Camcorders Market Overview in Canada

  • September 2011
  • -
  • Euromonitor International

Despite the economic downturn, camcorder sales in Canada have not been strongly affected since manufacturers heavily promoted their products through lowering unit prices and by increasing advertising. Furthermore, HD camcorders, which account for over a quarter of total camcorder volume sales, became a key growth driver in 2009 with a 5% increase in current value and 15% growth in volume terms over 2008.

Euromonitor International's Camcorders in Canada report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products industry s at a national level. It provides the latest retail sales data, allowing you to identify the segments driving growth. It identifies the leading firms , the leading brands and offers strategic analysis of key factors influencing the industry - be they new product developments, distribution or pricing issues. Projections illustrate how the industry is set to change.

Product coverage: Analogue Camcorders , Analogue Cameras , Digital Camcorders, Digital Cameras, E-Book, HD Camcorders, Other Portable Media Players, Photo Printers, Portable MP3 Players, Portable Multimedia Players, Portable Video Players.

Data coverage: indsutry size (historic and projections ), market shares , brand shares and distribution channel figures .

Reasons to Buy This Report
* Gain in-depth understanding of the Camcorders industry ;
* Identify areas of growth and understand key dynamics ;
* Get a full overview of the competitive landscape , the industry ’s major players and leading brands;
* Anticipate market change with 5 year forecasts .


Table Of Contents

Camcorders in Canada

August 2010
List of Contents and Tables
Executive Summary
All in All A Fair Year for Consumer Electronics in Canada
Increasing Availability of Online Entertainment
Competition Is Intensifying
Changing Retail Playground
Hope for Stronger Growth As Economy Recovers
Key Trends and Developments
Surviving the Economic Slump
'green' Trend Making Stronger Inroads Into Consumer Electronics
Functional Convergence
Specialist Retailers Dominate the Retail Distribution Landscape
Summary 1 Leading Specialist Retailers 2009
Market Data
Data table 1 Sales of Consumer Electronics by Segment : Volume from 2004 to 2009
Data table 2 Sales of Consumer Electronics by Segment : Value from 2004 to 2009
Data table 3 Sales of Consumer Electronics by Segment : % Volume Growth from 2004 to 2009
Data table 4 Sales of Consumer Electronics by Segment : % Value Growth from 2004 to 2009
Data table 5 Consumer Electronics Market Shares from 2005 to 2009
Data table 6 Consumer Electronics Brand Shares from 2006 to 2009
Data table 7 Sales of Consumer Electronics by Distribution Format from 2004 to 2009
Data table 8 Projection Sales of Consumer Electronics by Segment : Volume from 2009 to 2014
Data table 9 Projection Sales of Consumer Electronics by Segment : Value from 2009 to 2014
Data table 10 Projection Sales of Consumer Electronics by Segment : % Volume Growth from 2009 to 2014
Data table 11 Projection Sales of Consumer Electronics by Segment : % Value Growth from 2009 to 2014
Definitions
Summary 2 Research Sources
Best Buy Canada Ltd
Strategic Direction
Key Facts
Summary 3 Best Buy Canada Ltd: Key Facts
Summary 4 Best Buy Canada Ltd: Operational Indicators
Company Background
Chart 1 Best Buy Canada Ltd: Future Shop in Montreal
Private Label
Summary 5 Best Buy Canada Ltd: Private Label Portfolio
Competitive Positioning
Summary 6 Best Buy Canada Ltd: Competitive Position 2009
Research in Motion Ltd
Strategic Direction
Key Facts
Summary 7 Research in Motion Ltd: Key Facts
Summary 8 Research in Motion Ltd: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 9 Research in Motion Ltd: Competitive Position 2009
the Source (bell) Electronics Inc
Strategic Direction
Key Facts
Summary 10 The Source (Bell) Electronics Inc: Key Facts
Company Background
Chart 2 The Source (Bell) Electronics Inc: The Source (Bell) Electronics Inc in Montreal
Private Label
Summary 11 The Source (Bell) Electronics Inc: Private Label Portfolio
Competitive Positioning
Summary 12 The Source (Bell) Electronics Inc: Competitive Position 2009
Unique Broadband Systems Ltd
Strategic Direction
Key Facts
Summary 13 Unique Broadband Systems Ltd: Key Facts
Company Background
Production
Competitive Positioning
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Data table 12 Sales of Camcorders by Segment : Volume from 2004 to 2009
Data table 13 Sales of Camcorders by Segment : Value from 2004 to 2009
Data table 14 Sales of Camcorders by Segment : % Volume Growth from 2004 to 2009
Data table 15 Sales of Camcorders by Segment : % Value Growth from 2004 to 2009
Data table 16 Camcorders Market Shares from 2005 to 2009
Data table 17 Camcorders Brand Shares from 2006 to 2009
Data table 18 Sales of Camcorders by Distribution Format from 2004 to 2009
Data table 19 Projection Sales of Camcorders by Segment : Volume from 2009 to 2014
Data table 20 Projection Sales of Camcorders by Segment : Value from 2009 to 2014
Data table 21 Projection Sales of Camcorders by Segment : % Volume Growth from 2009 to 2014
Data table 22 Projection Sales of Camcorders by Segment : % Value Growth from 2009 to 2014

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