Vitamins and Dietary Supplements in Venezuela

  • March 2015
  • -
  • Euromonitor International
  • -
  • 32 pages

Product shortages affected many consumer health categories, including vitamins and dietary supplements. Most of the players faced severe difficulties to access foreign currency and import products. Local manufacturers also had problems because there is high dependency on imported raw materials and packages. As a consequence, many brands recorded frequent shortages at stores. Some of them were notably absent because of lack of stock during certain periods, like the multivitamin Pharmaton. The...

Euromonitor International's Vitamins and Dietary Supplements in Venezuela report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Dietary Supplements, Paediatric Vitamins and Dietary Supplements, Tonics and Bottled Nutritive Drinks, Vitamins.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Vitamins and Dietary Supplements market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Table Of Contents

Vitamins and Dietary Supplements in Venezuela
VITAMINS AND DIETARY SUPPLEMENTS IN VENEZUELA

March 2015

LIST OF CONTENTS AND TABLES

Headlines
Trends
Vitamins
Dietary Supplements
Competitive Landscape
Prospects
Category Data
Summary 1 Dietary Supplements: Brand Ranking by Positioning 2014
Table 1 Multivitamins: Brand Ranking by Positioning 2014
Table 2 Sales of Vitamins and Dietary Supplements by Category: Value 2009-2014
Table 3 Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2009-2014
Table 4 Sales of Multivitamins by Positioning: % Value 2009-2014
Table 5 Sales of Dietary Supplements by Positioning: % Value 2009-2014
Table 6 NBO Company Shares of Vitamins and Dietary Supplements: % Value 2010-2014
Table 7 LBN Brand Shares of Vitamins and Dietary Supplements: % Value 2011-2014
Table 8 LBN Brand Shares of Vitamins: % Value 2011-2014
Table 9 LBN Brand Shares of Dietary Supplements: % Value 2011-2014
Table 10 Forecast Sales of Vitamins and Dietary Supplements by Category: Value 2014-2019
Table 11 Forecast Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2014-2019
Bayer De Venezuela SA in Consumer Health (venezuela)
Strategic Direction
Key Facts
Summary 2 Bayer de Venezuela SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Bayer de Venezuela SA: Competitive Position 2014
Konsuma De Venezuela SA in Consumer Health (venezuela)
Strategic Direction
Key Facts
Summary 4 Konsuma de Venezuela: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 5 Konsuma de Venezuela SA: Competitive Position 2014
Laboratorios Leti SA in Consumer Health (venezuela)
Strategic Direction
Key Facts
Summary 6 Laboratorios Leti SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 7 Laboratorios Leti SA: Competitive Position 2014
Merck SA in Consumer Health (venezuela)
Strategic Direction
Key Facts
Summary 8 Merck SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 9 Merck SA: Competitive Position 2014
Executive Summary
Volume and Value Continue To Grow in 2014
Regulations Cause Strong Market Distortions
Multinationals and Domestic Companies Play Under Strong Competition
Non-store Retailing Continues To Be Underdeveloped in Venezuela
Positive Forecast Growth Despite Strict Regulations
Key Trends and Developments
Adverse Regulations Limit Product Development
Prevention Remains Important Despite Financial Constraints
Players Adapt Consumer Services in the Context of Product Shortages
Market Indicators
Table 12 Consumer Expenditure on Health Goods and Medical Services: Value 2009-2014
Table 13 Life Expectancy at Birth 2009-2014
Market Data
Table 14 Sales of Consumer Health by Category: Value 2009-2014
Table 15 Sales of Consumer Health by Category: % Value Growth 2009-2014
Table 16 NBO Company Shares of Consumer Health: % Value 2010-2014
Table 17 LBN Brand Shares of Consumer Health: % Value 2011-2014
Table 18 Distribution of Consumer Health by Format: % Value 2009-2014
Table 19 Distribution of Consumer Health by Format and Category: % Value 2014
Table 20 Forecast Sales of Consumer Health by Category: Value 2014-2019
Table 21 Forecast Sales of Consumer Health by Category: % Value Growth 2014-2019
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Definitions
Sources
Summary 10 Research Sources












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