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Footwear in Argentina

  • June 2015
  • -
  • Euromonitor International
  • -
  • 22 pages

Footwear retail value sales grew 31% in 2014 but declined by 3% in volume terms, with an average unit price rise of 35%. Price was among the main discouraging factor, as consumer purchasing power shrank sharply due to rocketing inflation, at nearly 35% according to local firms. However, the sharp contraction in volume was in contrast to the record high of illegal sales, as footwear was among the most affected by illegal and counterfeit sales in Argentina during 2014. According to local trade...

Euromonitor International’s Footwear in Argentina report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Children’s Footwear, Men’s Footwear, Women’s Footwear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Footwear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Table Of Contents

Footwear in Argentina
FOOTWEAR IN ARGENTINA
Euromonitor International
June 2015

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Footwear by Category: Volume 2009-2014
Table 2 Sales of Footwear by Category: Value 2009-2014
Table 3 Sales of Footwear by Category: % Volume Growth 2009-2014
Table 4 Sales of Footwear by Category: % Value Growth 2009-2014
Table 5 NBO Company Shares of Footwear: % Value 2010-2014
Table 6 LBN Brand Shares of Footwear: % Value 2011-2014
Table 7 Distribution of Footwear by Format: % Value 2009-2014
Table 8 Forecast Sales of Footwear by Category: Volume 2014-2019
Table 9 Forecast Sales of Footwear by Category: Value 2014-2019
Table 10 Forecast Sales of Footwear by Category: % Volume Growth 2014-2019
Table 11 Forecast Sales of Footwear by Category: % Value Growth 2014-2019
Adidas Argentina SA in Apparel and Footwear (argentina)
Strategic Direction
Key Facts
Summary 1 adidas Argentina SA: Key Facts
Summary 2 adidas Argentina SA: Operational Indicators
Competitive Positioning
Summary 3 Adidas Argentina SA: Competitive Position 2014
Retail Operations
Summary 4 adidas Argentina SA: Retail Operational Indicators
Internet Strategy
Nike Argentina SA in Apparel and Footwear (argentina)
Strategic Direction
Key Facts
Summary 5 Nike Argentina SA: Key Facts
Summary 6 Nike Argentina SA: Operational Indicators
Competitive Positioning
Summary 7 Nike Argentina SA: Competitive Position 2014
Retail Operations
Summary 8 Nike Argentina S.A.: Retail Operational Indicators
Internet Strategy
Executive Summary
Sales Fall Below Expectations
Apparel and Footwear Items Remain the Main Counterfeit Products in Argentina
Import Restrictions Hurt Premium and Super Premium Segments
Internet Retailing Still Emerging
Performance Revised Downwards for the Forecast Period
Key Trends and Developments
Government Launches Plan Ahora 12 To Boost Consumption
Increasing Illegal Sales and Counterfeiting Hurt Apparel
High Inflation and Recession Erodes Consumer Purchasing Power and Confidence
Market Data
Table 12 Sales of Apparel and Footwear by Category: Volume 2009-2014
Table 13 Sales of Apparel and Footwear by Category: Value 2009-2014
Table 14 Sales of Apparel and Footwear by Category: % Volume Growth 2009-2014
Table 15 Sales of Apparel and Footwear by Category: % Value Growth 2009-2014
Table 16 NBO Company Shares of Apparel and Footwear: % Value 2010-2014
Table 17 LBN Brand Shares of Apparel and Footwear: % Value 2011-2014
Table 18 Distribution of Apparel and Footwear by Format: % Value 2009-2014
Table 19 Distribution of Apparel and Footwear by Format and Category: % Value 2014
Table 20 Forecast Sales of Apparel and Footwear by Category: Volume 2014-2019
Table 21 Forecast Sales of Apparel and Footwear by Category: Value 2014-2019
Table 22 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2014-2019
Table 23 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2014-2019
Definitions
Sources
Summary 9 Research Sources












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ref:plp2015

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