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Bath and Shower in Egypt

  • September 2015
  • -
  • Euromonitor International
  • -
  • 23 pages

Summary

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Consumers faced difficult times over the review period due to the rising cost of living, high inflation and high unemployment. This moulded the development of bath and shower since the revolution in 2011. Bar soap is still the cheapest product on offer to Egyptian consumers and is the most accessible as it can be found in almost all available distribution channels. Bar soap accounted for the largest share achieving sales of EGP1,298 million, and was the most profitable product in the category.

Euromonitor International's Bath and Shower in Egypt report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Bar Soap, Bath Additives, Body Wash/Shower Gel, Intimate Hygiene, Liquid Soap, Talcum Powder.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Bath and Shower market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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