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In-Car Entertainment in Germany

  • October 2016
  • -
  • Euromonitor International
  • -
  • 17 pages

In-car entertainment continued to decline in terms of retail volume sales in Germany in 2016. It has mostly suffered under strong competition from alternative devices and the ongoing decrease in interest in and significance of aftermarket in-car products. Even though car possession and penetration rates in Germany continued growing slightly in 2015, consumers opted against equipping their vehicles with aftermarket products and kept the previously built-in systems.

Euromonitor International’s In-Car Entertainment in Germany report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: In-Car Navigation, In-Car Speakers, In-Dash Media Players.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the In-Car Entertainment market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

In-Car Entertainment in Germany
IN-CAR ENTERTAINMENT IN GERMANY
Euromonitor International
October 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of In-Car Entertainment by Category: Volume 2011-2016
Table 2 Sales of In-Car Entertainment by Category: Value 2011-2016
Table 3 Sales of In-Car Entertainment by Category: % Volume Growth 2011-2016
Table 4 Sales of In-Car Entertainment by Category: % Value Growth 2011-2016
Table 5 NBO Company Shares of In-Car Entertainment: % Volume 2012-2016
Table 6 LBN Brand Shares of In-Car Entertainment: % Volume 2013-2016
Table 7 Distribution of In-Car Entertainment by Channel: % Volume 2011-2016
Table 8 Forecast Sales of In-Car Entertainment by Category: Volume 2016-2021
Table 9 Forecast Sales of In-Car Entertainment by Category: Value 2016-2021
Table 10 Forecast Sales of In-Car Entertainment by Category: % Volume Growth 2016-2021
Table 11 Forecast Sales of In-Car Entertainment by Category: % Value Growth 2016-2021
Executive Summary
Amid Continued Sales Decline, the Trend Towards Multifunctional Devices Continues
Competition Intensifies As Further Manufacturers Join Consumer Electronics in Germany
Specialist Retailers Maintain Their Lead, Despite Internet Retailing Performing Strongly
Consumer Electronics Is Expected To See Stagnant Sales Development
Key Trends and Developments
"i Want It All, I Want It Everywhere and I Want It Now" - Lifestyle Trends Influencing Demand for Consumer Electronics in Germany
the Trend Towards Multifunctional Devices Supports Innovation and Product Specification
Market Data
Table 12 Sales of Consumer Electronics by Category: Volume 2011-2016
Table 13 Sales of Consumer Electronics by Category: Value 2011-2016
Table 14 Sales of Consumer Electronics by Category: % Volume Growth 2011-2016
Table 15 Sales of Consumer Electronics by Category: % Value Growth 2011-2016
Table 16 NBO Company Shares of Consumer Electronics: % Volume 2012-2016
Table 17 LBN Brand Shares of Consumer Electronics: % Volume 2013-2016
Table 18 Distribution of Consumer Electronics by Channel: % Volume 2011-2016
Table 19 Forecast Sales of Consumer Electronics by Category: Volume 2016-2021
Table 20 Forecast Sales of Consumer Electronics by Category: Value 2016-2021
Table 21 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2016-2021
Table 22 Forecast Sales of Consumer Electronics by Category: % Value Growth 2016-2021
Sources
Summary 1 Research Sources












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