Table of Contents
Computers are struggling, with demand declining due to strong competition from smartphones. A growing number of consumers do not feel the need to own computers, as their smartphone can be used to browse websites, interact via social media and buy online. This tendency is strongest amongst young female consumers, who would often rather spend money on products such as beauty and personal care and apparel and footwear. As computers lose their battle for share of wallet against such products, sales...
Euromonitor International’s Computers and Peripherals in Japan report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Product coverage: Computers, Peripherals.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Computers and Peripherals market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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