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Global Hotels: Catering to a New Traveller

  • August 2015
  • 45 pages
  • Euromonitor International
Report ID: 3385120

Summary

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Strong performances in Asia Pacific, North and Latin America ensured growth of 5% in hotel sales in 2014, despite issues in Western and Eastern Europe. Major hotels had a strong year, as they kept innovating. The past year has seen the continuing rise of peer-to-peer sites, the ongoing increase in Chinese tourists, and millennial travellers taking centre stage. Global hotel chains are aiming to benefit from technological innovations and the introduction of lifestyle, soft and boutique brands.

Euromonitor International's Global Hotels: Catering to a New Traveller global briefing offers an insight into to the size and shape of the Travel market, highlights buzz topics, emerging geographies, categories and trends as well as pressing industry issues. It identifies the leading companies and brands, offers strategic analysis of key factors influencing the market from innovation, pricing, channel distribution to economic/lifestyle influences. Forecasts illustrate how the market is set to change and outlines the criteria for success.

Product coverage: Activities, Booking, Flows, Lodging, Travel Modes, Traveller Profiles.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Travel market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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