1. Market Research
  2. > Biotechnology
  3. > Biopharmaceutical Market Trends
  4. > The rise of plant protein : Opportunities to capitalize on the protein trend using plant alternatives to meat and dairy

Summary
Plant protein sources such as soy, pea, and nuts are growing in popularity to meet ongoing demand for protein at a time when consumers are increasingly opting for meat-free or reduced-meat diets. Meat avoidance is growing for various health, financial, sustainability, and ethical reasons. At the same time, there is insatiable demand for protein, creating opportunities to incorporate plant-based sources into food and beverages in place of animal-derived ingredients.

Key Findings
- Globally, the proportion of new food and drink product launches claiming to be "high protein" increased six percentage points between 2013 and 2015, from 2% to 8%.

- Consumers actively avoiding meat are most likely to give high priority to "high protein" claims when choosing food and drink products.

- Men are more likely to perceive most types of plant protein as positive for health than women, with the exception of pea protein.

Synopsis
Opportunities for Plant Proteins is part of Canadean's Hot Topics research, and explores consumer perceptions of plant-based protein ingredients and identifies opportunities for food and beverage manufacturers to capitalize on.

Your key questions answered:

- What is driving demand for plant proteins?

- Which plant proteins do consumers perceive most positively for health, and how can I capitalize on this?

- Which consumer groups should I target and how?

Reasons To Buy
- Offers insight into the key demographics that are most likely to be a key focus for innovation.

- Identifies and analyzes key trends driving demand for plant protein.

- Identifies interesting new and emerging innovation on offer in terms of product formulation, positioning, and marketing across key food and beverage categories.
Provides insight and inspiration for innovation programs and new product development.

Table Of Contents

The rise of plant protein : Opportunities to capitalize on the protein trend using plant alternatives to meat and dairy
Table of Contents
Introduction
Consumer Perceptions
Key Consumer Targets
Innovation Snapshot
Appendix

View This Report »

Get Industry Insights. Simply.

  • Latest reports & slideshows with insights from top research analysts
  • 24 Million searchable statistics with tables, figures & datasets
  • More than 10,000 trusted sources
24/7 Customer Support

Talk to Ahmad

+1 718 618 4302

Purchase Reports From Reputable Market Research Publishers
Global Markets for Protein Labeling

Global Markets for Protein Labeling

  • $ 6650
  • Industry report
  • February 2017
  • by BCC Research

Use this report to: - Identify key market dynamics and the factors impacting the global protein-labeling market and its subsegments. - Gain insight into global protein-labeling market and its market segments, ...

Protein Labeling Market by Product, Labeling Method, Application, & Region - Global Forecast to 2020

Protein Labeling Market by Product, Labeling Method, Application, & Region - Global Forecast to 2020

  • $ 5650
  • Industry report
  • December 2016
  • by MarketsandMarkets

The global protein labeling market is expected to reach USD 1,894.5 million by 2020 from USD 1,089.5 million in 2015, at a CAGR of 11.7% from 2015 to 2020. On the basis of products, the protein labeling ...

Protein Hydrolysates Market by Type, Application, Process, Source, Form, and Region - Global Forecast to 2022

Protein Hydrolysates Market by Type, Application, Process, Source, Form, and Region - Global Forecast to 2022

  • $ 5650
  • Industry report
  • March 2017
  • by MarketsandMarkets

“The protein hydrolysates market is projected to grow at a significant rate” The protein hydrolysates market is projected to grow at a CAGR of 8.1% from 2016, to reach USD 738.2 million by 2022. The ...


ref:plp2015

Reportlinker.com © Copyright 2017. All rights reserved.

ReportLinker simplifies how Analysts and Decision Makers get industry data for their business.