Computers and Peripherals Market Overview in Taiwan

  • February 2014
  • -
  • Euromonitor International
  • -
  • 27 pages

Volume sales of portable computers exceeded those for desktops for the first time in 2007. This resulted from a combination of a shift towards laptops and the introduction of netbooks in that year. Portable computers accounted for approximately 61% of total computers sold in 2009, with laptops representing almost 44% of total computers sold in volume terms in that year. Laptops surpassed desktop computers as the largest computer type sold in Taiwan in volume sales terms in 2008. Greater space...

Euromonitor International's Computers and Peripherals in Taiwan report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products industry s at a national level. It provides the latest retail sales data, allowing you to identify the segments driving growth. It identifies the leading firms , the leading brands and offers strategic analysis of key factors influencing the industry - be they new product developments, distribution or pricing issues. Projections illustrate how the industry is set to change.

Product coverage: Computers, Peripherals.

Data coverage: indsutry size (historic and projections ), market shares , brand shares and distribution channel figures .

Reasons to Buy This Report
* Gain in-depth understanding of the Computers and Peripherals industry ;
* Identify areas of growth and understand key dynamics ;
* Get a full overview of the competitive landscape , the industry ’s major players and leading brands;
* Anticipate market change with 5 year forecasts .


Table Of Contents

Computers and Peripherals in Taiwan

October 2010
List of Contents and Tables
Executive Summary
Economic Circumstances Lead To A Continued Focus on Pricing in 2009
Old Technologies on the Way Out
Feature Rich Products Redefining Product Categories
Specialist Retailers Remain Dominant, Internet Showing Good Prospects
Economic Recovery To Fuel Shift Away From Budget Purchases
Key Trends and Developments
Consumers Buying Cheaper and Less Often
Mobile Phone Developments Impacting Other Segments
Hectic Times for Local Players
the Rise of South Korean Brands
Specialist Retailers
Summary 1 Leading Specialist Retailers 2009
Market Data
Data table 1 Sales of Consumer Electronics by Segment : Volume from 2004 to 2009
Data table 2 Sales of Consumer Electronics by Segment : Value from 2004 to 2009
Data table 3 Sales of Consumer Electronics by Segment : % Volume Growth from 2004 to 2009
Data table 4 Sales of Consumer Electronics by Segment : % Value Growth from 2004 to 2009
Data table 5 Consumer Electronics Market Shares from 2005 to 2009
Data table 6 Consumer Electronics Brand Shares from 2006 to 2009
Data table 7 Sales of Consumer Electronics by Distribution Format from 2004 to 2009
Data table 8 Projection Sales of Consumer Electronics by Segment : Volume from 2009 to 2014
Data table 9 Projection Sales of Consumer Electronics by Segment : Value from 2009 to 2014
Data table 10 Projection Sales of Consumer Electronics by Segment : % Volume Growth from 2009 to 2014
Data table 11 Projection Sales of Consumer Electronics by Segment : % Value Growth from 2009 to 2014
Definitions
Summary 2 Research Sources
Acer Inc
Strategic Direction
Key Facts
Summary 3 Acer Inc: Key Facts
Summary 4 Acer Inc: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 5 Acer Inc: Competitive Position 2009
E-lifemall Corp
Strategic Direction
Key Facts
Summary 6 E-Lifemall Corp: Key Facts
Summary 7 E-Lifemall Corp: Operational Indicators
Company Background
Chart 1 E-Lifemall Corp: E-Life Mall in Chiayi
Private Label
Competitive Positioning
Summary 8 E-Lifemall Corp: Competitive Position 2009
Htc Corp
Strategic Direction
Key Facts
Summary 9 HTC Corp: Key Facts
Summary 10 HTC Corp: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 11 HTC Corp: Competitive Position 2009
Tsann Kuen Enterprise Co Ltd
Strategic Direction
Key Facts
Summary 12 Tsann Kuen Enterprise Co Ltd: Key Facts
Summary 13 Tsann Kuen Enterprise Co Ltd: Operational Indicators
Company Background
Chart 2 Tsann Kuen Enterprise Co Ltd: TKEC 3C in Taipei
Private Label
Summary 14 Tsann Kuen Enterprise Co Ltd: Private Label Portfolio
Competitive Positioning
Summary 15 Tsann Kuen Enterprise Co Ltd: Competitive Position 2009
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Data table 12 Sales of Computers and Peripherals by Segment : Volume from 2004 to 2009
Data table 13 Sales of Computers and Peripherals by Segment : Value from 2004 to 2009
Data table 14 Sales of Computers and Peripherals by Segment : % Volume Growth from 2004 to 2009
Data table 15 Sales of Computers and Peripherals by Segment : % Value Growth from 2004 to 2009
Data table 16 Computers and Peripherals Market Shares from 2005 to 2009
Data table 17 Computers and Peripherals Brand Shares from 2006 to 2009
Data table 18 Sales of Computers and Peripherals by Distribution Format from 2004 to 2009
Data table 19 Projection Sales of Computers and Peripherals by Segment : Volume from 2009 to 2014
Data table 20 Projection Sales of Computers and Peripherals by Segment : Value from 2009 to 2014
Data table 21 Projection Sales of Computers and Peripherals by Segment : % Volume Growth from 2009 to 2014
Data table 22 Projection Sales of Computers and Peripherals by Segment : % Value Growth from 2009 to 2014

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