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Mobile Phones in Ukraine

  • September 2016
  • -
  • Euromonitor International
  • -
  • 21 pages

Although there is a general trend of “smartphonisation” and a lot of consumers are replacing their old feature phones with smartphones, the tough economic situation and purchasing power decline has been reflected in a volume sales decrease of mobile phones. However, in 2016, smartphones posted volume growth again after a drop in 2015. Mainly this was due to the popularisation of low-cost models, which are affordable for the mass market.

Euromonitor International’s Mobile Phones in Ukraine report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: Feature Phones, Smartphones.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Mobile Phones market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Mobile Phones in Ukraine
MOBILE PHONES IN UKRAINE
Euromonitor International
September 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Mobile Phones by Category: Volume 2011-2016
Table 2 Sales of Mobile Phones by Category: Value 2011-2016
Table 3 Sales of Mobile Phones by Category: % Volume Growth 2011-2016
Table 4 Sales of Mobile Phones by Category: % Value Growth 2011-2016
Table 5 Sales of Mobile Phones by Type of Contract: % Retail Volume 2011-2016
Table 6 Sales of Smartphones by Operating System: % Retail Volume 2011-2016
Table 7 Sales of Smartphones by Screen Size: % Retail Volume 2016
Table 8 NBO Company Shares of Mobile Phones: % Volume 2012-2016
Table 9 LBN Brand Shares of Mobile Phones: % Volume 2013-2016
Table 10 Distribution of Mobile Phones by Channel: % Volume 2011-2016
Table 11 Forecast Sales of Mobile Phones by Category: Volume 2016-2021
Table 12 Forecast Sales of Mobile Phones by Category: Value 2016-2021
Table 13 Forecast Sales of Mobile Phones by Category: % Volume Growth 2016-2021
Table 14 Forecast Sales of Mobile Phones by Category: % Value Growth 2016-2021
Table 15 Forecast Sales of Smartphones by Operating System: % Retail Volume 2016-2018
Table 16 Forecast Sales of Smartphones by Screen Size: % Retail Volume 2016-2021
Navigator Tov in Consumer Electronics (ukraine)
Strategic Direction
Key Facts
Summary 1 Navigator TOV: Key Facts
Competitive Positioning
Summary 2 Navigator TOV: Competitive Position 2016
Executive Summary
Consumer Electronics Declines Despite Some Economic Stabilisation
Consumers Are More Than Ever Attentive To Prices
Chinese Brands Become More Influential
Electronics and Appliance Specialist Retailers Dominates Sales
the Market Is Expected To Start To Recover
Key Trends and Developments
Economic Recovery Is Not Enough for Consumer Electronics Growth
Chained Retailers Strengthen Their Positions
Weak Banking System Restrains Sales
Market Data
Table 17 Sales of Consumer Electronics by Category: Volume 2011-2016
Table 18 Sales of Consumer Electronics by Category: Value 2011-2016
Table 19 Sales of Consumer Electronics by Category: % Volume Growth 2011-2016
Table 20 Sales of Consumer Electronics by Category: % Value Growth 2011-2016
Table 21 NBO Company Shares of Consumer Electronics: % Volume 2012-2016
Table 22 LBN Brand Shares of Consumer Electronics: % Volume 2013-2016
Table 23 Distribution of Consumer Electronics by Channel: % Volume 2011-2016
Table 24 Forecast Sales of Consumer Electronics by Category: Volume 2016-2021
Table 25 Forecast Sales of Consumer Electronics by Category: Value 2016-2021
Table 26 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2016-2021
Table 27 Forecast Sales of Consumer Electronics by Category: % Value Growth 2016-2021
Sources
Summary 3 Research Sources












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