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Televisions and Projectors in South Korea

  • January 2013
  • -
  • Euromonitor International
  • -
  • 23 pages

The televisions category demonstrated negative growth in both value and volume terms in 2011. 2010’s healthy grow in televisions impacted 2011 volume growth rates. In addition, the negative growth rate is expected to continue into the forecast period considering TV lifecycles. In addition, hypermarkets introduced private label TVs at prices around 40% cheaper than those of the leading brands, which compounded the value decline in 2011.

Euromonitor International's Televisions and Projectors in South Korea report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: Converters, Decoders and Receivers, Projectors, Televisions, TV Combis.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Televisions and Projectors market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Table Of Contents

Televisions and Projectors in South Korea
TELEVISIONS AND PROJECTORS IN SOUTH KOREA
Euromonitor International
January 2013

LIST OF CONTENTS AND TABLES

Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of LCD TVs by Screen Type 2011-2016
Table 2 Digital TVs Network Connectivity 2011-2016
Table 3 Sales of Televisions and Projectors by Category: Volume 2006-2011
Table 4 Sales of Televisions and Projectors by Category: Value 2006-2011
Table 5 Sales of Televisions and Projectors by Category: % Volume Growth 2006-2011
Table 6 Sales of Televisions and Projectors by Category: % Value Growth 2006-2011
Table 7 Sales of LCD TVs by Type 2009-2011
Table 8 Sales of Plasma TVs by Type 2009-2011
Table 9 Televisions and Projectors Company Shares 2007-2011
Table 10 Televisions and Projectors Brand Shares 2008-2011
Table 11 Sales of Televisions and Projectors by Distribution Format 2006-2011
Table 12 Forecast Sales of LCD TVs by Type 2011-2016
Table 13 Forecast Sales of Plasma TVs by Type 2011-2016
Table 14 Forecast Sales of Televisions and Projectors by Category: Volume 2011-2016
Table 15 Forecast Sales of Televisions and Projectors by Category: Value 2011-2016
Table 16 Forecast Sales of Televisions and Projectors by Category: % Volume Growth 2011-2016
Table 17 Forecast Sales of Televisions and Projectors by Category: % Value Growth 2011-2016
Executive Summary
Consumer Electronics Market Increases Slightly in Volume Terms
Strong Performance of Smartphones Affects Consumer Behaviour
Two Dinosaur Players Maintain Dominant Position
Non-store Retailing Channels See Good Performance
Marginal Growth Expected Over Forecast Period
Key Trends and Developments
Economic Uncertainty Boosts Sales of Value for Money Products
Kt Corp Experiences Both Gains and Challenges With Data-hungry Products
Both Slow Adopter and Early Adopter Considered Important
Increasing Smartphone Use Underpins Healthy Growth of M-commerce
Specialist Retailers Are Benefited From Private Label Products
Market Data
Table 18 Sales of Consumer Electronics by Category: Volume 2006-2011
Table 19 Sales of Consumer Electronics by Category: Value 2006-2011
Table 20 Sales of Consumer Electronics by Category: % Volume Growth 2006-2011
Table 21 Sales of Consumer Electronics by Category: % Value Growth 2006-2011
Table 22 Consumer Electronics Company Shares 2007-2011
Table 23 Consumer Electronics Brand Shares 2008-2011
Table 24 Sales of Consumer Electronics by Distribution Format 2006-2011
Table 25 Forecast Sales of Consumer Electronics by Category: Volume 2011-2016
Table 26 Forecast Sales of Consumer Electronics by Category: Value 2011-2016
Table 27 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2011-2016
Table 28 Forecast Sales of Consumer Electronics by Category: % Value Growth 2011-2016
Sources
Summary 1 Research Sources












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