook
Key Economic Indicators
Industrial Output
Population and Labor
Foreign Investment
Foreign Trade
Financial and Tax Regulations
Banking System and Regulations
Foreign Exchange
Taxes, Tariff and Custom Duties

III. BEER INDUSTRY ASSESSMENTS

Beer Industry Structure
Market Size and Growth
Major Producer Facility Locations and Output
Market Share of Key Producers
Labor Costs
Potential Entrants
Major Distributors
Major Foreign Investments
Technology Development


IV. BEER PRODUCTION AND DEMAND

Overview
Beer Production and Demand
Qingdao
Yanjing
Budweiser
Zhujiang
Suntory
Reeb
Tiger
Blue Ribbon
Rheinech
Hapi
Carlsberg
Snowbeer
Huiquan
Lanjian
Others
Beer Imports and Exports
Pricing Trends


V. BEER CONSUMPTION BY MARKET

Beer Markets Outlook Overview
Government Packaging Regulations
Population by Age Group
Consumer Spending Trends
Beer Consumption by Region
Beer Demand by Market
Retails
Retail Market Outlook
Beer Demand in Retail Markets
Restaurants
Retardant Market Outlook
Beer Demand in Restaurants





VI. MARKETING STRATEGIES

Distribution System in China
China's Distribution System
Beer Distribution Channels
Transportation and Freight Infrastructure
Communications
China's Market Entry
Licensing
Franchising
E-commerce
Trading Companies and Local Agents
Representative Offices and Chinese Subsidiaries
Wholly Foreign Owned Enterprises


VII. BEER PRODUCER DIRECTORY

Beer Producer Profiles
Distributors
Major Supermarkets
Trading Companies
Research Institutions and Associations





LIST OF TABLES


I. INTRODUCTION

Economic Outlook Summary
Beer Supply and Demand Summary

II. BUSINESS ENVIRONMENT

Key Economic Indicators
Industrial Output
Population and Labor Force Trends
Foreign Investment and Loans
Foreign Trade
Key Commodity Exports from China
China's Exports to its Leading Trade Partners
Key Commodity Imports into China
China's Imports from Its Leading Trade Partners

III. BEER INDUSTRY ASSESSMENTS

Major Producer Facility Locations and Output
Market Share of Key Producers
Major Foreign Investments

IV. BEER PRODUCTION AND DEMAND

Beer Production and Demand
Qingdao
Yanjing
Budweiser
Zhujiang
Suntory
Reeb
Tiger
Blue Ribbon
Rheinech
Hapi
Carlsberg
Snowbeer
Huiquan
Lanjian
Others
Beer Imports and Exports



V. BEER CONSUMPTION BY MARKET

Total Beer Consumption by Market
Population by Age Group
Consumer Spending Trends
Beer Consumption by Region
Beer Demand by Market
Retail Market Outlook
Beer Demand in Retail Markets
Retardant Market Outlook
Beer Demand in Restaurants



LIST OF CHARTS


Beer Production and Demand Summary
China's GDP and Industrial Output
Population Trends
Industrial Output by Ownership
Foreign Investments and Loans
China's Imports and Exports
Key Commodity Exports from China
Key Commodity Imports into China
Beer Output
Beer Production and Demand
Beer Exports and Imports

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